Smart SMS Filter vs Simply Filter SMS
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Smart SMS Filter
This app helps you manage unwanted messages by filtering incoming texts based on keywords. It automatically sorts messages from unknown senders into a junk folder, ensuring you don't miss important communications from contacts.
- Keyword-based message filtering
- Automatic junk message sorting
- Predefined spam filters
- Custom filter creation
- Junk message folder access
- Contact message protection
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Smart Filter provides a way to detect and filter incoming messages. Set keywords for a simple way to filter out unwanted messages while providing greater control over your incoming texts. Messages from your contacts will never be marked as junk, so you will not risk missing any important messages. Filtering criteria & methodology: • All incoming messages from unknown contacts will go through the filtering algorithm. When Smart SMS Filter matches a message to a filter, that message will be marked as junk. • You will always have access to messages marked as junk through your junk folder in your Messages app. Additional features: • The app comes with 13 predefined filters based on the most commonly used keywords spammers are using. • Add as many filters as you wish by tapping the Add Filter icon. • Easily remove filters by tapping the Delete Filter button.
Simply Filter SMS
This app automatically filters unwanted text messages on your iPhone or iPad. It uses AI and customizable rules to sort messages from unknown senders into categories like Junk, Promotions, or Transactions, all processed on your device for privacy.
- AI-powered spam filtering
- Customizable keyword rules
- Automatic message categorization
- On-device processing for privacy
- Support for 10 languages
- Trusted country filtering
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Take back control of your inbox. Simply Filter SMS is a privacy-first, open-source text message filter for iPhone and iPad. Create keyword rules and smart filters to automatically move unwanted messages from unknown senders to Junk, Promotions, or Transactions - completely on-device. What's new in this version: • Export & Import Filters - Share your filter setup with a friend. Export from Filter Tools in the menu and send the file. • Test Your Filters - Redesigned with live results so you can see matches instantly. • Help - Redesigned with FAQs and a Get Started guide. • Accent Color - Pick an accent from the menu; buttons and icons follow it across the app. In case you missed, here's what was updated recently: • Regex Filters - Create powerful pattern-matching filters using regular expressions for precise control. • AI Filtering - Automatic filtering is AI-powered, smarter and more accurate, with support for 10 languages including English, Hebrew, Spanish, French, German, Arabic, and more. • Trusted Countries - Automatically allow messages from specific countries by phone prefix. • 11 Languages - The app is available in English, Hebrew, Spanish, French, German, Arabic, Portuguese, Japanese, Korean, Italian, and Simplified Chinese. • Accessibility Support - Fully usable with VoiceOver, Voice Control, Dynamic Type, and Reduce Motion. • Native iPad Support - Full iPad experience with sidebar navigation and optimized layouts for larger screens. • Tip Jar - Support the app's development with an optional tip. Simply Filter SMS is free forever. • Multiple bug fixes and performance improvements.
Screenshots
Verdict
The clearest difference is rating: Smart SMS Filter at 5.0 against Simply Filter SMS's 4.4. Smart SMS Filter also leads on in-app purchases (none vs 3) and review sentiment (100% vs 83%). Simply Filter SMS's advantage is ratings volume (65 vs 4). On price, update cadence, ads and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Simply Filter SMS sells 3 one-off in-app purchases. Smart SMS Filter asks for nothing beyond the download.
Smart SMS Filter holds the better App Store score, 5.0 against 4.4. That said, the two scores are not equally well evidenced: Simply Filter SMS has 65 ratings behind it against 4, so its average is the more settled of the two. Written reviews point the same way: 100% of Smart SMS Filter's written reviews are positive against 83% of Simply Filter SMS's.
Smart SMS Filter ships an update fortnightly, Simply Filter SMS every 9 days. The most recent releases landed on September 30, 2026 and October 12, 2026 respectively.
| Parameter | Smart SMS Filter | Simply Filter SMS |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (4 ratings) — better | 4.4 (65 ratings) |
| Positive reviews | 100.0% of reviews — better | 82.8% of reviews |
| Number of ratings | 4 | 65 — better |
| Update frequency | Fortnightly | Every 9 days — better |
| Ads | No | No |
| In-app purchases | No — better | Yes |
| Monetization | Free — better | Free with in-app purchases |
| Devices | iPhone, iPod | iPhone, iPad |
| Requires iOS | 12.2 — better | 17.0 |
| Further details — not scored | ||
| Size | 9 MB | 8 MB |
| Age rating | 4+ | 4+ |
| Developer | Pontera Solutions Inc. | Adi Ben-Dahan |
Customer experience
Smart SMS Filter
Simply Filter SMS
In-app purchases
Smart SMS Filter
No in-app purchases
Simply Filter SMS
- Small Tip$1.99
- Medium Tip$4.99
- Large Tip$9.99
Questions
Is Smart SMS Filter free?
Is Simply Filter SMS free?
Which has better reviews, Smart SMS Filter or Simply Filter SMS?
Do Smart SMS Filter or Simply Filter SMS have ads?
Which is updated more often, Smart SMS Filter or Simply Filter SMS?
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