Comparison

SBG Hub vs ICS Pro Coach

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head

SBG Hub

Sharable and scalable analysis

Elevate your game

About

SBG Hub

Features

Read full description

SBG Hub connects your team with shared video, reports and insights. Its unique hybrid architecture combines the power of a native application with the convenience of cloud storage.

About

ICS Pro Coach

Features

Read full description

The Pro Coach App is only available to coaches working in the professional game. Elevate your game with the Pro Coach App: - Stay Informed: Get updates on coaching events. - Access Content: Stay up-to-date with coaching articles, videos, and podcasts. - Plan Your Career: Manage your development action plan and explore the role profiles, learning about the different career paths in coaching. - Explore Qualifications: Learn about coaching programmes and qualifications. Powered by the PCP Partners: The Premier League The FA EFL WSL PFA LMA LCA

Screenshots

SBG Hub3 screens

ICS Pro Coach4 screens

Verdict

The call

The clearest difference is iOS requirement: SBG Hub at 12.0 against ICS Pro Coach's 15.1. On price, update cadence, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

SBG Hub ships an update every 5 weeks, ICS Pro Coach every 6 weeks. The most recent releases landed on November 3, 2026 and November 4, 2026 respectively.

Scorecard1 real difference · 5 level

SBG Hub versus ICS Pro Coach: the parameters behind the verdict, then further details
Parameter	SBG Hub	ICS Pro Coach
Price	Free	Free
Update frequency	Every 5 weeks — better	Every 6 weeks
Ads	No	No
In-app purchases	No	No
Devices	iPhone, iPad, iPod — better	iPhone, iPod
Requires iOS	12.0 — better	15.1
Further details — not scored
Size	106 MB	55 MB
Age rating	4+	4+
Developer	SBG Sports Software UK Limited	ICS Football LTD

In-app purchases

None

SBG Hub

No in-app purchases

None

ICS Pro Coach

No in-app purchases

Questions

Is SBG Hub free?

SBG Hub is free to download, with no in-app purchases.

Is ICS Pro Coach free?

ICS Pro Coach is free to download, with no in-app purchases.

Do SBG Hub or ICS Pro Coach have ads?

Neither SBG Hub nor ICS Pro Coach shows ads.

Which is updated more often, SBG Hub or ICS Pro Coach?

SBG Hub ships an update every 5 weeks, and ICS Pro Coach every 6 weeks. Most recently, SBG Hub was updated on November 3, 2026 and ICS Pro Coach on November 4, 2026.