Rooted Finance

Most landscaping owners have no idea what a day costs them. They price by feel, by what the last guy charged, or by what they think the customer will pay. Then they wonder why a full schedule doesn't turn into money in the bank. ROOTED fixes the number underneath every quote you write. WHAT IT DOES Connect your business bank account and ROOTED pulls twelve months of transactions, sorts your real costs into overhead and operational categories, and calculates one number: what it costs to put a crew in the field for a single day. That's your daily operating cost. Every quote you build starts there. HOW IT WORKS 1. Connect your bank. Read-only, through Plaid. ROOTED can see transactions. It can never move money. 2. Confirm your costs. ROOTED sorts your spending into overhead (insurance, software, rent, loans) and operational (fuel, maintenance, consumables). You review and adjust. 3. Set your variables. Working days per month, labor burden, payroll tax, owner pay, and equipment depreciation. 4. See your daily rate. The full cost of a day on the job, built from your actual bank data. 5. Price with confidence. Enter a job, pick your crew and hours, set your margin. ROOTED shows your breakeven and the quote total you need to hit it. WHAT'S INSIDE Daily operating cost, calculated from real transactions Overhead and operational cost breakdowns, line by line Toggles to factor depreciation and owner pay into your rate Quote calculator for project, small job, mowing, and hourly work Breakeven and required quote total on every calculation A "what if I charge this?" tester to check any price against your costs Depreciation tracking for trucks, mowers, and equipment Your own saved quote calculations for reference WHAT IT IS NOT ROOTED is a pricing tool for the owner. It is not invoicing software, not a CRM, and not a proposal system. Your customers never see it. There are no quote statuses, no client portals, and nothing to send. It exists to tell you the truth about your costs before you name a price. BUILT FOR SMALL OPERATIONS Solo operators. Two-man crews. Five-man crews. The people running the business from the truck. Existing job costing software is built for companies with an office manager and a budget for it. ROOTED is built for everyone else. YOUR DATA Bank connections are read-only and handled by Plaid, the same infrastructure used by major financial apps. ROOTED never sees your login credentials and cannot move money. You can disconnect your bank or delete your account and all associated data at any time from inside the app. PRICING Start with a 10-day free trial. No card required. Privacy Policy: https://getrooted.finance/privacy Terms of Use: https://getrooted.finance/terms