Plann vs AI Material Master
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Plann
This app helps you schedule and manage content for multiple social media platforms, including Instagram, Facebook, and TikTok. It offers pre-written captions, hashtags, and content ideas to streamline your social media strategy and boost engagement. You can also preview your feed and edit photos before posting.
- Cross-platform content scheduling
- Pre-written captions and hashtags
- Content ideas and prompts
- Photo editor with filters and text
- Instagram feed preview
- Post analytics
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Plann by Linktree – Intelligent ALL-IN-ONE Scheduler for Instagram, Facebook, LinkedIn, Pinterest, TikTok, and YouTube Shorts! Effortlessly rearrange, manage, and automatically schedule content for Instagram, Facebook, LinkedIn, Pinterest, TikTok, and YouTube Shorts. Enhance your social media strategy with Cross Post by sharing a single post across all platforms. Customize your content for each platform to connect with different audiences, saving you time while boosting your social media impact. Find pre-written captions, pre-researched hashtags, free stock videos, and content ideas for over 50 industries, flash sales, and seasonal promotions to make social media easy! Join over 3,000,000 creators, businesses, and global e-commerce shops already using Plann to 10x their social media results across the globe. Turbocharge your results without having to think on your own. Plann gives you ideas, helps plan a strategy, finds free video and photo content, and automatically posts to Instagram for you! FEATURED IN VOGUE, COSMOPOLITAN, SOCIAL MEDIA MARKETING WORLD, INSTYLE MAGAZINE, CEO MAGAZINE, BUZZFEED, AND THE DAILY MAIL. OVER 35,000 5-star reviews. 9 international awards. Trusted in over 220 countries. Beautifully easy. Plann is everything you need to grow your Instagram influence, Facebook following, TikTok followers, and YouTube Shorts audience all in one place. BONUS! Use Plann on your computer, synced in real-time for you or your team! Instagram. Facebook. TikTok. LinkedIn. Pinterest. YouTube Shorts. Download now to get started for free. DONE FOR YOU HASHTAGS AND CAPTIONS - Pre-researched hashtags to suit every type of post! - Pre-written captions so you’re never stuck for anything to post - Daily content prompts and social media calendar for important dates FREE PROFESSIONAL PICTURE EDITOR - Retouch, whiten, brighten, and resize to make professional-looking photos - Add filters, stickers, borders, and artistic text with font tools - Add your own logo over your stories and posts SEAMLESS DRAG + DROP - Create beautiful Instagram themes - Design layout to curate a professional photo grid - Preview your entire gallery before you post AUTO SCHEDULE INSTAGRAM POSTS + STORIES + CAROUSELS + REELS - Craft posts ready to Plann to publish for you - Monthly and Weekly Calendar views - Available in offline mode MULTIPLE PLATFORMS IN HALF THE TIME - Instantly share your content across all platforms with cross post - Tailor content for each platform to enhance engagement and connect with different audiences. - Upload from Apple Photos, Google Drive, Dropbox, and more UNIQUE STRATEGY TOOLS FOR INSTAGRAM + FACEBOOK + LINKEDIN + PINTEREST + TIKTOK + YOUTUBE SHORTS - Content prompts for 50+ industries on what to post - Add your own placeholders or use our successful default themes BEST TIME TO POST INSTAGRAM + FACEBOOK - Gain insights with Instagram analytics for best-performing posts, likes, follower growth, and locations - Learn your best times to post! - Best performing color swatches so you can post more of what people like! MANAGE MULTIPLE ACCOUNTS FOR INSTAGRAM + FACEBOOK + LINKEDIN + PINTEREST + TIKTOK + YOUTUBE SHORTS - Preview and manage multiple social media brands - Invite others to manage your accounts together MORE - Team chat and approval flows - Respond to your comments and mentions directly from Plann! - Easy-to-use interface that doesn’t get in the way of your success - Organize your media so you never lose it Privacy Policy + Terms of use: https://plannthat.com/plann-privacy-and-terms-of-use/ We’d love to hear from you! Instagram: @plannthat HELP? VISIT: help.plannthat.com Email: support@plannthat.com In-App: MENU > Help
AI Material Master
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Material Master is your smart home finish identifier and sourcing tool — powered by AI and built for real-world renovation and design needs. Snap a photo of any countertop, tile, floor, or wall material and instantly discover real-world product matches from top suppliers. Whether you're a homeowner planning a renovation, a designer working on a client project, or a contractor in the field, Material Master helps you identify materials with confidence and connects you directly to suppliers. Terms of Use: https://api.vanessawhalenrealtor.ca/legal/terms.html Privacy Policy: https://api.vanessawhalenrealtor.ca/legal/privacy.html
Screenshots
Verdict
The clearest difference is iOS requirement: Plann at 14.0 against AI Material Master's 17.6. On price, update cadence, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Plann sells 10 in-app purchases, starting at $3.99 per month and AI Material Master sells 1 in-app purchase, starting at $2.99 per month. Whichever you choose, the download price is not the number that matters.
Plann ships an update every 3 weeks, AI Material Master fortnightly. The most recent releases landed on November 11, 2026 and November 8, 2026 respectively.
| Parameter | Plann | AI Material Master |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (16K ratings) — better | — |
| Positive reviews | 45.8% of reviews | — |
| Number of ratings | 16K — better | — |
| Update frequency | Every 3 weeks | Fortnightly — better |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | — |
| Devices | iPhone, iPad, iPod — better | iPhone, iPad |
| Requires iOS | 14.0 — better | 17.6 |
| Further details — not scored | ||
| Size | 256 MB | 21 MB |
| Age rating | 4+ | 4+ |
| Developer | Linktree | Deanna Whalen |
Bugs and requests
Plann
Reported bugs
3 issues- Accounts randomly disconnecting
- Scheduled posts not publishing
- Hashtag sets disappearing after updates
Requested features
4 requests- Add landscape view for iPad
- Improve hashtag management and suggestions
- Allow reposting of others' content
- Integrate more social platforms beyond Instagram
AI Material Master
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Plann
- One Account$3.991 Month
- BASIC$5.991 Month
- One Account$8.993 Months
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- PREMIUM$11.991 Month
- Three Accounts$14.993 Months
- BASIC$14.993 Months
- Power User7 Days trial$14.991 Month
- PREMIUM$29.993 Months
- Build7 Days trial$29.991 Month
- Power User7 Days trial$149.991 Year
AI Material Master
- Material AI Master Pro$2.991 Month
