The IVF Project vs Emma
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
The IVF Project
This app provides personalized exercise programs designed to support individuals undergoing fertility treatments. It offers clear 3D demonstrations, allows tracking of fitness activities and body metrics, and synchronizes with your calendar for at-home or gym workouts.
- Customized daily exercise programs
- Tailored programs for fertility treatment stages
- Track daily fitness activities
- Track weight and body metrics
- 3D exercise demonstrations
- Calendar synchronization
- Apple Health App integration
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PLEASE NOTE: This App is for clients working with The IVF Project. Come and work with us at www.theivfproject.com Give yourself every chance of success on your reproductive journey! Let The IVF Project walk you through the process with helpful tips and strategies. Introducing The IVF Project app - the most comprehensive clinical exercise prescription platform: Access your customised daily exercise program Exercise programs tailored to each stage of your fertility treatment Track your daily fitness activities Track your weight and other body metrics Clear 3D exercise demonstrations Set up your calendar online and synchronise it with your app to workout at home or in the gym while keeping track of your progress and getting your body ready for a baby! You can sync this app with Apple Health App. If you enable this connection, any workout in the Health app with automatically be added to your Activity Calendar.
Emma
This app offers a supportive and educational companion for individuals navigating their IVF journey. It provides clear explanations of each stage, emotional support, and helps users feel more prepared for appointments, all without offering medical advice.
- IVF stage explanations
- Emotional support chatbot
- Appointment preparation
- Fertility journey companion
- Clear, compassionate information
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IVF can feel confusing, emotional, and isolating. This app is here to help—without replacing your doctor. Our IVF chatbot is a supportive, educational companion designed to help you understand what’s happening at each stage of your fertility journey, feel emotionally supported, and walk into appointments better prepared. Whether you’re just exploring IVF or in the middle of treatment, you’ll get clear, compassionate explanations—without medical advice, predictions, or pressure.
Screenshots
Verdict
The clearest difference is review sentiment: Emma at 100% against The IVF Project's 50%. Emma also leads on rating (5.0 vs 3.0) and update cadence (monthly vs every 3 months). The IVF Project's advantage is in-app purchases (none vs 2). On price, ratings volume, ads and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Emma sells 2 in-app purchases, starting at $1.99 per month. The IVF Project asks for nothing beyond the download.
Emma holds the better App Store score, 5.0 against 3.0. Both are backed by a comparable volume of ratings — 2 and 4 respectively. Written reviews point the same way: 50% of The IVF Project's written reviews are positive against 100% of Emma's.
The IVF Project ships an update every 3 months, Emma monthly. The most recent releases landed on November 2, 2026 and October 31, 2026 respectively.
| Parameter | The IVF Project | Emma |
|---|---|---|
| Price | Free | Free |
| Rating | 3.0 (2 ratings) | 5.0 (4 ratings) — better |
| Positive reviews | 50.0% of reviews | 100.0% of reviews — better |
| Number of ratings | 2 | 4 — better |
| Update frequency | Every 3 months | Monthly — better |
| Ads | No | No |
| In-app purchases | No — better | Yes |
| Monetization | Free — better | Free with in-app purchases |
| Devices | iPhone, iPod | iPhone, iPod |
| Requires iOS | 15.0 — better | 15.1 |
| Further details — not scored | ||
| Size | 214 MB | 40 MB |
| Age rating | 12+ | 4+ |
| Developer | CRT Capital PTY LTD | Sapphire Health Applications, LLC |
Customer experience
The IVF Project
Emma
In-app purchases
The IVF Project
No in-app purchases
Emma
- Emma - IVF Advisor (Monthly)7 Days trial$1.991 Month
- Emma - IVF Advisor (Yearly)7 Days trial$19.991 Year
