Mur vs The Bear

*Requires the physical book "Mur"* *Winner of the Bologna Ragazzi VR/AR award 2017* *Mur - a step in book*, is a beautiful, interactive and musical app built to augment the *physical children’s book, “A bear called Mur” by Kaisa Happonen and Anne Vasko*. Mur is a little story with a big message about being perfect just the way we are. The app is targeted kids aged 4 - 8 and is for both iPhones and iPads. The Mur app uses *augmented reality* to bridge the physical with the *virtual reality* of the app universe. The images in the book can be scanned, opening a dream-like intro sequence where the real-world slowly fades and makes Mur’s world appear. The book becomes *a set of keys* to unlock interactive experiences in a *360º world*, which can be navigated via the smartdevice as a sort of magical window. The Mur app follows the storyline of the book, but without words it focuses on *music* which is built up in four acts, each with a different theme. The music is especially arranged, composed and performed for the app. *Developed by Step In Books, Denmark* Step In Books is an award-winning company developing innovative experiences on mobile devices. Step In Books *work* with authors and artists *to bring stories to life* on tablets and smartphones. Mur is created by the team behind *Wuwu & Co.* Illustrations are made by Anne Vasko.

The Bear is an interactive bedtime experience for everyone. The game is free-to-try with no ads. You can play the first chapter for free and unlock the remaining 4 chapters with a single in-app purchase. Lead the bear and the little one through a friendship-forming adventure as they travel across the atmospheric universe of the World of Gra. Relax and stargaze with these weird little characters, as they tell you stories of togetherness, of letting go and of the longing to find a place you belong. The Bear has been lovingly crafted with hundreds of hand drawn animations, specially composed music and a touching story to create a uniquely calming experience, that feels like a bedtime story, read to you by a loved one.