TrackMany™ vs Hamilton inSIGHT

Finding qualified leads and building relationships is key in face-to-face marketing, but much valuable market intelligence remains uncollected. While attendee eyes engage with your content, TrackMany™ captures this undiscovered data stream and serves up anonymous event performance metrics like heat maps, impression counts, and dwell time. Would your team like to better understand attendee behavior? TrackMany™ is the easiest way to generate understandable reports you can act on to optimize and validate your strategies.

Hamilton inSIGHT™ is a trade show lead capture app that offers badge scanning and a comprehensive set of lead qualifying features. The platform is designed to increase rep engagement with attendees in the booth, and collect qualified leads to maximize follow-up potential and ROI. Some key differentiators: In addition to Lead Lookup, Voice-to-Text Notes, and On-Demand Statistics, we offer a feature set you will only see in Hamilton inSIGHT: INSTANT LEAD SCORING — Know immediately when a booth visitor is a “hot prospect” VIP ALERT — Identify targeted attendees when they enter your booth, and send a custom message about each one of those targeted attendees to the appropriate staffers, so that VIPs may be treated as VIPs! DYNAMIC LITERATURE FULFILLMENT — Each attendee receives an instant email with links to download selected PDFs, videos, brochures, etc., all with no printing or shipping costs. PHOTO CAPTURE — Include images of drawings, sketches, or other material related to the content, right in the lead record. CUSTOMIZED FILE EXPORT — Conforms to your CRM field and data requirements, for a seamless import to Salesforce, HubSpot, etc. LEAD PROGRESS METER — Enter your lead goal for the event, then view your progress from any device or the portal. Additional features: BADGE TYPES — Read barcode (2D or QR code) and NFC badges and get full demographics. SURVEY BRANCHING LOGIC — Skip non-relevant questions based on prior answers. REASSIGN LICENSES — Simply release a license from one device in order to use it on another. All the features are included at no additional cost!