Mimizaur vs Insomnia Coach
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Mimizaur
This app transforms teeth brushing into an engaging adventure for children. It uses fun cartoons and music to encourage longer, more thorough brushing, helping to establish healthy oral hygiene habits. Designed for kids aged 3-6, it makes dental care an enjoyable routine.
- Interactive dinosaur character
- Animated cartoon clips during brushing
- Motivating music for dental hygiene
- Customizable brushing timers (1-2 minutes)
- User accounts for multiple children
- Super-achievement rewards
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Looking for an app that will get your kids excited about brushing their teeth? Look no further than Mimizaur. This app cleverly combines fun and dental education, teaching children how to properly brush their teeth. Mimizaur turns oral hygiene into an enjoyable adventure, capturing kids' interest and making teeth brushing something they look forward to. With short cartoon clips played mid-brushing, your kids will clean their teeth longer and more thoroughly. This app keeps children interested for several weeks, which is long enough for morning and evening brushing to become a habit. Mimizaur is most suitable for children ages 3-6 years old, but according to reviews, even older children, teenagers, and some adults enjoy using this application too! With the ability to create separate accounts for each user, you can set the timer for 1-to-2 minute brushing sessions, ensuring adequate brushing time while maintaining an element of parent control and enabling parental supervision. Follow Mimizaur, the cute and curious character, on their interesting adventures while enjoying motivating cartoons - a new one in the middle of each brushing. The app features funny music like "Zyumba-Kakazyumba" specifically for brushing your teeth, and each completed brushing is awarded with super-achievements. All you need is a toothbrush and toothpaste, and your kids will be running to fetch their toothbrushes themselves every morning and evening. Mimizaur is an educational, kid-friendly application for brushing your teeth, with games for both girls and boys ages 3-6. Say goodbye to demanding toothbrushing sessions and hello to a fun and hassle-free oral care routine with Mimizaur. By teaching kids the importance of regular brushing, Mimizaur not only helps in maintaining sparkling white teeth - the most natural form of whitening, but also promotes healthier teeth, which could mean fewer visits to the dentist. So what are you waiting for? Download Mimizaur today and make brushing teeth fun and rewarding for the whole family. Subscriptions will automatically renew unless cancelled within 24 hours before the end of the current period. You can cancel anytime with your iTunes account settings. Any unused portion of a free trial will be forfeited if you purchase a subscription. Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Insomnia Coach
This app offers a guided training plan and interactive tools based on Cognitive Behavioral Therapy for Insomnia (CBT-i). It provides personalized feedback and tips to help users track and improve their sleep patterns. Designed for daily use over five weeks, it aims to help users regain healthy sleep habits.
- Guided weekly training plan
- Personalized sleep coach feedback
- Interactive sleep diary
- 17 sleep improvement tools
- Scientifically-based approach
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Insomnia Coach is designed for Veterans, military Servicemembers, and others who are suffering from insomnia. The app is based on Cognitive Behavioral Therapy for Insomnia (CBT-i) and provides: * a guided, weekly training plan to help you track and improve your sleep * a sleep coach with personal feedback about your sleep and fun sleep tips * an interactive sleep diary to help you keep track of daily changes in your sleep * 17 tools to help you get your sleep back on track This app is based on scientific research about how people can change their behaviors and thoughts to improve their sleep. This app does NOT replace professional care. Insomnia Coach is designed to be used daily for 5 weeks by following the Training Plan. After that, you can continue using the app to track your sleep and maintain good sleep habits. Insomnia Coach was created by VA’s National Center for PTSD.
Screenshots
Verdict
The clearest difference is rating: Mimizaur at 4.6 against Insomnia Coach's 3.7. Mimizaur also leads on update cadence (every 5 weeks vs every 9 months) and review sentiment (78% vs 50%). Insomnia Coach's advantage is in-app purchases (none vs 10). On price, ads, device support and iOS requirement there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Mimizaur sells 10 in-app purchases, starting at $5.99 per month. Insomnia Coach asks for nothing beyond the download.
