GENEX Beef vs Datamars PRO
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
GENEX Beef
Access up-to-date genetic information on beef sires, including EPDs, economic indexes, photos, and videos. Sort and filter bulls to simplify breeding decisions and save your preferences for future reference. The app also offers tools for AI project planning, gestation calculation, and semen inventory management.
- Up-to-date genetic information on beef sires
- Search and filter bulls by EPDs and economic indexes
- Save search criteria and favorite bulls
- Estrus Synch Planner and Gestation Calculator
- Semen Tank inventory management
- Rep Locator for finding local representatives
- Push notifications for news and data updates
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A rancher’s job is never done, but it can be easier with the GENEX Beef App! Download this app to access up-to-date genetic information on GENEX beef sires. Search GENEX beef bulls to view the bulls’ EPDs, economic indexes, photos, videos and more. Sort and filter bulls to help make your breeding decisions easier; filter bulls by individual traits, EPDs or economic indexes. Plus, save your search criteria and favorite bulls for quick reference in the future. The app includes GENEX Angus, Red Angus, Simmental, SimAngus™, Hereford and Charolais bulls as well as other breeds (American Akaushi, Brahman, Brangus, Beefmaster, Gelbvieh, Limousin and Wagyu). Additional Features: • Available in English, Spanish, Portuguese and Russian. • Receive the latest GENEX Beef news with push notifications. • Share bull pictures, videos and news items through social media, text or email. • Find your local GENEX representative and their contact info using the Rep Locator feature. • Plan your next synchronization A.I. project using the Estrus Synch Planner. Add the protocol to your device calendar and share it with others. • Plan your calving season with the Gestation Calculator. • Organize your semen inventory with the Semen Tank feature. • After the initial download of data, an internet connection is not required for searching or sorting bulls. • Users are notified when new genetic data is available to download.
Datamars PRO
This app simplifies farm management by connecting Tru-Test devices and livestock data. It allows for live recording, session management, cloud syncing, and instant sharing of data to support informed decision-making and improve farm productivity.
- Connect Tru-Test devices
- Live weight recording
- Manage weigh sessions
- Cloud sync for offline work
- Instant data sharing
- Support for NAIT and NLIS
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Welcome to smarter farming, simplified. Datamars Pro connects your Tru-Test devices and livestock data in one powerful app, built to make every task on-farm easier, faster, and more informed. From downloading session files to viewing real-time insights, Datamars Pro gives you visibility and control, wherever you are. Key features • Connect to your Tru-Test devices Pair your Tru-Test weigh scale indicators and EID readers for seamless setup, configuration, and live data transfer. • Live recording Record weights in real time with your S3 Indicator, keeping data accurate and instantly available. • Record and view sessions View, manage, and organize your weigh sessions — right from your phone. Access individual animal records, averages, and trends to make data-driven decisions. • Sync sessions with the cloud Automatically upload your sessions to Datamars Livestock when connected to the internet. Work offline and sync later when coverage returns. • Share sessions instantly Send session files via email, text, or other apps — or share directly with your team, advisors, or supported national livestock traceability programs. • Streamlined experience A modern, reliable interface designed for simplicity and speed in any environment. Supported national livestock traceability programs • New Zealand – Send registrations and animal movements directly to NAIT. • Australia – Send animal movements for producers, agents, and saleyards directly to NLIS. Compatible Tru-Test devices • XRS2i / XRS2 / SRS2i / SRS2 EID Stick Readers • XRP2i EID Panel Readers • XR5000 / ID5000 /JR5000 Weigh Scale Indicators • EziWeigh7i Weigh Scale Indicator • S3 Weigh Scale Indicator Every feature of Datamars Pro is designed to help secure the future of the farm. By connecting accurate on-farm data with cloud-based insights, farmers can make confident, data-driven choices that improve productivity, protect resources, and support the long-term sustainability of their operations — for today and for the next generation. Because smarter insights make stronger herds. Learn more → livestock.datamars.com
Screenshots
Verdict
The clearest difference is rating: GENEX Beef at 4.9 against Datamars PRO's 2.3. GENEX Beef also leads on ratings volume (15 vs 3). Datamars PRO's advantage is update cadence (every 3 weeks vs every 4 months) and iOS requirement (13.0 vs 18.0). On price, ads, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
GENEX Beef holds the better App Store score, 4.9 against 2.3. That said, the two scores are not equally well evidenced: GENEX Beef has 15 ratings behind it against 3, so its average is the more settled of the two.
GENEX Beef ships an update every 4 months, Datamars PRO every 3 weeks. The most recent releases landed on September 14, 2026 and September 19, 2026 respectively.
| Parameter | GENEX Beef | Datamars PRO |
|---|---|---|
| Price | Free | Free |
| Rating | 4.9 (15 ratings) — better | 2.3 (3 ratings) |
| Positive reviews | — | 33.3% of reviews |
| Number of ratings | 15 — better | 3 |
| Update frequency | Every 4 months | Every 3 weeks — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 18.0 | 13.0 — better |
| Further details — not scored | ||
| Size | 388 MB | 79 MB |
| Age rating | 4+ | 4+ |
| Developer | Genex Cooperative, Inc. | Datamars SA |
Customer experience
GENEX Beef
Datamars PRO
In-app purchases
GENEX Beef
No in-app purchases
Datamars PRO
No in-app purchases









