Comparison

Cascade CRM vs Multifamily Clients

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Cascade CRM

This app streamlines sales processes with automated emails, texts, and appointment scheduling. It centralizes customer communication and deal tracking, allowing sales teams to focus on revenue-generating activities. Manage leads, customer notes, and communication history all within one platform.

Highlights
  • Automated emails and texts
  • Appointment scheduling and reminders
  • Lead history tracking
  • Customer note updates
  • Deal stage tracking
  • Email campaigns and newsletters
Features
Read full description

Streamline your sales process by integrating Cascade CRM into your digital marketing processes. Built-in automated emails and text messages, appointment scheduling and reminders, and lead history help to give your sales team more time to focus on revenue-generating activities like having conversations and meetings with leads and customers. Unburden your sales team by giving them the power to email, text, call, update customer notes, and track deal stages all from one app. Incorporate email campaigns and newsletters in the same system to let customers know about upcoming sales, special dates, or other useful information, all while keeping a complete communication history. Use Cascade CRM as your new go-to sales and customer relationship toolbox.

About

Multifamily Clients

This all-in-one sales platform helps multifamily vendors capture leads, automate messaging, and manage appointments. It provides pre-built sales funnels, campaigns, and tools to convert traffic into clients.

Highlights
  • All-in-one sales platform
  • Lead capture and messaging
  • Appointment automations
  • Pre-built sales funnels and campaigns
  • Customer Relationship Management (CRM)
  • Review management
Features
Read full description

Multifamily Clients is the first-ever all-in-one sales platform that will help Multifamily Vendors get clients. The software gives you the tools, support and resources you need to turn traffic to leads so that leads become sales. The Multifamily Clients Customer Relationship Management (CRM) software has a high converting Multifamily sales funnel, messaging platform, appointment automations, proven Multifamily campaigns, and pipeline for sales. It’s an all-in-one platform. And this basically helps you capture leads and message clients in campaigns that turn traffic to booked appointments. Because you don’t need more leads, you need more appointments. You can even see and manage your reviews from all websites on there. It’s amazing. What makes our software different is that it’s specifically for Multifamily because we’ve already pre-installed sales funnels, email campaigns, and sales pages that have proven to work in this industry specifically. So when you get the software, it will automatically have these campaigns built in for you to use. -All the tools you need in one platform without having to "duct-tape" multiple platforms together! -Automatically message leads via voicemail, forced calls, SMS, emails, FB Messenger & more! -Capture leads using our landing pages, surveys, forms, calendars, inbound phone system & more! -Full Suite Platform for Users. Included in the Platform is a full featured Page Builder to capture leads. Our intuitive platform allows you to create full featured websites with custom menus. Create high-performing and captivating landing pages all in one place! Use our built in tools to collect payments, schedule appointments, and track analytics! Specifically Designed for the Multifamily Industry -Powerful Customer Relationship Management (CRM) - Keep track of all of the leads that you will receive and easily manage the information you need through custom forms. -Ready to go Multifamily Sales Funnels - We have high converting sales funnels built for you to get you a stream of highly qualified leads. -New Leads Campaign Built in - Capture leads from surveys, forms, or sales funnels. You can capture leads from our web bot or embed on your existing pages. -Follow up Campaigns - We have built in follow up campaigns for new leads, booked appointment follow up campaigns, no show appointment campaigns, and long term nurture campaigns. -Webinar Campaigns - Capture leads while educating the marketplace. Webinars are a powerful tool to turn traffic into new clients. -Whitepaper | Case Study | Report Download Funnel - Have a report that will solve an ideal client pain? You will get a sales funnel that will allow you to automate the delivery of your research report and then invite the leads to book demos or appointments in follow up campaigns. -Dedicated Support - Our dedicated support team is here to help when you need us. We have over 100+ videos in our product help library too! -Marketing Automation - Create simple or complex sales campaigns & funnels to guide your leads through your sales process. -Texting Automation - We offer a built in SMS for you to use with our sending service on your Twilio account. -Email Marketing - Send personalized and highly target emails to your list in just a few minutes -Booking Calendar - Easily manage appointments with our booking calendar. Sync with Google calendar. -Sales Pipeline - No more spreadsheets! Manage all your sales opportunities in a drag and drop management system designed to help you turn leads into clients. -Automatic Calling - When a lead comes in, you can automatically push a phone call to the lead. -Ringless Voicemail - Drop a voicemail to any contact automatically using a pre-recorded message. -Full Messaging - Follow up with an automated SMS and Email that can be scheduled at any pre-determined time window.

Screenshots

Cascade CRM4 screens
Multifamily Clients4 screens

Verdict

The call

The clearest difference is update cadence: Cascade CRM at every 5 weeks against Multifamily Clients's every 4 months. On price, rating, ratings volume and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 5.0 for Cascade CRM against 5.0 for Multifamily Clients. Both are backed by a comparable volume of ratings — 3 and 2 respectively.

UpkeepUpdate frequency

Cascade CRM ships an update every 5 weeks, Multifamily Clients every 4 months. Both last shipped on November 3, 2026.

Scorecard1 real difference · 8 level
Cascade CRM versus Multifamily Clients: the parameters behind the verdict, then further details
ParameterCascade CRMMultifamily Clients
PriceFreeFree
Rating5.0 (3 ratings)5.0 (2 ratings)
Number of ratings3 — better2
Update frequencyEvery 5 weeks — betterEvery 4 months
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPadiPhone, iPad
Requires iOS16.616.6
Further details — not scored
Size316 MB315 MB
Age rating4+4+
DeveloperWRK Marketing LLCMultifamily Leadership, LLC

Customer experience

Cascade CRM

All ratings2 ratings
Positive100.0%
Neutral0.0%
Negative0.0%

Multifamily Clients

All ratings2 ratings
Positive100.0%
Neutral0.0%
Negative0.0%

In-app purchases

None

Cascade CRM

No in-app purchases

None

Multifamily Clients

No in-app purchases

Questions

Is Cascade CRM free?
Cascade CRM is free to download, with no in-app purchases.
Is Multifamily Clients free?
Multifamily Clients is free to download, with no in-app purchases.
Which has better reviews, Cascade CRM or Multifamily Clients?
Cascade CRM and Multifamily Clients are both rated 5.0 out of 5 on the App Store, from 3 and 2 ratings respectively.
Do Cascade CRM or Multifamily Clients have ads?
Neither Cascade CRM nor Multifamily Clients shows ads.
Which is updated more often, Cascade CRM or Multifamily Clients?
Cascade CRM ships an update every 5 weeks, and Multifamily Clients every 4 months. Most recently, Cascade CRM was updated on November 3, 2026 and Multifamily Clients on November 3, 2026.

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