Mimizaur holds the better App Store score, 4.6 against 3.7. That said, the two scores are not equally well evidenced: Mimizaur has 904 ratings behind it against 90, so its average is the more settled of the two. Written reviews point the same way: 78% of Mimizaur's written reviews are positive against 50% of Insomnia Coach's.
Mimizaur ships an update every 5 weeks, Insomnia Coach every 9 months. The most recent releases landed on November 6, 2026 and November 5, 2026 respectively.
| Parameter | Mimizaur | Insomnia Coach |
|---|---|---|
| Price | Free | Free |
| Rating | 4.6 (904 ratings) — better | 3.7 (90 ratings) |
| Positive reviews | 78.4% of reviews — better | 50.0% of reviews |
| Number of ratings | 904 — better | 90 |
| Update frequency | Every 5 weeks — better | Every 9 months |
| Ads | No | No |
| In-app purchases | Yes | No — better |
| Monetization | Free with in-app purchases | Free — better |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 14.0 | 13.0 — better |
| Further details — not scored | ||
| Size | 369 MB | 35 MB |
| Age rating | 4+ | 12+ |
| Developer | Toivo Golokos, TOO | US Department of Veterans Affairs (VA) |
Customer experience
Mimizaur
Insomnia Coach
User reviews
Mimizaur
From 904 App Store ratingsWhat we love
- 👍 Helps kids brush teeth
- 🤩 Fun and engaging animations
- 🎨 Customizable character
- 🕰️ Useful timer and brushing guidance
- 🎁 Rewards and unlockables
Room to improve
- 💰 Expensive subscription model
- 🐛 Crashes and bugs
- 🔁 Limited content, repetitive animations
- 🔓 Purchased content not carried over
- ⏱️ Timer too short, not enough brushing time
Insomnia Coach
From 90 App Store ratingsWhat we love
- ✅ Effective CBT-i program
- 💰 Free to use
- 💡 Helpful explanations
- 📈 Tracks sleep patterns
- 🧘 Guided relaxation
Room to improve
- ⚠️ Struggles with irregular sleep
- 😵 Makes insomnia worse
- 📱 Bright white background
- 🎧 No wireless headphone support
- 🔄 Inability to edit entries
Bugs and requests
Mimizaur
Reported bugs
4 issues- Purchased content not showing up
- Rewards and progress reset after updates
- Crashes and freezes during use
- Timer not working correctly
Requested features
5 requests- More free content and episodes
- Ability to permanently purchase episodes
- Longer brushing timer
- More customization options
- New characters and stories
Insomnia Coach
Reported bugs
8 issues- Sleep diary errors (negative hours)
- Progress tab not reflecting data
- App won't download
- Audio not playing through headphones
- Sleep diary calculation errors
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- Error when entering shift work hours
- App doesn't account for sex in diary
- Diary locks entries after prescription update
Requested features
9 requests- Dark mode feature
- Wireless headphone compatibility
- Ability to edit past diary entries
- Sync between devices
- More sleep stories and anxiety resources
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- Option to indicate getting out of bed in the middle of the night
- Better handling of irregular sleep hours
- Clearer overview of weekly exercises
- Support for Bluetooth earbuds
In-app purchases
Mimizaur
- All Mimizaur's stories3 Days trial$5.991 Month
- All Mimizaur's stories3 Days trial$34.991 Year
- Bathroom Adventures$1.99
- Bathroom Adventure$1.99
- Mimizaur's Friends$1.99
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- Mimizaur in the kitchen$1.99
- Mimizaur goes for a walk$1.99
- Morning work-out$1.99
- Seaside Vacation$1.99
- All-In-One - Limited Offer$5.99
Insomnia Coach
No in-app purchases
Questions
Is Mimizaur free?
Is Insomnia Coach free?
Which has better reviews, Mimizaur or Insomnia Coach?
Do Mimizaur or Insomnia Coach have ads?
Which is updated more often, Mimizaur or Insomnia Coach?
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