SimpliField vs IWD APP
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
SimpliField
This app helps field and store teams achieve business objectives by providing personalized daily missions, store overviews, and an intuitive reporting tool. It facilitates real-time collaboration and offers analytics to track progress and compare results.
- Personalized daily objectives and missions
- Detailed store profiles and KPIs
- Intuitive, customizable reporting tool
- Offline reporting capabilities
- Real-time collaboration and feedback
- Analytics and performance tracking
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SimpliField mobile is the smart companion for field & store teams. It's the only platform that orchestrates and automates a retail-excellence process and serves as the connective tissue between stores, field teams and HQ. It empowers field and store teams on the ground to achieve product level business objectives in each store: • Daily Assistant : Teams receive personalized objectives & missions, along with photos and guidelines to help them perfectly execute. A mission can be both one-time (example: a product launch) or permanent (example: competitive intelligence feedback). • Store Overview : Teams can access their store list (sorted by geographical distance or by business KPIs). Each store has a personalized profile with all key info, what missions are available, pictures taken in that store, last activities and KPIs. • Intuitive Reporting tool : From merchandising, store maintenance to one-time operations, teams can fill out customized report templates (created by HQ). Available offline too means teams can work anytime and do their reporting in few clicks. • Real Time Collaboration : On each mission field teams complete receiving in-app comments directly from their manager is easier than ever. This helps optimize operational execution for each store. • Analytics & Follow-up : For each mission on SimpliField, teams get a 360° view with all reports filled by the team and a contextualized photo gallery. Each report has a score and status so the team can easily compare their results to network’s average score and treat whatever issues their peers have brought up.
IWD APP
Facilitate communication and feedback on merchandising campaigns. Securely connect with your network to share insights, photos, and best practices. Access campaign guidelines and offline data for efficient on-the-go management.
- Secure chat for network communication
- Photo sharing and feedback
- Define tags, campaigns, and stores
- Qualify and share best practices
- Offline data access
- Multi-upload and multi-user support
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Download IWD mobile app, the perfect tool to exchange on your merchandising campaign. By using our secured chat you will be able to connect with your network to gather and give feedbacks on your guidelines’ implementation. You will be able to directly define your tags, campaigns and stores for the pictures you take. • Speak with your network • Send photos • Qualify and share the good practices all around your network • Invite a coworker to a discussion • Answer surveys • See the current implementations' guidelines • Offline data access Features: • Multi-Upload • Multi-Users • Qualify photos instantly
Screenshots
Verdict
The clearest difference is rating: IWD APP at 5.0 against SimpliField's 3.8. SimpliField's advantage is update cadence (every 9 days vs every 4 weeks) and ratings volume (13 vs 1). On price, ads, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
IWD APP holds the better App Store score, 5.0 against 3.8. That said, the two scores are not equally well evidenced: SimpliField has 13 ratings behind it against 1, so its average is the more settled of the two.
SimpliField ships an update every 9 days, IWD APP every 4 weeks. The most recent releases landed on July 6, 2026 and September 17, 2026 respectively.
| Parameter | SimpliField | IWD APP |
|---|---|---|
| Price | Free | Free |
| Rating | 3.8 (13 ratings) | 5.0 (1 ratings) — better |
| Positive reviews | 60.0% of reviews | — |
| Number of ratings | 13 — better | 1 |
| Update frequency | Every 9 days — better | Every 4 weeks |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.0 — better | 15.1 |
| Further details — not scored | ||
| Size | 77 MB | 54 MB |
| Age rating | 4+ | 4+ |
| Developer | SimpliField | IWD |
Customer experience
SimpliField
IWD APP
In-app purchases
SimpliField
No in-app purchases
IWD APP
No in-app purchases








