Pula — Trichotillomania Help

Pula — Trichotillomania Help

Hair-Pulling & BFRB Habits

10 ratings
10 reviews
Free
In-App Purchases

Details

  • Released
  • Updated
  • June 13, 2026
  • September 8, 2026

Features

Pula — Trichotillomania Help screenshot #1 for iPhone
Pula — Trichotillomania Help screenshot #2 for iPhone
Pula — Trichotillomania Help screenshot #3 for iPhone
Pula — Trichotillomania Help screenshot #4 for iPhone
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Pula — Trichotillomania Help screenshot #6 for iPhone
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About

This app offers a structured, science-based program to help individuals understand and manage hair pulling, trichotillomania, and other BFRBs. It provides guided lessons, on-demand tools, and progress tracking to build practical skills for change and gain more control.

Structured guided program
On-demand toolbox
Progress tracking
Science-based techniques (CBT, ACT)
Audio rituals
Urge and trigger management
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What's New in Pula

1.1.0

September 8, 2026

- New in Meditate: free guided sits for your nervous system — Breath, Anxiety, Shame, and Soft Notice — no subscription needed - Audio fixes: practices, in-pocket tools, and timer cues now play reliably — including when your phone's ringer switch is set to silent; voice memos now replay through the speaker; the intro video plays with sound - Fixed a crash that could occur when tapping practice tiles in Meditate - Started the quiz at pulaapp.com? Your answers now carry over into the app when you create your account - Invite and beta access links now apply automatically when you sign up - Under-the-hood updates for stability and performance

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Subscription plans

Pula Pro — Monthly

Unlock all 6 modules of the Pula program

$24.991 Month
How to cancel Pula subscription ⁉️
1

In-App Purchases

$129.99

Pula Full Program

Lifetime access to the full BFRB program

User reviews

$130 for an app?

I pulled hair from my head for as long as I can remember, always from one spot. I'm 42 now, and trichotillomania has been part of me most of my life. I saw the ad and wanted to see what it was about. I'm impressed with how easy the program is. Each module has its own meaning, and I see a real difference in my urges. I'm almost done, and the ending is the most important part. Some people didn't like the beginning, but you learn one skill at a time, so go till the end. At $130 it's worth it.
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I didn't believe it would work. But I understood that I was doing everything wrong

I didn't believe any promise about trichotillomania. I had tried everything and nothing worked, so I came into Pula expecting the same. But after the first 2 modules, I saw I had been doing it wrong. I was fighting the habit with gloves and creams, and fighting is what kept me stuck. Pula isn't really about trich. It's about noticing what's inside you and picking your next small step. So glad I found it.
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This program helps.

I originally wanted to write a bad review, but then I talked to the tech support and was able to switch to the Lifetime plan. I must say that it's much easier to follow the course having the physical book in your hands. I'm very serious about my trichotillomania treatment and now feel like I'm set for success. I like the app and hope it will help me overcome the old habit.
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Good overall.

Many of the tools were new to me, and that's a plus. I liked the timer exercise where you "feel" the urge for 1 minute. At first I thought it was a waste of time, but it really worked. I usually get triggered on my laptop, and now I can sit through the urge and focus on my breathing. I'm so glad I learned to notice the moment when you can "choose." That was the hardest part, but once I committed, I felt the change. A tip from my therapist: hold ice cubes to reset. You're not alone. This helps.
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Seeing Progress

After 20+ years of pulling hair, I thought I used everything. I have two books about trich conditoin, trich gloves, fidgets, ect. I was already tracking my pulls and behavior. But these were all temporary solutions. I'm glad I found this app! I started to see progress even from the first module. I feel like I know how to address the core problem.
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Developer apps

FAQ

What is Pula?

Pula is a science-based support app designed to help individuals manage hair pulling, trichotillomania, and other Body-Focused Repetitive Behaviors (BFRBs). It offers a structured program with guided lessons and on-demand tools.

What science-based techniques does Pula use?

Pula draws from Cognitive Behavioral Therapy (CBT), Acceptance and Commitment Therapy (ACT), habit-reversal principles, mindfulness, and compassionate self-reflection to help users build practical skills for change.

How is the guided program in Pula structured?

The guided program is organized into six modules, starting with building a foundation and understanding urges, progressing through interrupting patterns, responding to slips, changing thoughts, and building long-term control.

What is the Toolbox in Pula?

The Toolbox is a collection of easy-to-use, on-demand tools within Pula for different scenarios. It includes urge tools, trigger-based exercises, awareness tools, audio rituals, quick reset exercises, and progress support.

Does Pula have ads?

No, Pula does not contain advertisements. The app is designed to provide a focused and uninterrupted experience for users seeking support.

What is the pricing for Pula?

Pula is free to download and offers a freemium model. A subscription plan, Pula Pro, is available for $24.99 per month for access to all features.

What devices is Pula available on?

Pula is currently supported on iPhone and iPod devices, as indicated by the provided platform compatibility data.

How often is Pula updated?

Pula was last updated on July 1, 2026, with version 1.0.3. This indicates a recent update, suggesting ongoing development and support for the application.