MIDO vs Safilo VTO
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
MIDO
Stay informed about the premier international eyewear event. Access news from an exclusive online magazine and engage with the event on social media, sharing your own content.
- International eyewear event updates
- Exclusive online magazine news feed
- Social media integration
- Content sharing
- Accessibility statement
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The MIDO App is the easiest way to stay up to date on the greatest international event dedicated to eyewear. Read the news on international optics thanks to the feed of WMIDO, our exclusive online magazine. Follow MIDO 2026 on social media and share with us your contents. Consult the accessibility statement on https://www.mido.com/hubfs/mido/accessibilita/Dichiarazione-di-accessibilit%C3%A0-APP-Mido-iOS.pdf #MIDO2026
Safilo VTO
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Safilo VTO is the virtual mirror created using augmented reality that makes trying on and purchasing sunglasses and eyeglasses an instant, unique, and fun experience. Choose and try on your next pair of glasses online, just like being in front of a mirror. Change the frame and lens color, change the size, or decide to change your style! Fast, easy, and reliable. Choose the models that suit you best, try them on in real-time, take a photo, share it with your friends, and purchase with just one click! Many new features await you! Choose and buy the glasses you want, how you want, and where you want.
Screenshots
Verdict
The clearest difference is ads: MIDO at none against Safilo VTO's shown. On price, update cadence, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
MIDO ships an update fortnightly, Safilo VTO every 2 weeks. The most recent releases landed on November 2, 2026 and October 10, 2026 respectively.
| Parameter | MIDO | Safilo VTO |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (1 ratings) — better | — |
| Positive reviews | 100.0% of reviews | — |
| Number of ratings | 1 — better | — |
| Update frequency | Fortnightly — better | Every 2 weeks |
| Ads | No — better | Yes |
| In-app purchases | No | No |
| Monetization | Free | — |
| Devices | iPhone, iPad | iPhone, iPad |
| Requires iOS | 16.0 | 16.0 |
| Further details — not scored | ||
| Size | 48 MB | 43 MB |
| Age rating | 12+ | 4+ |
| Developer | IES INTERNATIONAL EYEWEAR SOLUTIONS SRL | Spaarkly srl |
In-app purchases
MIDO
No in-app purchases
Safilo VTO
No in-app purchases
