NOA: Smart E-detailing

NOA: Smart E-detailing

by Fresenius Medical Care Deutschland GmbH

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Free

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Details

  • Released
  • Updated
  • September 24, 2025
  • September 1, 2026
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About

NOA is an advanced e-detailing solution designed to streamline and enhance sales presentations across desktop and tablet devices. It seamlessly integrates with your existing EDGE CRM system and the Veeva Vault digital asset management platform, ensuring that only compliant and approved marketing materials are available for your sales force. With smart filtering based on user profiles, NOA delivers only the most relevant content tailored by country and business area so sales representatives can focus on what matters most. After a sales meeting, marketing materials can be easily shared with customers via secure links, providing a smooth follow-up experience. NOA is also capable to do powerful analytics, with insights delivered through a Power BI dashboard integrated directly into the CRM. These analytics reveal which materials are used and shared with customers, helping marketing teams create more effective content. Data granularity and insights of material used and shared by individual employees are of course subject to local regulations and agreements (e.g. German works council) and might hence only be shown in an aggregated form. Key features: Interactive Presentations: Deliver engaging and dynamic sales presentations on both desktop and tablet devices. Seamless CRM Integration: Connects effortlessly with the EDGE CRM system for streamlined workflows. Approved Content Only: Integrated with Veeva Vault to ensure that only compliant, pre-approved marketing materials are available. Smart Content Filtering: Automatically displays content tailored to each user’s country and business area. Easy Customer Sharing: Instantly share materials as secure links after sales meetings. Powerful Analytics: Access detailed content usage insights through a Power BI dashboard integrated directly into the CRM. Content Optimization: Data-driven reporting helps marketing teams refine and create more effective materials.
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What's New in NOA

1.9.13

September 1, 2026

App security improvements

Developer apps