Comparison

Swan. vs Artera

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Swan.

This app helps beauty professionals manage their business, attract clients, and automate scheduling. Showcase your services, build your online presence, and connect with a community of local beauty business owners.

Highlights
  • Online business profile creation
  • Client attraction and booking
  • Automated scheduling
  • Messaging platform
  • Community networking
  • Payment collection
Features
Read full description

Swan is a beauty business marketing and management app that makes running a business simple. Create your online presence once and use it to attract and book as many clients as you want/can handle. You’ll find all the features you need to grow and manage your beauty business inside the Swan app: SHOWCASE YOUR BRAND Get found online with an impressive profile that showcases your services, reputation, prices, portfolio, and more. GAIN TRUST & EXPOSURE Join an exclusive platform that only promotes paying beauty businesses and provides higher quality exposure than Instagram or Google. EFFORTLESSLY ATTRACT BOOKINGS Get attention from prospects browsing Swan and respond to them via our messaging platform quickly and professionally. AUTOMATE SCHEDULING Say goodbye to booking headaches and give your clients the convenience they expect with online booking. Just set your availability, and let Swan handle the rest. MAKE CONNECTIONS THAT COUNT Become a part of a community of local beauty biz owners in your city, share ideas, and make connections that count. KEEP WHAT YOU EARN Collect payments outside of Swan and keep 100% of the money you make earn on our platform. So how does it work? 1. Sign up for your free trial and then complete your profile by adding your name, address, availability, portfolio, services, and contact info. 2. Once live, Swan will promote your business and attract new clients. The more reviews you get, the more you are featured. 3. Prospects who are wowed by your profile will book appointments and pay when they arrive. That’s it! Quick & Easy! At Swan, our mission is to help beauty businesses to grow. Part of that means not burdening with crazy fees. Any beauty business can join Swan for a single, flat fee. We don’t charge commissions for any of the new clients you attract. Best of all, at $10 per month, a single new client is all it takes for Swan to pay for itself! Think it’s worth a shot? Download Swan now and try it free for 30-days.

About

Artera

Discover your personalized style with AI-powered color analysis and beauty recommendations. Connect with and book verified beauty artists, photographers, and DJs directly through the platform for seamless event planning.

Highlights
  • AI-powered color analysis
  • Personalized beauty look recommendations
  • Marketplace for booking professionals
  • Secure payments
  • Seamless scheduling
Features
Read full description

Artera is an AI lifestyle platform that helps you personalize your perfect look and connect with trusted beauty artists, photographers, and DJs — all in one place. • Color Glow – Discover your best colors based on your undertone • Beauty Line – Get a full personalized look (makeup, hair, accessories) Marketplace Book verified professionals directly through Artera with secure payments and seamless scheduling. Artera — Art. Tech. & U

Screenshots

Swan.4 screens
Artera4 screens

Verdict

The call

The clearest difference is in-app purchases: Artera at none against Swan.'s 1. Artera also leads on update cadence (monthly vs every 6 months). Swan.'s advantage is iOS requirement (11.0 vs 15.1). On price, rating, ratings volume and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Swan. sells 1 in-app purchase, starting at $9.99 per month. Artera asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 5.0 for Swan. against 5.0 for Artera. Both are backed by a comparable volume of ratings — 2 and 1 respectively.

UpkeepUpdate frequency

Swan. ships an update every 6 months, Artera monthly. The most recent releases landed on September 24, 2026 and September 6, 2026 respectively.

Scorecard4 real differences · 6 level
Swan. versus Artera: the parameters behind the verdict, then further details
ParameterSwan.Artera
PriceFreeFree
Rating5.0 (2 ratings)5.0 (1 ratings)
Positive reviews100.0% of reviews—
Number of ratings2 — better1
Update frequencyEvery 6 monthsMonthly — better
AdsNoNo
In-app purchasesYesNo — better
MonetizationSubscriptionFree — better
DevicesiPhone, iPodiPhone, iPod
Requires iOS11.0 — better15.1
Further details — not scored
Size72 MB100 MB
Age rating12+4+
DeveloperOsama AhmedArtelligence Creation Company

Customer experience

Swan.

All ratings2 ratings
Positive100.0%
Neutral0.0%
Negative0.0%
Written reviews11 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

Artera

All ratings1 ratings
Positive100.0%
Neutral0.0%
Negative0.0%

In-app purchases

1 purchases

Swan.

Subscriptions1
  • Monthly Subscription1 Month trial$9.991 Month
None

Artera

No in-app purchases

Questions

Is Swan. free?
Swan. is free to download, with in-app purchases available.
Is Artera free?
Artera is free to download, with no in-app purchases.
Which has better reviews, Swan. or Artera?
Swan. and Artera are both rated 5.0 out of 5 on the App Store, from 2 and 1 ratings respectively.
Do Swan. or Artera have ads?
Neither Swan. nor Artera shows ads.
Which is updated more often, Swan. or Artera?
Swan. ships an update every 6 months, and Artera monthly. Most recently, Swan. was updated on September 24, 2026 and Artera on September 6, 2026.

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