The Pattern vs CPB Ecademy
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
The Pattern
Discover your psychological blueprint and understand your relationships on a deeper level. This app offers insights into your personality, life cycles, and compatibility with others, helping you foster more meaningful connections.
- In-depth personality insights
- Life cycle overview
- Relationship compatibility
- Cosmic climate analysis
- Private in-depth conversations
- Dating with depth insights
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Created to help you feel seen and understood. A homegrown labor of love, The Pattern was born out of our founder’s personal journey of self-discovery. While trying to make sense of a challenging time, she recognized what an incredibly empowering tool our birth charts can be and sought to develop an application that could offer this information in a way that was easily digestible for all. Offering a psychological blueprint of one’s self and insight into the unique things they may be experiencing during a period of time, The Pattern acts as a mirror, helping you to better understand yourself and others, enabling connections to be made on a much deeper level. As featured in Vanity Fair, Time, TechCrunch, Vogue, Bustle, Mashable, Harper’s Bazaar, among others. For answers to commonly asked questions, please visit: https://thepattern.zendesk.com/hc/ For additional customer support, please email us: contact@thepattern.com FEATURES - *NEW: Explore yourself and your bonds on an even deeper level with the In-Depth conversation feature, powered by Your Pattern and completely private and secure. Talk about any of your relationship types including family and coworkers. - Your Pattern: In-depth insight into your unique personality traits and human design. - Your Transits: An informative overview of influential timing cycles you may encounter throughout your life - past, present and future. - Bonds: Explore your unique compatibility with friends and romantic interests. Gain valuable information about your most important relationships - or those of your favorite Public Figures. - Romantic Patterns: Gain valuable insight into your romantic dynamics with another individual; explore your strongest connections, and identify potential challenges that may require more thoughtful communication. - Friendship Patterns: Take a deep dive into your friends’ patterns to better understand the ways in which you can support one another. - Discover Collections: A mix of insights and brand new audio episodes about various aspects, as well as New Moon Guides, immersive audio, and more. New Collections & audio episodes released throughout the month. - Cosmic Climate: Influential cycles that may be affecting all of us collectively. Some people will feel these energies more personally than others. - Custom Friends: Create a profile for anyone to learn about your similarities and the various cycles they may be experiencing at any point in time. - Connect: Dating with Depth. Utilizing The Pattern’s proprietary algorithm, Connect offers insight into your compatibility with potential matches, enabling you to make more meaningful connections from the start. Follow @ThePattern on Facebook, Instagram, TikTok and Twitter. Share your favorite insights from The Pattern using #ThePattern The Pattern offers in-app purchases that enhance the user experience. Auto-renewing “Go Deeper+” subscriptions may be purchased to unlock additional content starting at $14.99 USD per month. Subscriptions are entirely optional and may be canceled at any time. Details are available in the Terms of Service, available here: https://www.thepattern.com/terms.html
CPB Ecademy
An interactive elearning platform for beauty specialists to enhance their knowledge of products, services, and brand heritage. It offers exclusive content, learning modules, and peer-to-peer idea sharing to foster expertise and passion.
- Interactive learning modules
- Exclusive product content
- Brand heritage exploration
- Peer idea sharing
- Skill enhancement
- Inspiration discovery
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A collaborative and interactive elearning app for US based Clé de Peau Beauté Personal Beauty Specialists. Explore the world of Clé de Peau Beauté through CPB Ecademy. Elevate your skills and savoir faire of Clé de Peau Beauté products, services, selling and brand heritage. This engaging eLearning resource for Personal Beauty Specialists features exclusive content, learning modules, idea sharing with your peers, and discovering endless inspiration. Join us in honing your expertise and celebrating your passion for Clé de Peau Beauté.
Screenshots
Verdict
The clearest difference is rating: The Pattern at 4.0 against CPB Ecademy's 3.5. The Pattern also leads on ratings volume (15K vs 2) and chart position (#30 vs unranked). CPB Ecademy's advantage is in-app purchases (none vs 14) and device support (3 vs 1). On price, review sentiment, update cadence and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. The Pattern sells 13 in-app purchases, starting at $14.99 per month. CPB Ecademy asks for nothing beyond the download.
The Pattern holds the better App Store score, 4.0 against 3.5. That said, the two scores are not equally well evidenced: The Pattern has 15K ratings behind it against 2, so its average is the more settled of the two. Written reviews complicate that: 42% of The Pattern's written reviews are positive against 50% of CPB Ecademy's, so the app with the better star average is not the one people write more warmly about.
The Pattern ships an update weekly, CPB Ecademy every 11 days. The most recent releases landed on October 17, 2026 and October 6, 2026 respectively.
| Parameter | The Pattern | CPB Ecademy |
|---|---|---|
| Price | Free | Free |
| Rating | 4.0 (15K ratings) — better | 3.5 (2 ratings) |
| Positive reviews | 42.4% of reviews | 50.0% of reviews — better |
| Number of ratings | 15K — better | 2 |
| Update frequency | Weekly — better | Every 11 days |
| Ads | No | No |
| In-app purchases | Yes | No — better |
| Monetization | Free with in-app purchases | Free — better |
| Best chart rank | #30 — better | — |
| Devices | iPhone | iPhone, iPad, iPod — better |
| Requires iOS | 17.0 | 12.2 — better |
| Further details — not scored | ||
| Size | 105 MB | 44 MB |
| Age rating | 12+ | 4+ |
| Developer | Pattern Home, Inc. | Shiseido Americas Corporation |
Customer experience
The Pattern
CPB Ecademy
Bugs and requests
The Pattern
Reported bugs
3 issues- Inability to change profile picture
- Inconsistent login and account issues
- Glitches with bonds and connections
Requested features
5 requests- Add family/friendship compatibility
- Provide astrological context for insights
- Improve personalization and customization
- Streamline navigation and reduce clutter
- Offer a more balanced tone (positive and negative)
CPB Ecademy
Not enough reviews yet to summarise bugs or requests.
In-app purchases
The Pattern
- Go Deeper+ Monthly$14.991 Month
- Connect+ Dating Quarterly$24.993 Months
- Connect+ Quarterly$24.993 Months
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- Go Deeper Quarterly (no audio)$29.993 Months
- Go Deeper+ Quarterly$29.993 Months
- Go Deeper Bi-annual$34.996 Months
- Go Deeper Annual (no audio)$83.991 Year
- Go Deeper+ Annual$83.991 Year
- Reveal - 1$0.99
- Super Connect - 3 pack$8.99
- 3 Custom Profile Slots$9.99
Show 2 moreShow fewer
- 10 Custom Profile Slots$16.99
- 20 Custom Profile Slots$19.99
CPB Ecademy
No in-app purchases
Questions
Is The Pattern free?
Is CPB Ecademy free?
Which has better reviews, The Pattern or CPB Ecademy?
Do The Pattern or CPB Ecademy have ads?
Which is updated more often, The Pattern or CPB Ecademy?
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