Comparison

IAB Events vs DMWF

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

IAB Events

Access information and engage with Interactive Advertising Bureau events. View upcoming events, manage your profile, review agendas, favorite sessions, and download important documents.

Highlights
  • View upcoming events
  • Update and share event profile
  • Review daily agenda
  • Favorite sessions and attendees
  • Download key documents
Features
Read full description

The IAB Events App is the go-to median for getting information and engaging with Interactive Advertising Bureau during our events. You'll be able to view which events are coming up, update and share your event profile, review the agenda for the day, favorite sessions and attendees, and download key documents.

About

DMWF

Features
Read full description

Digital Marketing World Forum is the definitive event for senior marketing professionals and the future of marketing tech, bringing together the digital marketing community to tackle the challenges that the digital future presents. Taking place in London, New York, Miami, Amsterdam and Singapore, DMWF empowers the ambitious, new age marketer to learn, grow, future proof and celebrate the profession. Download the official event app to join today! This official event app will allow you to view the agenda, book sessions and curate your personal schedule, connect with fellow attendees ahead of the conference, set up meetings and make new connections, find out all key event info & FAQs, and more! If you haven’t already, head to our website to find out more about our events and get your passes today!

Screenshots

IAB Events4 screens
DMWF3 screens

Verdict

The call

The clearest difference is ads: DMWF at none against IAB Events's shown. IAB Events's advantage is update cadence (monthly vs every 11 months). On price, in-app purchases, device support and iOS requirement there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

IAB Events ships an update monthly, DMWF every 11 months. The most recent releases landed on October 24, 2026 and October 21, 2026 respectively.

Scorecard2 real differences · 7 level
IAB Events versus DMWF: the parameters behind the verdict, then further details
ParameterIAB EventsDMWF
PriceFreeFree
Rating4.9 (13 ratings) — better—
Number of ratings13 — better—
Update frequencyMonthly — betterEvery 11 months
AdsYesNo — better
In-app purchasesNoNo
MonetizationAd-supported—
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS15.115.0 — better
Further details — not scored
Size33 MB6 MB
Age rating12+17+
DeveloperIAB - Interactive Advertising BureauDMWF Ltd

In-app purchases

None

IAB Events

No in-app purchases

None

DMWF

No in-app purchases

Questions

Is IAB Events free?
IAB Events is free to download, with no in-app purchases.
Is DMWF free?
DMWF is free to download, with no in-app purchases.
Do IAB Events or DMWF have ads?
IAB Events shows ads; DMWF does not.
Which is updated more often, IAB Events or DMWF?
IAB Events ships an update monthly, and DMWF every 11 months. Most recently, IAB Events was updated on October 24, 2026 and DMWF on October 21, 2026.

Other comparisons