TheCRM vs BBDS
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
TheCRM
Manage customer relationships, inventory, and communications for automotive and RV businesses on the go. This mobile app offers core functionalities of its desktop counterpart, allowing users to send texts, manage emails, and view daily tasks from their handheld devices.
- Customer relationship management
- Inventory management
- Email and text communication
- MyDay task management
- Lead pool management
- Mobile access to core desktop features
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TheCRM, is a full version of our desktop application and while the size of the screen does mean some compromises, you can do most everything right here in the palm of your hand. If you are using an iPad we suggest you use our full browser version because it is designed for that size screen natively. Send texts, manage email, view your MyDay, manage inventory and so much more. From your inbox to your lead pools, TheCRM allows you to get to work and stay at work all the time, anytime.
BBDS
This app streamlines vehicle service contract and protection program management for customers and dealers. It offers priority communication for claims, clear coverage details, VIN scanning, and photo management for an intuitive and transparent service experience.
- Vehicle service contract management
- Protection program support
- Priority claims communication
- Coverage details clarity
- VIN scan feature
- Photo management
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Service App 3.0 has arrived! We set the industry’s highest benchmark for a powerful yet simple customer/dealer interaction related to the vehicle service contract(s) and/or protection program(s) purchased. Priority communication when claim management service is needed, coverage details clarity, personalized multi-contract support, VIN scan feature, touch based vehicle image navigation, photo management and expedited service in one engagement platform are a few of the industry leading innovations we deliver. When our valued customers (or service advisors on behalf of the customer) need claims management support, we inspire an unprecedented customer experience with intuitive, transparent and accessible solutions. Welcome to Your Dealer Experience.
Screenshots
Verdict
The clearest difference is rating: BBDS at 5.0 against TheCRM's 2.4. BBDS also leads on update cadence (every 6 weeks vs every 12 months) and iOS requirement (14.0 vs 17.2). TheCRM's advantage is ratings volume (52 vs 4). On price, ads, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
BBDS holds the better App Store score, 5.0 against 2.4. That said, the two scores are not equally well evidenced: TheCRM has 52 ratings behind it against 4, so its average is the more settled of the two.
TheCRM ships an update every 12 months, BBDS every 6 weeks. The most recent releases landed on October 24, 2026 and October 16, 2026 respectively.
| Parameter | TheCRM | BBDS |
|---|---|---|
| Price | Free | Free |
| Rating | 2.4 (52 ratings) | 5.0 (4 ratings) — better |
| Positive reviews | 18.8% of reviews | — |
| Number of ratings | 52 — better | 4 |
| Update frequency | Every 12 months | Every 6 weeks — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad | iPhone, iPad, iPod — better |
| Requires iOS | 17.2 | 14.0 — better |
| Further details — not scored | ||
| Size | 44 MB | 34 MB |
| Age rating | 4+ | 4+ |
| Developer | CRMSuite Corporation | BBDS / Strategic DX |
Customer experience
TheCRM
BBDS
In-app purchases
TheCRM
No in-app purchases
BBDS
No in-app purchases









