HOFA vs Reading Club

The HOFA Gallery (House of Fine Art) specialises in contemporary art by established and emerging international artists. HOFA is determined to feature a multitude of artistic disciplines with an intent focus on exceptional talent, diversity and cultural relevance. In releasing the HOFA app, we are reiterating our goal of reaching a global audience to whom our diverse range of art will be made readily available. Dedicated to supporting rare talent and making their work globally accessible, the gallery works closely with all of its artists to ensure the highest level of excellence and integrity across its locations in London, Los Angeles and Mykonos. HOFA Gallery represents acclaimed painters, sculptors, photographers and multidisciplinary artists from all over the world including China, Korea, America, Italy, France, Argentina and Australia amongst many others. Since its inception in 2012, HOFA Gallery has provided government institutions, museums and private collectors access to some of the most sought after and collectable works of contemporary art. With a unique selection of highly collectable artworks of appreciative value and an uncompromising dedication to art world innovation, the gallery is committed to its mission in cultural leadership. In 2018, HOFA Gallery was the first art gallery in the world to make their entire collection available in cryptocurrency. Using new technologies and digital innovations, HOFA pledges an accessible entry point to the market and inclusivity to art collectors on all levels. The HOFA App strengthens our ability to make art accessible to a diverse audience across the world, and enables our users to swiftly and seamlessly collect, sell and trade both traditional and digital art. Our users will also be notified about upcoming events, exhibitions and auctions (both virtual and physical). Whether you’re already a collector, keen to become one, or simply interested in receiving the latest updates on trending art, download the app today and have a browse of our latest collection of front-running works.

The Reading Club was conceived as a new kind of private social club. An attempt to engineer a culture and community around conversation, reason, and humanity. We want to surround ourselves and create thoughtful relationships with people who love their work, whatever it may be. People who value mastery and are in pursuit of it in their fields, crafts, passions, or industries. Who go deep, not just wide. The Reading Club isn’t aligned with any particular profession or point of view. It isn’t about wealth, status, or affiliation. In fact, we believe getting outside the sphere of like-mindedness is the key to improving one’s intellectual and emotional well-being. The Reading Club has a hand-selected membership of curious, articulate, interesting people who value conversation and are driven to learn. Physically it is located on the rooftop of the InterContinental in downtown San Diego. Philosophically, it is rooted in Plato’s Republic, Seneca’s Rome, and the Socratic method.