Comparison

ITC Market Analysis Tools vs Coach

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

ITC Market Analysis Tools

Access free online databases to understand global trade, market access, and sustainability standards. Empower your business with data to identify export opportunities and make informed trade decisions.

Highlights
  • Trade Map for export/import opportunities
  • Market Access Map for requirements
  • Standards Map for voluntary standards
  • NTM Business Survey for trade barriers
  • Tariff information across 196 countries
  • Information on trade agreements and preferences
Features
Read full description

The International Trade Centre (ITC) created online Market Analysis Tools - Trade Map, Market Access Map, Standards Map and NTM Business Survey – which aims to improve international trade transparency. ITC free online databases empower SMEs, Trade & Investment Support Institutions and policymakers to identify export/import opportunities and make important decisions. DOWNLOAD this FREE application today to have all the info on world trade, market access requirements and voluntary standards at your fingertips. ITC Market Analysis Tools can help you answer trade-related questions such as: • What is the size of the world trade for a product? • What are the trends for that market – i.e. is the market growing and by how much? • Which countries does my country currently trade certain products with? • Are there opportunities to identify new or alternative markets? • Which countries compete to supply a specific product to a specific market or to the world? • What is the applied tariff for my product across 196 countries, including most favoured nation (MFN) and preferential rates • Collect information on bilateral, regional and multilateral trade agreements and review whether you may benefit from any preferences • Information on Non Tariff Measures • How to engage in sustainable production and trade? • How to evaluate efforts necessary to become certified to sustainability standards such as Fairtrade, Rainforest Alliance, or how to become Organic certified? • How to review and analyse various standards’ requirements and processes? • What are the types of NTMs exporters and importers in a country face? • Which countries apply regulations that companies find burdensome? • Why do companies find compliance to these regulations difficult? • What are the kinds of obstacles that make compliance to NTMs difficult? • How does the situation in one country compare to other? • What business environment issues do companies find to be hindering trade? Free access to ITC Market Analysis Tools is possible thanks to financial support from the European Commission (EC) and donors to ITC Trust Fund.

About

Coach

Enhance professional knowledge with engaging, bite-sized training sessions. Features personalized content, diverse games, and progress tracking to identify and fill knowledge gaps effectively.

Highlights
  • Personalized training sessions
  • Knowledge testing games
  • Achievement badges
  • Targeted workout content
  • Progress insights
Features
Read full description

Coach helps professionals stay sharp with short, personalized & fun training sessions. → Games Choose from 8 different games to test and improve your knowledge. Look out - each new level brings new challenges! → Achievements You think you can score a perfect game? Collect that badge (and many others) to show off your skills. → Workouts Coach knows you best! Work on your knowledge gaps with personalized content through 4 types of Workouts. → Improve Don't forget to read! Coach gathers and prioritises the lessons you need to brush up on. → Insights You can always see how you're doing, where you need to improve, and how you've progressed over time.

Screenshots

ITC Market Analysis Tools4 screens
Coach4 screens

Verdict

The call

The clearest difference is rating: Coach at 5.0 against ITC Market Analysis Tools's 4.0. Coach also leads on update cadence (every 3 weeks vs every 7 months). ITC Market Analysis Tools's advantage is iOS requirement (6.0 vs 15.1). On price, ratings volume, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

Coach holds the better App Store score, 5.0 against 4.0. Both are backed by a comparable volume of ratings — 2 and 2 respectively.

UpkeepUpdate frequency

ITC Market Analysis Tools ships an update every 7 months, Coach every 3 weeks. The most recent releases landed on October 9, 2026 and October 25, 2026 respectively.

Scorecard3 real differences · 6 level
ITC Market Analysis Tools versus Coach: the parameters behind the verdict, then further details
ParameterITC Market Analysis ToolsCoach
PriceFreeFree
Rating4.0 (2 ratings)5.0 (2 ratings) — better
Number of ratings22
Update frequencyEvery 7 monthsEvery 3 weeks — better
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPodiPhone, iPad, iPod — better
Requires iOS6.0 — better15.1
Further details — not scored
Size70 MB235 MB
Age rating4+4+
DeveloperInternational Trade CentreKonceptiva Digital

Customer experience

ITC Market Analysis Tools

All ratings2 ratings
Positive100.0%
Neutral0.0%
Negative0.0%

Coach

All ratings2 ratings
Positive100.0%
Neutral0.0%
Negative0.0%

In-app purchases

None

ITC Market Analysis Tools

No in-app purchases

None

Coach

No in-app purchases

Questions

Is ITC Market Analysis Tools free?
ITC Market Analysis Tools is free to download, with no in-app purchases.
Is Coach free?
Coach is free to download, with no in-app purchases.
Which has better reviews, ITC Market Analysis Tools or Coach?
Coach is rated higher. ITC Market Analysis Tools averages 4.0 out of 5 from 2 ratings, while Coach averages 5.0 from 2 ratings.
Do ITC Market Analysis Tools or Coach have ads?
Neither ITC Market Analysis Tools nor Coach shows ads.
Which is updated more often, ITC Market Analysis Tools or Coach?
ITC Market Analysis Tools ships an update every 7 months, and Coach every 3 weeks. Most recently, ITC Market Analysis Tools was updated on October 9, 2026 and Coach on October 25, 2026.

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