
About
Identify colors from your surroundings using your device's camera. Explore color theory with palettes and find matching Pantone references. Save your findings with color values.
What's New in WhatColor
2.0
November 2, 2026
Updated camera rotation handling to use the iOS 17 API, with a fallback for older iOS versions. Applied that change to preview layout, capture-session setup, camera setup and camera switching.
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FAQ
What is WhatColor?
WhatColor is an application that allows you to identify colors from your surroundings using your device's camera. It provides RGB, hexadecimal, and Pantone color references, and helps you explore color combinations.
How does WhatColor identify colors?
You point your camera at an object, and the app analyzes the colors within the frame. The color analysis takes place on your device, ensuring your camera images are not uploaded.
What color values does WhatColor provide?
WhatColor provides RGB and hexadecimal color values for identified colors. It also offers a matching Pantone reference for each color.
Can I explore color palettes with WhatColor?
Yes, WhatColor allows you to explore coordinated color palettes, including complementary, analogous, triadic, split-complementary, rectangle, and square palettes.
Does WhatColor have ads?
No, WhatColor does not contain advertisements. It is a paid application.
What devices does WhatColor support?
WhatColor is currently supported on iPhones.
How accurate are the color readings?
Camera readings are approximate and depend on factors like lighting, reflections, and your device. Pantone matches are provided as a reference, not as certified measurements.
What is the price of WhatColor?
WhatColor is available for a one-time purchase of $2.99.

