U By Emaar - Loyalty & Rewards

U By Emaar - Loyalty & Rewards

by Emaar Technologies

2.2K ratings
36 reviews
Free
With Ads

Details

  • Released
  • Updated
  • April 10, 2020
  • June 17, 2026

Features

U By Emaar - Loyalty & Rewards screenshot #1 for iPhone
U By Emaar - Loyalty & Rewards screenshot #2 for iPhone
U By Emaar - Loyalty & Rewards screenshot #3 for iPhone
U By Emaar - Loyalty & Rewards screenshot #4 for iPhone
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About

This loyalty program app connects users with a portfolio of brands to earn points for discounts and privileges. Enjoy exclusive experiences and track your rewards as you progress through different membership tiers.

βœ“Discover participating brands
βœ“Earn, redeem, and track Upoints
βœ“Explore member specials and offers
βœ“Track bookings and transactions
βœ“Set communication preferences
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What users say

See all reviews

What's New in U By Emaar

6.3.13

June 17, 2026

Enhanced app experience and have also squashed few bugs for seamless user experience.

User reviews

Exclusion of Dubai mall

To scan a receipt you are required to choose the place of purchase from a list that is already provided by the App. It is very frustrating that one of the largest Emmar retail place is not included in the list. Why Dubai mall is not included??

Locked to four countries only!

This app can be used only by four nationalities. If you’re not a citizen of UAE, Turkey and two more irrelevant countries then you are SOL. Booked a stay at Beach Resort but with those exclusionary approach - it will be my first and last stay at your properties.
Good luck

Gives free rewards

Hi it helped me earn loads of points everywhere I go

U By Emmar Loyalty

I don’t see much benefit from U by Emaar as I can’t utilize my points towards shops or hotel rooms, also very slow in calculating points, no newsletter or communication updates.

Unclear

We were told of this app since we have a residence at the address Istanbul however when registering it only give 3 countries of residence as options so it doesn’t do anything for those outside these countries

Developer apps

User experience

🐞

Reported Bugs

3 issues

Can't login with existing account

Bug

Scanning receipts is problematic

Bug

App not working after updates

Bug
✨

Requested Features

3 requests

Automatically register points for hotel bookings

Feature

Add more retailers to the loyalty program

Feature

Improve app stability and user experience

Feature

FAQ

What is U By Emaar?

U By Emaar is Dubai's most rewarding loyalty program. It allows loyal customers to earn points, called Upoints, by engaging with various Emaar brands. These points can then be redeemed for discounts and privileges on hotel stays, spa treatments, dining, and entertainment.

How do I earn and use Upoints?

You earn Upoints by making purchases or engaging with participating Emaar brands. You can then redeem these Upoints for discounts and privileges across a range of services, including hotel stays, spa treatments, and dining. The app allows you to easily track your points balance and redemption history.

What are the membership tiers?

The program features four tiered levels: Black, Silver, Gold, and Platinum. As you progress through these tiers, you gain access to an increasing world of privileges and elevated experiences, transforming every moment into a rewarding one.

Which brands participate in the U By Emaar program?

The program brings together diverse brands within the Emaar portfolio. This includes popular locations such as Address Hotels + Resorts, Vida Hotels & Resorts, Armani Hotel Dubai, At.Mosphere, Reel Cinemas, and Dubai Aquarium & Underwater Zoo, among others.

Is U By Emaar free to use?

The U By Emaar app is free to download and use. As an ad-supported application, it may display advertisements. The core functionality of earning and redeeming loyalty points is available to all members.