Ituran USA Activateit vs Advantage GPS
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Ituran USA Activateit
This app allows authorized users to activate and manage GPS tracking units for financed vehicles. It facilitates the entry of vehicle information, testing of unit features like location tracking and starter disable, and final activation for web-based monitoring.
- GPS unit activation
- Vehicle information entry (VIN scan)
- Unit feature testing (location, starter disable)
- Barcode scanning for IP and VIN
- Web-based tracking integration
- Stock number and other data input
Read full descriptionHide full description
Ituran Units are GPS tracking devices finance companies and independent dealers purchase to install into vehicles and other platforms and track them while being financed. Authorized users can login, select a unit from purchased inventory on the account (either by typing in the IP address or scanning the barcode of the IP), enter vehicle information (either by typing in VIN, year, make and model, or by scanning the VIN barcode on the door of the vehicle to populate those fields) for that unit, then test the features of the product and activate it in the account to see on the web based software. The camera icon on the unit and vehicle screens allow you to take a picture of the barcode of the unit which will fill in the IP address instead of typing int. The camera icon on the vehicle platform screen allows you to take a picture of the VIN barcode on the side door panel of the vehicle to fill in year, make and model of the car. Add in the required stock number and other information to be saved to the system. Begin activation allows the features to be tested. Location is the basic feature of all units to be tested and passed Optional items that can be tested (or skipped) are Starter disable, Collection tool and Tow alerts. The last feature item to select is the configuration to finalize commands on the unit. Then activate to post the unit into the account to be seen in the clients online web account to track the vehicle.
Advantage GPS
This app provides automotive lenders with powerful predictive analytics derived from vehicle connection data. It helps in making more precise financial decisions, mitigating risks, and improving loan portfolio management.
- Predictive analytics for finance decisioning
- Real-time high-risk factor dashboard
- Reduced vehicle recovery times and costs
- Ride-share alerts
- On-demand collateral location
- Device portfolio management
Read full descriptionHide full description
Connections make us smarter Every vehicle is connected to a degree. The difference is in the quality, depth, and scale of those connections. The Advantage App connects with millions of vehicle assets almost a billion times every day throughout North America. The platform transforms that data into powerful predictive analytics that make finance decisioning more precise and mitigates risks effectively. Auto Lenders Gain the Advantage: • Sell more vehicles and finance more loans confidently • View real-time dashboard of high-risk factors and predictive analytics for fast decision-making • Reduce recovery times and costs • Receive ride-share alerts • Locate collateral on demand anytime, any place • Use hardwire and/or wireless, self-powered GPS devices • Manage entire device portfolio right from the Advantage platform This App can be used with all Advantage GPS accounts. To get started, please contact us. 1-800-553-7031 AdvantageGPS.com/Contact-Us/ Support@AdvantageGPS.com
Screenshots
Verdict
The clearest difference is rating: Advantage GPS at 4.2 against Ituran USA Activateit's 2.6. Advantage GPS also leads on review sentiment (40% vs 0%) and update cadence (every 3 months vs every 7 months). On price, ads, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Advantage GPS holds the better App Store score, 4.2 against 2.6. Both are backed by a comparable volume of ratings — 9 and 31 respectively. Written reviews point the same way: 0% of Ituran USA Activateit's written reviews are positive against 40% of Advantage GPS's.
Ituran USA Activateit ships an update every 7 months, Advantage GPS every 3 months. The most recent releases landed on October 29, 2026 and October 19, 2026 respectively.
| Parameter | Ituran USA Activateit | Advantage GPS |
|---|---|---|
| Price | Free | Free |
| Rating | 2.6 (9 ratings) | 4.2 (31 ratings) — better |
| Positive reviews | 0.0% of reviews | 40.0% of reviews — better |
| Number of ratings | 9 | 31 — better |
| Update frequency | Every 7 months | Every 3 months — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.0 — better | 15.1 |
| Further details — not scored | ||
| Size | 254 MB | 59 MB |
| Age rating | 4+ | 4+ |
| Developer | Ishay Sommer | Procon Analytics, LLC |
Customer experience
Ituran USA Activateit
Advantage GPS
In-app purchases
Ituran USA Activateit
No in-app purchases
Advantage GPS
No in-app purchases
