Protaja

Protaja is the client retention assistant built for beauty and wellness professionals and studios. You're great at your craft. But when life gets busy, clients drift; not because they stopped loving your work, but because no one followed up. Protaja fixes that. Connect your client list, and Protaja's AI assistant (who you personally name on setup) learns your voice from your own messages. Then it drafts personalized outreach to lapsing clients: warm, natural texts/emails that sound exactly like you. You review, edit, approve, and send. That's it. WHAT PROTAJA DOES - Identifies clients who are overdue for a visit - Drafts re-engagement messages in your tone and voice - Lets you approve, edit, or rewrite before anything sends - Tracks replies, recovered bookings, and revenue impact - Learns your style the more you use it YOUR VOICE, NOT A ROBOT'S Protaja learns from real messages you've sent: texts, DMs, emails. The more samples you add, the more Zara sounds like you and not a template. KNOW YOUR IMPACT See exactly how many clients came back, how much revenue was recovered, and which messages worked best. BUILT FOR REAL BUSINESS OWNERS Protaja is designed for hair stylists, barbers, loctitions, nail techs, estheticians, massage therapists, and any independent service provider who lives and dies by repeat clients. The assistant your clients think is you.