Comparison

Pure Web Browser vs Incognito

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Pure Web Browser

Experience lightning-fast internet browsing with essential features for performance and simplicity. Enjoy private browsing, ad blocking, and customizable settings for a seamless online experience.

Highlights
  • Lightning-fast browsing
  • Dark mode with customization
  • Tabbed and full-screen browsing
  • Private browsing and adblock
  • Password management
  • Download manager
  • Reader view
Features
Read full description

Pure Web Browser is the ultimate lite and fast browser for iOS users who want performance and simplicity in one app. It delivers lightning-fast browsing with essential features to improve your online experience. Enjoy dark mode, tabbed browsing, and swipe gestures for seamless navigation. Pure provides private browsing, adblock, and password management to keep you secure online. User Interface Features - Dark Mode - Dark Mode Style Options (Static/Dynamic) - Tabbed Browsing - Full-Screen Browsing - Font and Color Customization - Swipe Gestures Support - Keyboard Shortcuts Support Browsing Features - Sortable Bookmarks and Bookmark Folders - Download Manager - Find on Page - Reader View - Request Desktop Site - Website Translator - Search Suggestions - Change/Add Default Search Engine - Capture Website Screenshot - Autofill Passwords - Change User Agent - Manage MIME Types - Individual Website Settings - Adjust Video Playback Speed Privacy & Security Features - Adblock - Unlock with Passcode/Touch ID - Private Browsing - Password Management - Clear Website Data

About

Incognito

This private web browser allows you to access the internet from any app without leaving your current context. It offers enhanced privacy features, including the ability to disable cookies to bypass paywalls and secure your browsing history with a passcode.

Highlights
  • Browse from any app via share extension
  • Bypass paywalls by disabling cookies
  • Secure history and bookmarks with passcode
  • Customizable search engines
  • Remove AMP pages
  • Translate pages
  • Save pages as PDF
Features
Read full description

Incognito is a private web browser you can pull up anywhere. From any app: long-press a link or select text, tap Share, and then choose the Incognito action extension. Boom: instant web browser! Need to lock people out of your web history or bookmarks? Incognito can do that too! Incognito is great for: • Viewing a web page inside the current app without jumping to Safari. • Opening sketchy links without risking your privacy. • Reopening a web page with cookies disabled — and yes, that means Incognito lets you dodge most paywalls. • Searching Google from anywhere — just select the text you want to search, choose “Share” from the popup menu, and then choose the “Search in Incognito” action. • Searching with something besides Google: use Kagi, DuckDuckGo, Bing, Brave, Qwant, Yahoo, or whatever search engine you prefer. • Keeping your web history and bookmarks private and passcode-locked. Or you can disable browsing history and leave no trace! Incognito is also a Swiss Army Knife of web tools: • Open a page in another browser such as Safari, Chrome, Firefox, Opera, Brave, or DuckDuckGo. • Remove AMP so you can browse or share the original URL. • Translate the page using Google Translate (beta). • Open a web page with the archive.today service (Incognito is not affiliated with archive.today or archive.is). • Save a PDF of an entire web page. • Set Incognito as your default browser. • Clear your session history. Incognito is all about privacy: • All web browsing is in “private mode” by default, so all cookies and web data are discarded after each session. • Incognito has no ads, no third-party trackers, and does not send or re-route your web searches anywhere. • If you require extra privacy, Incognito has options to disable browsing history and/or exclude it from your iCloud Backups. Incognito is paid upfront with a small, one-time fee. There are no subscriptions, in-app purchases, ads, or deals with sketchy "search engines" like many of the "free" so-called private browser apps. You can trust me with your privacy because you know how I got paid: once, by you, that's it. Incognito was created by an independent developer living in California.

Screenshots

Pure Web Browser4 screens
Incognito4 screens

Verdict

The call

The clearest difference is price: Pure Web Browser at Free against Incognito's $0.99. Pure Web Browser also leads on review sentiment (76% vs 63%) and iOS requirement (9.3 vs 27.0). Incognito's advantage is ads (none vs shown) and rating (4.5 vs 4.1). On in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Pure Web Browser is free to download; Incognito costs $0.99 up front. Pure Web Browser sells 1 one-off in-app purchase and Incognito sells 2 one-off in-app purchases. Whichever you choose, the download price is not the number that matters.

ReceptionRating · Positive reviews · Number of ratings

Incognito holds the better App Store score, 4.5 against 4.1. Both are backed by a comparable volume of ratings — 43 and 166 respectively. Written reviews complicate that: 76% of Pure Web Browser's written reviews are positive against 63% of Incognito's, so the app with the better star average is not the one people write more warmly about.

UpkeepUpdate frequency

Pure Web Browser ships an update every 3 months, Incognito every 6 weeks. The most recent releases landed on October 17, 2026 and October 14, 2026 respectively.

Scorecard8 real differences · 2 level
Pure Web Browser versus Incognito: the parameters behind the verdict, then further details
ParameterPure Web BrowserIncognito
PriceFree — better$0.99
Rating4.1 (43 ratings)4.5 (166 ratings) — better
Positive reviews76.0% of reviews — better62.5% of reviews
Number of ratings43166 — better
Update frequencyEvery 3 monthsEvery 6 weeks — better
AdsYesNo — better
In-app purchasesYesYes
MonetizationFree with in-app purchases — betterPaid
DevicesiPhone, iPad, iPod — betteriPhone, iPad
Requires iOS9.3 — better27.0
Further details — not scored
Size7 MB14 MB
Age rating17+17+
DeveloperPrasomsak KhunmuenOverdesigned, LLC

Customer experience

Pure Web Browser

All ratings43 ratings
Positive72.1%
Neutral11.6%
Negative16.3%
Written reviews50 reviews
Positive76.0%
Neutral12.0%
Negative12.0%

Incognito

All ratings166 ratings
Positive86.7%
Neutral3.0%
Negative10.2%
Written reviews16 reviews
Positive62.5%
Neutral6.3%
Negative31.3%

In-app purchases

1 purchases

Pure Web Browser

One-time1
  • Remove in-app ads$0.99
2 purchases

Incognito

One-time2
  • 14-Day TrialFree
  • Unlock$0.99

Questions

Is Pure Web Browser free?
Pure Web Browser is free to download, with in-app purchases available.
Is Incognito free?
Incognito costs $0.99, and also offers in-app purchases.
Which has better reviews, Pure Web Browser or Incognito?
Incognito is rated higher. Pure Web Browser averages 4.1 out of 5 from 43 ratings, while Incognito averages 4.5 from 166 ratings.
Do Pure Web Browser or Incognito have ads?
Pure Web Browser shows ads; Incognito does not.
Which is updated more often, Pure Web Browser or Incognito?
Pure Web Browser ships an update every 3 months, and Incognito every 6 weeks. Most recently, Pure Web Browser was updated on October 17, 2026 and Incognito on October 14, 2026.

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