FertilityNow vs EggWise
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
FertilityNow
This tool, created by medical experts, helps users assess their fertility and provides resources for family building. It offers personalized insights based on survey responses, estimating pregnancy chances with and without treatment.
- Fertility assessment
- Personalized resources
- Pregnancy chance estimation
- Customized articles
- Family building tools
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FertilityNow was developed by medical experts to help you assess your fertility and give you the resources you need to build your family. Complete the surveys to estimate your chances for pregnancy with and without fertility treatment. Receive customized articles based on your responses.
EggWise
This app offers AI-powered fertility guidance, treatment tracking, and wellness support for individuals and couples. It provides personalized AI insights, medication reminders, lab result decoding, and a supportive community. Features include sperm health tracking, injection tutorials, and financial management for fertility care.
- Personalized AI fertility guidance
- Treatment and cycle tracking
- Medication reminders
- Lab result decoding
- Sperm health tracking
- Injection tutorials
- Community support
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Your fertility journey deserves more than a calendar. EggWise is the smart, AI-powered companion built for people navigating IVF, IUI, and the path to parenthood gentle tracking, personalized insights, and a calm home for everything your cycle throws at you. Whether you're just starting to try, preparing for your first retrieval, transferring an embryo, or deep in a medicated cycle, EggWise adapts to every stage of your story. WHO EGGWISE IS FOR • Anyone trying to conceive, naturally or with support • Patients in IVF stimulation, retrieval, fresh transfer, or FET • Couples exploring or actively doing IUI • People tracking ovulation, PCOS, endometriosis, irregular cycles, or unexplained infertility • LGBTQ+ families building with donor sperm, donor eggs, or surrogacy • Partners who want to stay informed, supportive, and involved SMART TRACKING, MADE SIMPLE • Cycle & ovulation tracking with AI predictions that learn from your data • Log BBT, LH tests, cervical mucus, symptoms, mood, and daily notes • Medication reminders for common protocols Gonal-F, Menopur, Cetrotide, Ganirelix, Lupron, progesterone, and more • Injection timing alerts down to the minute • Appointment tracker with clinic-day prep checklists • Follicle measurements, bloodwork logs, and beta hCG tracking with doubling-time insights THE AI HUB SUPPORT IN ONE PLACE • Ask EggWise: instant, evidence-informed answers day or night, backed by real-time research search • EggWise Voice: talk it through out loud with a caring AI voice companion • AI Roadmap: a personalized, step-by-step picture of what your treatment path could look like — made to bring to your doctor • Lab results explained in plain language • Two-week-wait support with symptom context and grounding reminders LEARN & LISTEN • A library of expert-written articles on IVF, IUI, male factor, PCOS, endo, and more • Read-aloud narration listen to any article hands-free • Consult prep: walk into appointments with t • Decision guides for the big forks in the road, like IUI vs. IVF FINANCE HUB • Cost estimator with current regional IVF & IUI benchmarks • Insurance coverage checklists, so you know what to ask before you pay • Grants and financing resources BUILT FOR REAL LIFE • Calm, modern design no pink glitter, no baby spam, no guilt • Support for the hard parts too: failed-cycle care, secondary infertility, and the option to pause your journey • Male-partner tracking: semen analysis logs, test reminders, and sperm-health trends • Partner sharing, so you're not the only one remembering every detail • Export-ready PDF reports to bring to your RE, OB, or specialist • Dark mode, private lock, discreet notifications, and offline access to your data • Some AI features require an EggWise Premium membership PRIVACY FIRST, ALWAYS Your data is yours. EggWise uses strong encryption, never sells personal information, and gives you full control over what is shared and with whom. No ads. No data A NOTE ON YOUR CARE EggWise provides educational information and organizational support only. It does not provide medical advice, diagnosis, or treatment. Always consult your doctor or another qualified healthcare professional with any questions about your health, your medications, or your treatment plan and before making any medical decisions. GET STARTED IN MINUTES 1. Download EggWise 2. Tell us where you are in your journey 3. Let EggWise personalize your experience Trying to conceive can feel lonely and overwhelming. EggWise is here to make every step a little lighter and every win a little brighter. Standard Apple Terms of Use (EULA) - https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Screenshots
Verdict
The clearest difference is in-app purchases: FertilityNow at none against EggWise's 5. FertilityNow also leads on ratings volume (10 vs 1). EggWise's advantage is rating (5.0 vs 4.6) and update cadence (every 3 weeks vs every 2 months). On price, review sentiment, ads and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. EggWise sells 5 in-app purchases, starting at $24.99 per month. FertilityNow asks for nothing beyond the download.
EggWise holds the better App Store score, 5.0 against 4.6. That said, the two scores are not equally well evidenced: FertilityNow has 10 ratings behind it against 1, so its average is the more settled of the two. Written reviews split almost evenly too, at 100% and 100% positive.
FertilityNow ships an update every 2 months, EggWise every 3 weeks. The most recent releases landed on October 20, 2026 and October 11, 2026 respectively.
| Parameter | FertilityNow | EggWise |
|---|---|---|
| Price | Free | Free |
| Rating | 4.6 (10 ratings) | 5.0 (1 ratings) — better |
| Positive reviews | 100.0% of reviews | 100.0% of reviews |
| Number of ratings | 10 — better | 1 |
| Update frequency | Every 2 months | Every 3 weeks — better |
| Ads | No | No |
| In-app purchases | No — better | Yes |
| Monetization | Free — better | Free with in-app purchases |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.6 | 15.0 — better |
| Further details — not scored | ||
| Size | 40 MB | 28 MB |
| Age rating | 17+ | 17+ |
| Developer | ARC Fertility | EggWise Inc. |
Customer experience
FertilityNow
EggWise
In-app purchases
FertilityNow
No in-app purchases
EggWise
- EggWise Premium Monthly$24.991 Month
- EggWise Premium Couples Monthly$29.991 Month
- EggWise Premium Yearly$174.991 Year
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- EggWise Premium Couples$224.991 Year
- Protocol Credits - 3 Pack$9.99









