Search Ads Manager vs Connected
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Search Ads Manager
Manage all your Apple Search Ads campaigns, ad groups, and keywords from a single, secure workspace on your iPhone, iPad, or Mac. Streamline workflows with powerful tools for bulk editing, campaign creation, and keyword control.
- Unified workspace for campaigns, ad groups, and keywords
- Bulk editing of budgets, geo-targeting, and status
- SKAG builder for single-keyword ad groups
- Keyword control center with bulk updating
- Campaign creation wizard
- Automatic refresh and persistent settings
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See where your Apple Ads (Apple Search Ads) budget goes. SearchAds Manager brings campaign reporting and bulk management to iPhone, iPad, and Mac for app developers and marketers. TRACK PERFORMANCE - Monitor spend, impressions, taps, installs, cost per tap (CPT), and cost per acquisition (CPA). - Review trends and explore reports by date range, campaign, ad group, and keyword. MAKE CHANGES FASTER With a paid upgrade: - Adjust daily budgets, bids, countries, and campaign status. - Paste keyword lists to update bids and statuses in bulk. - Create single keyword ad groups (SKAGs) and launch campaigns across multiple countries. - Manage ad groups and their ads from the same workspace. On Mac, connect compatible tools through the optional local MCP server for reporting and campaign actions. CONNECT YOUR ACCOUNT Requires an Apple Ads account with API access. Connect using your API credentials; your private key is stored in the device Keychain. The app interface is in English. IN-APP PURCHASES Reporting is free. Creating or changing campaigns, ad groups, ads, and keywords requires a paid upgrade. Choose a lifetime purchase or an auto-renewing subscription where offered. Payment is charged to your Apple ID account when you confirm the purchase. Subscriptions renew automatically unless canceled at least 24 hours before the end of the current period. Your account is charged for renewal within 24 hours before the current period ends. Manage or cancel subscriptions in your App Store account settings. Privacy Policy: https://www.rs.ltd/privacy Terms of Use: https://www.rs.ltd/terms
Connected
This unofficial app enhances the App Store Connect developer experience by allowing you to manage app information, localizations, submissions, and user access. It also integrates with Xcode Cloud for build management.
- Update app information and localizations
- Submit and cancel app review versions
- Manage build runs and Xcode Cloud
- Manage users and sandbox testers
- Access App Store Connect Open APIs
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Connected is an unofficial app for App Store Connect that enhances the developer experience with additional features. To begin using this app, you need to create an App Store Connect API Key. Highlighted Features: - Check and update app information and localizations. - Add app versions for review, submit them for review, or cancel submissions that are waiting for review. - Manage your workflow and build runs, or start a new build in Xcode Cloud. - Manage users, their access, and sandbox testers. More features are coming! In the future, we will cover all aspects of the App Store Connect Open APIs. Connected is not affiliated with or endorsed with Apple. App Store and Xcode are trademarks of Apple Inc. Privacy Policy: https://luohuanyu.com/good-station/connected/ For feedback and feature requests, please contact us at lhuany@gmail.com.
Screenshots
Verdict
The clearest difference is in-app purchases: Connected at none against Search Ads Manager's 4. Search Ads Manager's advantage is update cadence (every 5 days vs every 2 weeks) and ratings volume (3 vs 1). On price, rating, ads and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Search Ads Manager sells 4 in-app purchases, starting at $4.99 per 7 days. Connected asks for nothing beyond the download.
On the App Store both sit at effectively the same score — 5.0 for Search Ads Manager against 5.0 for Connected. Both are backed by a comparable volume of ratings — 3 and 1 respectively.
Search Ads Manager ships an update every 5 days, Connected every 2 weeks. The most recent releases landed on October 9, 2026 and October 2, 2026 respectively.
| Parameter | Search Ads Manager | Connected |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (3 ratings) | 5.0 (1 ratings) |
| Positive reviews | 100.0% of reviews | — |
| Number of ratings | 3 — better | 1 |
| Update frequency | Every 5 days — better | Every 2 weeks |
| Ads | No | No |
| In-app purchases | Yes | No — better |
| Monetization | Paid | Free — better |
| Devices | iPhone, iPad, Mac | iPhone, iPad, Vision Pro |
| Requires iOS | 17.4 | 16.0 — better |
| Further details — not scored | ||
| Size | 24 MB | 25 MB |
| Age rating | 4+ | 4+ |
| Developer | Remote Sunrise LTD | 寰宇 骆 |
Customer experience
Search Ads Manager
Connected
In-app purchases
Search Ads Manager
- Premium - 1 week$4.997 Days
- Premium - 1 month$9.991 Month
- Premium - 1 year$19.991 Year
- Premium - lifetime$39.99
Connected
No in-app purchases
Questions
Is Search Ads Manager free?
Is Connected free?
Which has better reviews, Search Ads Manager or Connected?
Do Search Ads Manager or Connected have ads?
Which is updated more often, Search Ads Manager or Connected?
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