Camo Camera vs Segment Anything
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Camo Camera
Transform your iPhone into a professional-grade webcam for your Mac or PC. Enhance your video calls, streams, and recordings with powerful adjustments, filters, and unique features like Portrait mode and virtual green screen.
- Use iPhone camera as webcam
- Wireless or USB connection
- Advanced video adjustments
- Cinematic filters and LUT support
- Portrait mode with bokeh
- Virtual green screen (Replace)
- Auto-framing
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The Apple Design Awards Finalist 2023 app, Camo, uses the incredible cameras in your iPhone to produce pro-quality video, whether you’re meeting, streaming, or recording. Joanna Stern, The Wall St. Journal – “how I do all my live TV hits” MacWorld US – “full-featured, easy-to-use, and delightful” 9to5Mac – “an easy way to seriously improve your video call quality” WIRED – “there are a number of apps which let you use your iOS device’s camera as your webcam, but the best one is Camo” MacWorld UK – “an easy way to beef up the video quality on your calls” With over 10 million users helped over the last decade, Reincubate is one of the UK’s most-loved software companies. — EASY TO USE / PLUG AND PLAY / Wi-Fi — No extra hardware needed, just connect your device to your Mac or PC. Choose between connecting wirelessly, for the most flexible experience, or opt for a trusty USB connection. With Wi-Fi connectivity, get set up for a call in seconds – no more looking around for a spare cable or a free port. — POWERFUL ADJUSTMENTS & FILTERS — Camo Studio gives you full control of your video, letting you adjust lenses, exposure, colours, contrast, and more; and it lets you zoom, crop, and focus your image precisely how you want it. Apply cinematic styling and color grading to your video with 18 bespoke filters, including support for custom Cube, 3DL, and LUT files. — STAND OUT WITH SPOTLIGHT & PORTRAIT — Use Spotlight to compensate for less-than-ideal lighting conditions, such as backlit or under-lit environments, by brightening yourself against your background. Portrait creates a sophisticated bokeh effect that cleanly separates you from the background and gives you full control over the depth of focus. — VIRTUAL GREEN SCREEN AND PRIVACY — Use Replace, Camo’s virtual green screen, to cleanly swap any image into your background. Or activate Privacy to cloak your surroundings with a pleasing diffused image effect. Both offer industry-leading performance, enabling video that foregrounds clarity without sacrificing appearance. — FIND FREEDOM WITH AUTO FRAMING — Camo’s auto-framing functionality keeps you at the center of the action, whether you’re shuffling around at your desk or presenting at a whiteboard. With a range of zoom options, you’ll remain firmly centered and proportioned on screen. — COMPATIBLE WITH OVER 40 APPS — Camo works perfectly with Zoom, Google Meet, Microsoft Teams, Safari, FaceTime, QuickTime, Chrome, OBS Studio, Streamlabs, Skype, Twitch, Panopto, ScreenFlow, Final Cut Pro X, and dozens of other video recording and streaming products. — SECURITY AND PRIVACY FIRST — Camo doesn’t know what you’re using it for, and doesn’t capture or transmit your video feed. It simply routes it from your iPhone to your computer. Your data is your business, not ours. — NOT ONLY BUT ALSO! — - Super low latency, high speed video with a range of resolutions - Powerful presets to save and quickly switch to your favourite adjustments and settings - Native support for iPadOS as well as your iPhone, and beautiful Dark Mode support throughout - Camo offloads all processing to your iOS device, keeping your computer cool and fast - Crop your video without losing quality with dynamic-resolution Smart Zoom - Automatic image stabilisation minimises bumps and vibrations - Virtually rotate your video without touching your device - Switch between video from multiple iOS devices and lenses in real-time - No ads in the app, not ever — WE’RE HERE TO HELP — We’re fanatical about supporting users, and we’d love to help you make the most of Camo. Reach out to us any time: support@reincubate.com Camo Studio supports macOS 10.13 or later & Windows 10 or later. — LEARN MORE — About us: https://reincubate.com/camo/ How to make the most of Camo: https://reincubate.com/support/how-to/look-best-webcam-video/ FAQ: https://reincubate.com/support/camo/camo-faq/
Segment Anything
Perform advanced image segmentation directly on your device without needing an internet connection. This utility offers on-device processing for smooth performance, with a Pro mode unlocking enhanced features for greater control and flexibility in image editing.
- On-device image segmentation
- Offline functionality
- Optimized for mobile performance
- Pro mode with enhanced features
- Download cutout images
- Flexible mask editing
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Enjoy state-of-the-art image segmentation on your iPhone or iPad. All processing is done locally on your iphone or ipad, everything works without network. We've optimized it for smooth, reliable performance on your device. The implementation of Segment Anything is based on the open source SAM(Segment Anything Model). In Pro mode, users will be able to unlock the following features: 1. Instead of being limited to adding only 3 "Add mask" areas, users can add up to 50 in the Pro mode. 2. The "Remove area" feature becomes available, providing users more flexibility and control over the image cutout process. 3. Users have the ability to download their cutout images, perfect for saving, sharing, or using in other applications.
Screenshots
Verdict
The clearest difference is in-app purchases: Camo Camera at none against Segment Anything's 1. Camo Camera also leads on ratings volume (7.9K vs 9) and device support (4 vs 2). Segment Anything's advantage is update cadence (every 3 weeks vs every 2 months). On price, rating, ads and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Segment Anything sells 1 one-off in-app purchase. Camo Camera asks for nothing beyond the download.
On the App Store both sit at effectively the same score — 4.6 for Camo Camera against 4.6 for Segment Anything. That said, the two scores are not equally well evidenced: Camo Camera has 7.9K ratings behind it against 9, so its average is the more settled of the two.
Camo Camera ships an update every 2 months, Segment Anything every 3 weeks. The most recent releases landed on November 5, 2026 and November 3, 2026 respectively.
| Parameter | Camo Camera | Segment Anything |
|---|---|---|
| Price | Free | Free |
| Rating | 4.6 (7.9K ratings) — better | 4.6 (9 ratings) |
| Positive reviews | 83.0% of reviews | — |
| Number of ratings | 7.9K — better | 9 |
| Update frequency | Every 2 months | Every 3 weeks — better |
| Ads | No | No |
| In-app purchases | No — better | Yes |
| Monetization | Freemium | Freemium |
| Devices | iPhone, iPad, iPod, Vision Pro — better | iPhone, iPad |
| Requires iOS | 15.6 — better | 18.0 |
| Further details — not scored | ||
| Size | 90 MB | 77 MB |
| Age rating | 4+ | 4+ |
| Developer | Reincubate | 嘉琦 沈 |
Customer experience
Camo Camera
Segment Anything
Bugs and requests
Camo Camera
Reported bugs
3 issues- Crashes or freezes on some systems
- Incompatibility with certain software or hardware
- Audio issues when used with other apps
Requested features
5 requests- Wireless connectivity
- Portrait mode support for all devices
- Background blur/removal
- Ability to use phone while in use as webcam
- Preset camera settings/profiles
Segment Anything
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Camo Camera
No in-app purchases
Segment Anything
- PRO Mode$1.99
Questions
Is Camo Camera free?
Is Segment Anything free?
Which has better reviews, Camo Camera or Segment Anything?
Do Camo Camera or Segment Anything have ads?
Which is updated more often, Camo Camera or Segment Anything?
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