Self Care by AVE vs ChallengeUp
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Self Care by AVE
Engage in real-life challenges to improve various aspects of your life. Gain practical experience and level up your personal growth. Start your journey to self-improvement today.
- Real-life challenges
- Life aspect leveling
- Hands-on experience
- Motivation tools
- Habit tracking
Read full descriptionHide full description
— Take on real-life challenges — Level up every part of your life — Gain hands-on experience Start now.
ChallengeUp
This app helps you build new habits, improve self-care, or break bad ones with a structured, short-term challenge system. Focus on achieving goals within 7 to 60 days to experience lasting change without the pressure of lifelong commitment.
- Short challenge system (7-60 days)
- Create custom challenges
- Track progress visually
- Receive goal reminders
- Share progress on social media
- Access useful challenge tips
Read full descriptionHide full description
A challenge isn't about "changing your life in a month." It's about "trying 30 days and seeing what happens." ChallengeUp is an app for short challenges: ready-made ones from 7 to 90 days, custom ones for any length. No endless "lifelong" trackers, no promises of a "new you." Just a clear format: pick a challenge, cross the finish line, see the result. WHAT'S INSIDE 10 ready-made challenges, free. From "no sugar" to "sleep before midnight," from "read every day" to "learn a foreign language." Each one comes with a clear description — what to do, why, and what to expect. Build your own in 30 seconds. Name, duration, frequency, reminders — and you're ready. No required fields, no endless setup screens. A finish line that motivates. Every challenge ends. It's not the "forever habit" that wears you out by week three. It's a defined distance with a finish — and the feeling of "I did it." Progress cards for social media. Share your wins with people who matter — close ones, friends, followers. Get support when you need it, and lock in the result by saying it out loud. The cards are drawn so they're a pleasure to share. No ads. Ever. Not in the free version, not anywhere else. ChallengeUp Plus When the free version isn't enough: — Unlimited active challenges (up to 3 in free) — Expanded catalog of exclusive challenges, with more added over time — Duration up to 1000 days — nearly three years of practice, for those who want to go long — Home screen widget — Additional colors and customization — Support for an independent dev team WHY A CHALLENGE Most habit trackers are built on the idea of a "forever" habit — you should brush your teeth or meditate every day for the rest of your life, and a single miss breaks everything. This rarely works, because the brain isn't built for infinite distances. According to Lally et al. (2009), a stable habit forms in about 66 days, not the often-cited 21. A short challenge is a way to cover that distance without burning out: with a visible finish, and the right to stop if it's not for you. ChallengeUp is an independent app. We're not building "another habit tracker." We're building the app we'd want to use for our own challenges: no fluff, no features for the sake of features, no pointless push notifications. Just what works. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://challengeupapp.com/privacy2026
Screenshots
Verdict
The clearest difference is ads: ChallengeUp at none against Self Care by AVE's shown. ChallengeUp also leads on review sentiment (89% vs 58%) and monetization model (free vs free with in-app purchases). Self Care by AVE's advantage is device support (3 vs 1). On price, ratings volume, update cadence and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Self Care by AVE sells 6 in-app purchases, starting at $5.99 per month and ChallengeUp sells 2 in-app purchases, starting at $14.99 per year. Whichever you choose, the download price is not the number that matters.
ChallengeUp holds the better App Store score, 5.0 against 4.7. Both are backed by a comparable volume of ratings — 87 and 42 respectively. Written reviews point the same way: 58% of Self Care by AVE's written reviews are positive against 89% of ChallengeUp's.
Self Care by AVE ships an update every 4 weeks, ChallengeUp every 2 months. Both last shipped on October 29, 2026.
| Parameter | Self Care by AVE | ChallengeUp |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (87 ratings) | 5.0 (42 ratings) — better |
| Positive reviews | 57.8% of reviews | 89.2% of reviews — better |
| Number of ratings | 87 — better | 42 |
| Update frequency | Every 4 weeks — better | Every 2 months |
| Ads | Yes | No — better |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Free — better |
| Devices | iPhone, iPad, iPod — better | iPhone |
| Requires iOS | 15.0 — better | 16.0 |
| Further details — not scored | ||
| Size | 83 MB | 85 MB |
| Age rating | 12+ | 12+ |
| Developer | Alexander Osmyakov | LIKE WRONG LLP |
Customer experience
Self Care by AVE
ChallengeUp
In-app purchases
Self Care by AVE
- UP Subscription$5.991 Month
- Premium$9.991 Month
- UP Subscription$10.491 Year
Show 1 moreShow fewer
- Upgrade Subscription$14.996 Months
- Additional task$0.99
- Lifetime access$34.99
ChallengeUp
- Plus (Annual)$14.991 Year
- Plus Lifetime$39.99
Questions
Is Self Care by AVE free?
Is ChallengeUp free?
Which has better reviews, Self Care by AVE or ChallengeUp?
Do Self Care by AVE or ChallengeUp have ads?
Which is updated more often, Self Care by AVE or ChallengeUp?
Other comparisons















