Search Ads Manager vs BoardTrace

See where your Apple Ads (Apple Search Ads) budget goes. SearchAds Manager brings campaign reporting and bulk management to iPhone, iPad, and Mac for app developers and marketers. TRACK PERFORMANCE - Monitor spend, impressions, taps, installs, cost per tap (CPT), and cost per acquisition (CPA). - Review trends and explore reports by date range, campaign, ad group, and keyword. MAKE CHANGES FASTER With a paid upgrade: - Adjust daily budgets, bids, countries, and campaign status. - Paste keyword lists to update bids and statuses in bulk. - Create single keyword ad groups (SKAGs) and launch campaigns across multiple countries. - Manage ad groups and their ads from the same workspace. On Mac, connect compatible tools through the optional local MCP server for reporting and campaign actions. CONNECT YOUR ACCOUNT Requires an Apple Ads account with API access. Connect using your API credentials; your private key is stored in the device Keychain. The app interface is in English. IN-APP PURCHASES Reporting is free. Creating or changing campaigns, ad groups, ads, and keywords requires a paid upgrade. Choose a lifetime purchase or an auto-renewing subscription where offered. Payment is charged to your Apple ID account when you confirm the purchase. Subscriptions renew automatically unless canceled at least 24 hours before the end of the current period. Your account is charged for renewal within 24 hours before the current period ends. Manage or cancel subscriptions in your App Store account settings. Privacy Policy: https://www.rs.ltd/privacy Terms of Use: https://www.rs.ltd/terms

BoardTrace is a local-first bench record for hardware bring-up. Capture test-point readings on a board, compare them against a known-good baseline, and freeze an observation session into an immutable, checksummed record — then hand it off as a board-revision passport. WHAT YOU CAN DO • Create boards with your own test-point map: reference designator, signal name, unit, nominal value and tolerance. • Start a capture session and record measured values against every test point. • See pass/fail at a glance on a spatial Test-Point Map, color-coded per point. • Adopt a completed session as your known-good baseline — adoption freezes the readings with a SHA-256 checksum, so the record can never silently change. • Clone an adopted session into a new draft to compare a later board revision, without ever touching the original record. • Archive superseded or old sessions; delete drafts freely (adopted records that are still referenced by a later revision are protected from deletion). HANDOFF AND BACKUP • Export a session as JSON (free), or as a formatted PDF report and CSV table (Pro). • Back up all your boards to a single JSON file and restore it on this or another device. Restore validates the file's schema and checksum first, so a corrupted or incompatible backup is rejected before anything is touched. PRIVACY BY DESIGN • No account, no sign-in, no server. All boards, test points, sessions and readings stay on your device unless you choose to export or share them. • No analytics, no advertising identifier, no tracking. PRO BoardTrace Pro removes the one-board limit and unlocks PDF/CSV handoff exports and the clone-to-compare workflow. Monthly and yearly auto-renewing subscriptions and a one-time Lifetime purchase are available. Backup, restore and deletion stay free forever. BoardTrace is a record-keeping tool for your own observations. It does not control test instruments, interpret electrical safety, certify a board, or provide engineering advice. TERMS OF USE Apple Standard EULA: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/