MyWineGuide vs CELLR
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
MyWineGuide
Discover wines tailored to your taste, budget, and food pairings. Explore extensive wine lists from thousands of restaurants and retailers, and learn why certain wines match your preferences. This app de-mystifies wine selection and helps you expand your palate.
- Personalized wine recommendations
- Food and wine pairing suggestions
- Extensive restaurant and retailer wine lists
- Wine preference profile creation
- Wine rating and tracking
- Introduction to new wines and regions
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Wine should not be mysterious nor hard. Whether you are an aspiring beginner or a casual wine lover, My Wine Guide® helps you find and select wines you’ll like; wines that match your: a) personal preferences, and taste, b) occasion, c) budget, and, d) pair with your food. No jargon, experts or scanning. Your local restaurants, favorite retailers, both local and on-line, are already in My Wine Guide. And not just a few wines; the entire wine lists and inventories at over 7,000 restaurants and retailers. No need to wait and hope for a successful scan. The instant you select a restaurant or retailer you get your best matches. And not just more of the same wines you know you already. My Wine Guide’s Diversity Algothim introduces you to new wines, varietals and regions from around the world. Start your wine journey with My Wine Guide today and never look back. Learn about and understand Your Preferences My Wine Guide does a lot more than just recommend your best matches. We help you understand why your preferences – your palate – leads you to certain wines. My Wine Guide helps you develop a growing and ever expanding interest in and appreciation for wines around the world. For each wine, My Wine Guide explains why the wine is a match of a certain percentage for you personally. My Wine Guide is the only wine app that does this. My Wine Guide De-mystifies Wine and Food Pairing My Wine Guide does this in two ways. First, our participating partner restaurants provide food and wine pairing suggestions for each of their menu items and wines. You can start with a wine and see the suggested food pairings. Or you can start with your choice of food and see suggested wine pairings. Second, My Wine Guide has curated hundreds of recipes and has paired them with wines from every wine region in the world. You’ll find recipes across all cuisines for each wine My Wine Guide recommends. Meet Edward With a few simple questions - and in less than 30 seconds - Edward creates your wine preference profile and right away begins offering wine recommendations for your favorite restaurants and retailers. Each personalized recommendation includes your match score and details about the wine region, the grape varietal/blend and food pairings. Edward helps you understand your unique wine preferences. You learn about the primary characteristics of red and white wine within the context of your personal likes and dislikes. You expand your knowledge of wine regions and grape varieties and blends. New to wine? Edward can help you build your wine profile. Frequent wine drinker but stuck in a rut? Edward can take you to wines and places beyond your comfort zone. Knowledgeable wine drinker? Have Edward curate restaurant wine lists that especially suit your tastes. With My Wine Guide you can rate your wines, and keep track of the wines you like, where they are from, where you had them, and what you paid for them. As you use My Wine Guide or rate wines, your profile gets richer and Edward’s recommendations get even better. Be My Wine Guide® social. Add wine loving friends to your profile. See what wines Edward would recommend for each of your friends. Whether you are at a restaurant together or planning a dinner party see what Edward recommends for each of your friends? Support your local restaurants with takeout and host Virtual Wine Dinner Parties with My Wine Guide’s built in Zoom feature. Compare recommendations, favorites and ratings with your friends. Download the app (Link), see your local retailers and restaurants and get instant recommendations that best suit your tastes! My Wine Guide® currently includes wine lists from over 7,000 retailers and restaurants throughout the United States. We are continually adding retailers and restaurants and expanding our coverage. If your favorite retailer or restaurant is not included, send us a note to feedback@mywineguide.com.
CELLR
This app helps wine enthusiasts manage their collection, track wish lists, and discover new wines. It offers features like inventory management, pricing references, and community insights to enhance your wine journey.
- Manage wine inventory & wish list
- Wine-Searcher pricing references
- Photo recognition for adding wines
- Purchase & consumption history tracking
- User review and scoring
- Community wine stream and holdings
- Assisted import support
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CELLR is where our members navigate every aspect of their wine life. Wine has become such an integral part of our social, food, and travel life that it deserves to have an equally elegant app to reference all the wines we are lucky enough to experience. Whether our members want to track the holdings of their cellar, keep track of their wish list when they travel and dine, trade with other cellar owners, or just receive the occasional special that is aligned with their tastes, CELLR will be that destination. * Manager your wine inventory & wish list favorites. * Wine-Searcher pricing references for current valuation references. * Photo recognition for easy addition of new inventory or favorites. * See your purchase & consumption history by Varietal, Region, Subregion, etc.! * User Review and Scoring * Live photo stream of what our Community is drinking * View & search Community wine holdings * Assisted import support for you to migrate inventory Standard Apple EULA applies: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Screenshots
Verdict
The clearest difference is rating: MyWineGuide at 5.0 against CELLR's 4.4. MyWineGuide also leads on review sentiment (100% vs 62%) and in-app purchases (none vs 2). CELLR's advantage is ads (none vs shown) and iOS requirement (9.0 vs 12.0). On price, ratings volume, update cadence and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. CELLR sells 2 in-app purchases, starting at $9.99 per month. MyWineGuide asks for nothing beyond the download.
MyWineGuide holds the better App Store score, 5.0 against 4.4. Both are backed by a comparable volume of ratings — 112 and 72 respectively. Written reviews point the same way: 100% of MyWineGuide's written reviews are positive against 62% of CELLR's.
MyWineGuide ships an update every 6 weeks, CELLR every 3 weeks. The most recent releases landed on September 21, 2026 and June 1, 2026 respectively.
| Parameter | MyWineGuide | CELLR |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (112 ratings) — better | 4.4 (72 ratings) |
| Positive reviews | 100.0% of reviews — better | 61.5% of reviews |
| Number of ratings | 112 — better | 72 |
| Update frequency | Every 6 weeks | Every 3 weeks — better |
| Ads | Yes | No — better |
| In-app purchases | No — better | Yes |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Devices | iPhone, iPod | iPhone, iPod |
| Requires iOS | 12.0 | 9.0 — better |
| Further details — not scored | ||
| Size | 57 MB | 100 MB |
| Age rating | 17+ | 17+ |
| Developer | MWG LLC | Cellar Ventures, Inc. |
Customer experience
MyWineGuide
CELLR
Bugs and requests
MyWineGuide
Requested features
3 requests- Add more restaurant wine lists
- Improve map UI compactness
- Enhance UI aesthetics (background images)
CELLR
Not enough reviews yet to summarise bugs or requests.
In-app purchases
MyWineGuide
No in-app purchases
CELLR
- Authorized Trader subscription$9.991 Month
- Annualy Authorized Trader$99.991 Year









