Comparison

Planorama vs OptimMerchandising

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Planorama

This app uses image recognition technology to analyze in-store photos in real-time. It helps manufacturers and retailers improve sales force efficiency and increase sales by optimizing store visits.

Highlights
  • Digital in-store measurements
  • Image recognition technology
  • Real-time analysis of store photos
  • Boost sales force efficiency
  • Optimize store visits
Read full description

Planorama’s app for digital in-store measurements. Planorama allows manufacturers and retailers to drive sales force efficiency and boost sales through its unique image recognition technology. Planorama allows you to take pictures in-store and submit them for real-time analysis in order to make the most of your store visits.

About

OptimMerchandising

Streamline retail execution and merchandising audits with this intuitive mobile tool. It simplifies store audits, inventory tracking, and merchandising tasks for merchandisers and supervisors, providing real-time data and actionable reports to optimize sales.

Highlights
  • Store and merchandising audit tracking
  • Customizable forms for various audit types
  • Built-in store stock take
  • Barcode scanning
  • Real-time data collection and reporting
  • Customizable workflows for merchandisers
Features
Read full description

Store and Merchandising Audit Made Easy. The OptimMerchandising app helps you simplify and track retail audit and merchandising. OptimMerchandising will improve your retail audit process in two ways: • Make the work of your merchandisers easier and faster, • Simplify the supervision of retail audits with actionable reports. No more guesswork for your merchandisers: you can define their workflows with a lot of granularity. Once they log into the Optim Merchandising app, they will have their list of outlets to visit and just need follow the workflow for each visit. Optim Merchandising makes it easy for you to add large number of products, brands, price lists, outlets and more. Built on many years of working with the retail industry, Optim Merchandising is a simple to use and yet very powerful tool. Once audits are completed, data is collected in real time into detailed reports from which you can gain insight and take action to optimise your sales Features Overview • Intuitive mobile app for merchandisers and store auditors. • Create Store Audit, Inventory, Merchandising Audit, Store Execution Audit through customizable forms. • Built in Store Stock Take. • Barcode scanning directly from mobile device. • High granularity in masters creation (products, store models, price lists, brands and more). • Easy import of data in bulk. • Fully customisable workflows can be created for merchandisers. • Real-time data collection. • Easily make changes that will be instantly applied across stores and merchandisers. • Multiple detailed and actionable reports (clients, retailers, out-of-stock, visits and more). • Fully secured and 100% cloud-based. • Outstanding support.

Screenshots

Planorama4 screens
OptimMerchandising4 screens

Verdict

The call

The clearest difference is rating: OptimMerchandising at 1.3 against Planorama's 1.0. OptimMerchandising also leads on ratings volume (3 vs 1). Planorama's advantage is iOS requirement (8.0 vs 13.0). On price, update cadence, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

OptimMerchandising holds the better App Store score, 1.3 against 1.0. Both are backed by a comparable volume of ratings — 1 and 3 respectively.

UpkeepUpdate frequency

Both ship on a similar rhythm, roughly monthly. The most recent releases landed on October 5, 2026 and October 3, 2026 respectively.

Scorecard3 real differences · 7 level
Planorama versus OptimMerchandising: the parameters behind the verdict, then further details
ParameterPlanoramaOptimMerchandising
PriceFreeFree
Rating1.0 (1 ratings)1.3 (3 ratings) — better
Positive reviews—71.4% of reviews
Number of ratings13 — better
Update frequencyMonthlyMonthly
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS8.0 — better13.0
Further details — not scored
Size91 MB39 MB
Age rating4+4+
DeveloperCVDM SolutionsPowata

Customer experience

Planorama

All ratings1 ratings
Positive0.0%
Neutral0.0%
Negative100.0%

OptimMerchandising

All ratings3 ratings
Positive0.0%
Neutral0.0%
Negative100.0%
Written reviews7 reviews
Positive71.4%
Neutral0.0%
Negative28.6%

In-app purchases

None

Planorama

No in-app purchases

None

OptimMerchandising

No in-app purchases

Questions

Is Planorama free?
Planorama is free to download, with no in-app purchases.
Is OptimMerchandising free?
OptimMerchandising is free to download, with no in-app purchases.
Which has better reviews, Planorama or OptimMerchandising?
OptimMerchandising is rated higher. Planorama averages 1.0 out of 5 from 1 ratings, while OptimMerchandising averages 1.3 from 3 ratings.
Do Planorama or OptimMerchandising have ads?
Neither Planorama nor OptimMerchandising shows ads.
Which is updated more often, Planorama or OptimMerchandising?
Planorama ships an update monthly, and OptimMerchandising monthly. Most recently, Planorama was updated on October 5, 2026 and OptimMerchandising on October 3, 2026.

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