Comparison

Beyourownbf vs What Iff

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Beyourownbf

This app offers guided tools for personal healing and relationship improvement. Access over 25 journal prompts, 40 declarations, and 14 coaching videos. Receive weekly prompts and declarations via notifications to support your growth.

Highlights
  • 25+ journal prompts
  • 40+ declarations
  • 14+ coaching videos
  • In-app podcast and blog
  • Weekly notifications
Features
Read full description

Become Your Own Best Friend app was developed to provide you with quick and easy access to healing! Aimee guides you with the tools to heal and succeed in creating thriving relationships in all areas of your life! In this app you will have access to the following: *25+ journal prompts *40+ declarations *14+ coaching videos *Become Your Own Best Friend Podcast and Blog IN app for listening and viewing *Download now to not only receive access to all the above and more that is coming soon, but also the weekly journal prompts and declarations you will receive through app notifications!

About

What Iff

This app provides daily motivational content and mind-body practices designed to help women shift their mindset and create a more fulfilling life. It offers thought-provoking prompts and a supportive community to encourage personal growth and self-discovery.

Highlights
  • Daily motivational content
  • Mind-body practices
  • Belief-shifting prompts
  • Community support
  • Empowerment tiers
Features
Read full description

What IFF is more than an app—it’s a daily decision to show up for yourself, shift your mindset, and create the life you know you’re meant to live. Designed for women who have achieved—yet feel like there’s something more waiting for them—What IFF delivers soul-stirring daily content that sparks possibility, motivation, and movement. Imagine starting each day with a question that expands your future: “What IFF today changes everything?” What You'll Experience Free Daily Motivation: Beautiful, empowering content to uplift your mindset & start your day right. Mind-Body Practices: Rituals, movement, and breathing tools to ground your power. Belief-Shifting Prompts: Thought-provoking questions to break through what's holding you back. Authentic Sisterhood: A growing community of purpose-driven women ready to rise together. Three Empowerment Tiers Free Plan – “Daily Spark” • Enjoy free daily doses of inspiration and body-mind wisdom. • Perfect for a quick uplift to shift your energy and direction. For Women Who... • Are successful—but crave deeper meaning • Want to reignite their inner fire and belief in what’s possible • Seek support that’s heartfelt, empowering, and real • Are ready to grow—not just achieve You’ve spent your life supporting others. Now it's your turn. This app is your daily reminder that the life you want is waiting—and you already have what it takes. You’re not stuck. You’re one question away from a new chapter. What IFF?

Screenshots

Beyourownbf4 screens
What Iff3 screens

Verdict

The call

The clearest difference is rating: What Iff at 5.0 against Beyourownbf's 3.7. What Iff also leads on update cadence (monthly vs every 10 months). Beyourownbf's advantage is monetization model (ad-supported vs free with in-app purchases). On price, ratings volume, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

What Iff holds the better App Store score, 5.0 against 3.7. Both are backed by a comparable volume of ratings — 3 and 5 respectively.

UpkeepUpdate frequency

Beyourownbf ships an update every 10 months, What Iff monthly. The most recent releases landed on October 12, 2026 and October 24, 2026 respectively.

Scorecard3 real differences · 7 level
Beyourownbf versus What Iff: the parameters behind the verdict, then further details
ParameterBeyourownbfWhat Iff
PriceFreeFree
Rating3.7 (3 ratings)5.0 (5 ratings) — better
Positive reviews—100.0% of reviews
Number of ratings35 — better
Update frequencyEvery 10 monthsMonthly — better
AdsYesYes
In-app purchasesNoNo
MonetizationAd-supported — betterFree with in-app purchases
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS15.0 — better15.1
Further details — not scored
Size47 MB88 MB
Age rating17+17+
DeveloperAIMEE JENSENWhat Iff

Customer experience

Beyourownbf

All ratings3 ratings
Positive66.7%
Neutral0.0%
Negative33.3%

What Iff

All ratings5 ratings
Positive100.0%
Neutral0.0%
Negative0.0%
Written reviews3 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

In-app purchases

None

Beyourownbf

No in-app purchases

None

What Iff

No in-app purchases

Questions

Is Beyourownbf free?
Beyourownbf is free to download, with no in-app purchases.
Is What Iff free?
What Iff is free to download, with no in-app purchases.
Which has better reviews, Beyourownbf or What Iff?
What Iff is rated higher. Beyourownbf averages 3.7 out of 5 from 3 ratings, while What Iff averages 5.0 from 5 ratings.
Do Beyourownbf or What Iff have ads?
Both Beyourownbf and What Iff show ads.
Which is updated more often, Beyourownbf or What Iff?
Beyourownbf ships an update every 10 months, and What Iff monthly. Most recently, Beyourownbf was updated on October 12, 2026 and What Iff on October 24, 2026.

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