UNITAXI vs WAY
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
UNITAXI
This app provides discounted taxi bookings for university students and staff in Southampton. Users can book rides, track drivers, pay with various methods, and earn rewards for future travel.
- University student & staff exclusive
- 10% off every journey
- Fixed pricing
- Earn rewards points
- Track your driver
- Pay by cash, card, or account
- Rate your journey
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***MUST REGISTER WITH UNIVERSITY EMAIL ADDRESS.*** (SOTON.AC.UK & SOLENT.AC.UK) Bookings without either of the above will be automatically cancelled. UNITAXI brought to you by Radio Taxis Southampton. Dedicated for University Students and Staff. 10% OFF every journey Fixed pricing from Halls to Clubs and more. Get rewarded with every journey Collect points to use for a free ride Receive discounts from a number of businesses across Southampton Safe & easy to book taxis in and around Southampton with the largest Private Hire & Taxi Company operating in the area, with over 400 drivers working 24/7, 365 days of the year. Through this app you can: · Make a booking · Check its status · Pay by Cash, Card or Account · Track your Driver · Check its status · Collect Points to get rewards · Rate your journey · Cancel a booking · Keep a log of all your journeys
WAY
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WAY: Southampton Minicab is your go-to ride booking app designed to make city travel simple, transparent, and affordable across Southampton. Unlike traditional metered taxi services with unpredictable fares, WAY offers upfront pricing, reliable pickups, and modern ride hailing convenience right from your phone. Whether you need a quick local trip, a pre-booked private hire vehicle, or a low-cost airport transfer to Gatwick or Heathrow, our ride service app connects you with licensed, trusted local drivers in seconds. Looking to get an affordable ride service without unexpected surge pricing? Whether you are a local resident, commuting to work, or planning to visit Southampton, WAY provides a seamless and comfortable alternative to a crowded Southampton bus or an expensive taxi. Why choose WAY over a traditional taxi? • Fair, upfront pricing: Know your fare before you ride book — no hidden costs, no surprise meter rates. • Reliable ride hailing: Tap to request licensed private hire and minicab drivers near you 24/7. • Fast & easy booking: An intuitive ride booking app that gets you moving in seconds. • Safety first: 100% vetted local drivers, real-time GPS tracking, and secure in-app cashless payments. • Clean vehicle options: From everyday budget rides to spacious XL cars and eco-friendly options. Ideal for every journey across Southampton: • Fast, convenient trips to the University of Southampton and student halls across Highfield and Portswood • Effortless travel when you visit University of Southampton campuses, open days, or events • Direct, comfortable rides without waiting around for the next Southampton bus • Reliable airport runs and station transfers (Heathrow, Gatwick & regional stations) • Safe, late-night rides home from the City Centre, pubs, and nightlife spots • Convenient point-to-point drop-offs at Southampton cruise terminals and the docks Whether you live here or are travelling to visit Southampton for business or leisure, experience a smarter, more transparent ride service today. Download WAY — the ride app you can trust — and book a ride in seconds!
Screenshots
Verdict
The clearest difference is ads: UNITAXI at none against WAY's shown. UNITAXI also leads on update cadence (every 2 weeks vs monthly) and device support (3 vs 1). On price and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
UNITAXI ships an update every 2 weeks, WAY monthly. The most recent releases landed on November 3, 2026 and October 25, 2026 respectively.
| Parameter | UNITAXI | WAY |
|---|---|---|
| Price | Free | Free |
| Positive reviews | 50.0% of reviews | — |
| Update frequency | Every 2 weeks — better | Monthly |
| Ads | No — better | Yes |
| In-app purchases | No | No |
| Monetization | Free | — |
| Devices | iPhone, iPad, iPod — better | iPhone |
| Requires iOS | 13.0 — better | 16.0 |
| Further details — not scored | ||
| Size | 118 MB | 266 MB |
| Age rating | 4+ | 4+ |
| Developer | Radio Taxis (Southampton) Ltd | U RIDE LIMITED |
In-app purchases
UNITAXI
No in-app purchases
WAY
No in-app purchases









