Usual: Reels & Story Maker

Usual: Reels & Story Maker

Insta Photo & Slideshow Editor

35 ratings
21 reviews
Free
In-App PurchasesWith Ads

Details

  • Released
  • Updated
  • July 12, 2019
  • April 13, 2026

Features

Usual: Reels & Story Maker screenshot #1 for iPhone
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Usual: Reels & Story Maker screenshot #7 for iPhone
Usual: Reels & Story Maker screenshot #8 for iPhone
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About

Create engaging social media stories and reels with a variety of customizable templates, frames, backgrounds, and stickers. No account is required to start designing your visual content.

Customizable templates
Photo frames
Background customization
Sticker library
No account required
Show original description

What's New in Usual

3.13

April 13, 2026

- Add new stickers - Update 2026 calendar stickers

Subscription plans

Usual Story VIP For 1Month

Full access to use all items for 30 days

$1.491 Month
3 Days trial
How to cancel Usual subscription ⁉️
2

In-App Purchases

$0.99

New Year Bundle

A bundle contain New Year stickers and assets

Events

Read more about NEW ! Merry Christmas

NEW ! Merry Christmas

Record the moments of your holiday

Dec 21, 2023 Jan 21, 2024

User reviews

They got rid of the filters

It was way better back when it was called nichi

Nichi Replacement

this app works pretty well in replacing nichi (rip) for me, but i wish you could revisit the templates you make for yourself or save the templates you make to reuse later. overall pretty good bu could use some work.

Need more stickers and templates

Love the app so much after nichi.. well nichi app isn’t working but its more similar to that and im in love with this and this app need more stickers and templates and to create own theme option 😊💛 over all its a great app

It's perfect but need some improvements

Hi, thank you so much for this amazing application, it's really helped me to be creative with my design, but it has some problem that the most important one is when you save the project, the App reduces its quality and resolution, and other ploblem is that you cant undo or redo the changes to image, also please add some more features to editing...
So my request is to resolve this problems and make it more powerful, thank you
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Could be great

It will not let me import a picture to any layouts either.

Developer apps

FAQ

What is Usual: Reels & Story Maker?

Usual: Reels & Story Maker is a photo and video editing application designed to help users create engaging social media stories and reels. It offers a variety of templates, frames, backgrounds, and stickers to enhance visual content.

How much does Usual: Reels & Story Maker cost?

The app is free to download and use. It offers a VIP subscription for $0.99/month, $1.99/quarter, or $6.99/year, which unlocks all app features. Specific subscription plans listed are $1.49/month with a 3-day free trial, $1.99/3 months, and $8.99/year with a 1-year free trial.

Does Usual: Reels & Story Maker have ads?

Yes, the app contains advertisements. This is indicated by the 'hasAds' flag being true in the application data.

What devices does Usual: Reels & Story Maker support?

Usual: Reels & Story Maker is available for iPhone and iPod devices. It is designed for iOS users.

How often is Usual: Reels & Story Maker updated?

The app was last updated on May 18, 2025, indicating regular updates to improve functionality and add new features. The latest version is 3.12.

What is the age rating for Usual: Reels & Story Maker?

The app has an age rating of 4+, making it suitable for a wide range of users, including children. This rating suggests it contains content generally considered appropriate for young audiences.

Can I cancel my Usual Story VIP subscription?

Yes, subscriptions automatically renew unless cancelled within 24 hours before the end of the current period. You can manage or cancel your subscription by going to your account settings in the App Store after purchase.

What are the benefits of Usual Story VIP?

The Usual Story VIP subscription enables access to all app features. This includes premium templates, frames, backgrounds, and stickers that are not available in the free version.