Reflex Pro vs Focus Builder Pro
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Reflex Pro
This medical tool allows professionals to quickly measure and track autonomic pupillary activity. It helps monitor patient progress and detect neurological deviations through rapid biomarker analysis. Designed exclusively for clinical decision support.
- Fast pupillary readings
- Track patient progress
- Detect neurological deviations
- Clinical decision support
- Rapid biomarker analysis
Read full descriptionHide full description
Measure and track autonomic pupillary activity by simply holding the iPad up to your patient's eye for a quick 5-second test. Track patient progress using the baseline feature and frequently follow-up to determine neurological deviations with Reflex Pro, an accessible pupillary tool for clinical decision support. Here's what you can expect from Reflex: -Fast and reliable pupillary readings at the touch of a screen. -Track important changes and fluctuations with in-app Reflex Pro only features. -Validate your clinical efforts with the state-of-the-art in rapid biomarkers. Reflex is only for medical professional use. Seek a doctor’s advice before making any medical decisions. Reflex is not for lay use. Pricing & Terms: Reflex offers the following subscription option for unlimited use per period: * 1 month: $119.99 (USD) This price applies to United States residents. Prices may vary in other countries respecting your local currency exchange rate. Your subscription will be charged to your iTunes account. At the end of the term, unless auto-renewables subscriptions are disabled, your subscription will automatically renew in your iTunes account. You will be charged for the regular price of your subscription within 24 hours prior to the end of the current term. You can turn off automatic renewal in your iTunes account settings at any time, but you must do so at least 24 hours before the end of the current term. Refunds will not be provided for the unused portion of any term. Reflex is a registered Class I 510(K) Exempt medical device. Privacy policy: https://reflexapp.io/privacy-policy/ Terms and conditions: https://reflexapp.io/terms-conditions
Focus Builder Pro
This app offers targeted eye movement exercises designed to enhance brain plasticity and neurotherapeutic outcomes. It provides customizable exercises and patient session building for practitioners, and permanent access to exercises for patients under guidance.
- Targeted eye movement exercises
- Brain plasticity enhancement
- Customizable exercise settings
- Patient session builder
- Progress monitoring
- Neurotherapeutic outcomes
Read full descriptionHide full description
Focus Builder: Targeted Eye Movement Exercises for Functional Neurologists and Patients Focus Builder is an iPad-optimized app delivering evidence-based eye movement exercises to promote brain plasticity and neurotherapeutic outcomes. Access requires creating an account and selecting your role: Subscription & Access Details Focus Builder requires role selection upon signup: Practitioner (Functional Neurologist) or Patient. This choice is permanent. - For Practitioners: Auto-Renewing Subscription Unlocking: - Access to 12 exercises with lots of customizable settings. Create new exercises based on the settings + sequences of exercises. - Patient session builder: Create and assign personalized exercise sequences for your patients, including progress monitoring and adjustment based on outcomes. Subscriptions auto-renew via Apple and can be managed in your App Store account. No free trial, but full access starts immediately upon purchase. Cancel anytime. - For Patients: One-Time In-App Purchase Permanent access to all exercises under your practitioner's guidance. No ongoing fees—includes any sequences assigned by your doctor for personalized therapy or usage of the exercises. Payment details are shown in your user profile after login. Role selection is permanent and cannot be changed later. No free trial or limited access—full functionality begins after purchase. Eye movements are a very powerful way to exercise the brain and to create long-term change in the brain, known as plasticity. The “Focus Builder” app contains a variety of exercises which challenge users to voluntarily move their eyes in various patterns, speeds and directions, which have been proven to activate specific parts of the brain depending on which eye movement is performed. This app is specifically designed for doctors that specialize in Functional Neurology and their patients. There is currently no app available that can provide these specific exercises. For best results, patients should consult a Functional Neurologist to determine how to use this app according to their needs and obtain the most therapeutic value. There are 3 types of eye movements that can have profound therapeutic benefits and all three are available in this app. 1.Pursuits (slow eye movements): Smooth pursuit eye movements allow the eyes to closely follow a moving object. Most people are unable to initiate pursuit without a moving visual signal. The pursuit of targets moving with velocities of greater than 30°/s tend to require catch-up saccades. 2.Saccades (fast eye movements): Saccades are quick, simultaneous movements of both eyes in the same direction. Initiated cortically by the frontal eye fields (FEF), or subcortically by the superior colliculus, saccades serve as a mechanism for fixation, rapid eye movement, and the fast phase of optokinetic nystagmus. 3.Anti-saccades (look away): The anti-saccade task has emerged as an important task for investigating the flexible control that we have over behavior. In this task, participants must suppress the reflexive urge to look at a visual target that appears suddenly in the peripheral visual field and must instead look away from the target in the opposite direction. A crucial step involved in performing this task is the top-down inhibition of a reflexive, automatic saccade. Patients diagnosed with various neurological and/or psychiatric disorders that affect the frontal lobes or basal ganglia find it difficult to suppress the automatic pro-saccade, revealing a deficit in top-down inhibition. The areas of the brain that are activated by these eye movements are too numerous to list, but to name a few, I have listed some of the functions that can improve with these eye exercises. 1.Executive function/behavior 2.Attention 3.Concentration 4.Impulse control 5.Social behavior 6.Motivation 7.Goal directed behavior Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Screenshots
Verdict
The clearest difference is device support: Focus Builder Pro at 3 against Reflex Pro's 1. Focus Builder Pro also leads on iOS requirement (15.1 vs 17.6). On price, rating, ratings volume and update cadence there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Reflex Pro sells 1 in-app purchase, starting at $82.00 per month and Focus Builder Pro sells 3 in-app purchases, starting at $9.99 per month. Whichever you choose, the download price is not the number that matters.
On the App Store both sit at effectively the same score — 5.0 for Reflex Pro against 5.0 for Focus Builder Pro. Both are backed by a comparable volume of ratings — 3 and 2 respectively.
Reflex Pro ships an update fortnightly, Focus Builder Pro every 10 days. The most recent releases landed on July 24, 2026 and September 13, 2026 respectively.
| Parameter | Reflex Pro | Focus Builder Pro |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (3 ratings) | 5.0 (2 ratings) |
| Positive reviews | — | 0.0% of reviews |
| Number of ratings | 3 — better | 2 |
| Update frequency | Fortnightly | Every 10 days — better |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Freemium |
| Devices | iPad | iPhone, iPad, iPod — better |
| Requires iOS | 17.6 | 15.1 — better |
| Further details — not scored | ||
| Size | 22 MB | 50 MB |
| Age rating | 17+ | 17+ |
| Developer | Brightlamp, Inc. | NeurdSolutions, LLC |
Customer experience
Reflex Pro
Focus Builder Pro
In-app purchases
Reflex Pro
- Monthly Subscription$82.001 Month
Focus Builder Pro
- Focus Builder Pro Practitioner$9.991 Month
- Focus Builder Pro Practitioner$69.991 Year
- Patient Purchase$19.99







