Magic Designer vs ETAG ESL

Easy-to-use business display letter sending software, simple and easy to use; Rich plug-ins can cover most application scenarios; Support various commands to be issued, and screen parameter files and players can be obtained online for upgrading;

ETAG ESL is an enterprise-grade electronic shelf label (ESL) and digital signage (DSL) management tool for retail store operations, powered by ETAG technology. The app covers the full workflow from label binding, merchandise maintenance, and content casting to inventory counting, helping stores digitize operations and transition from paper labels to electronic labels. [Core Features] · ESL (Electronic Shelf Label) Management Bind or unbind labels with merchandise, support group binding and interception binding. Query labels, manage stock-in/stock-out, set rotation direction, and monitor label status (online, offline, low battery, working) — keeping your label assets fully visible and under control. · DSL (Digital Signage) Management Bind/unbind digital screens with merchandise, with optional page-turning binding (up to 6 pages of carousel). Cast background images, videos, split-screen content, and configure themes — giving stores flexibility in presenting promotional content. · Theme & Template Casting Built-in theme library. Set default themes and push template content to labels. Cast precisely by area or specified devices to support seasonal campaigns and promotional rollouts. · Inventory Counting Create inventory counts with both auto and manual modes. Track real-time progress and label distribution. Light up abnormal labels with one tap for quick locating. Recheck and compare differences before and after for a complete inventory closure. · Merchandise Maintenance Query and maintain product information. Validate product existence and detect duplicate bindings before binding to ensure data accuracy. · Device Configuration & Settings Base station query, device configuration, Wi-Fi provisioning, Bluetooth provisioning, cache settings, and app settings — covering on-site deployment and maintenance needs. · Lite Mode A simplified interface with larger fonts, designed for on-site staff who are less familiar with smartphones to get started quickly. · NFC tag supported Approaching a NFC supported ESL， Reading ESL ID efficiently. [Use Cases] · Daily ESL & DSL management for supermarkets, convenience stores, and fresh-food stores · Inventory counting, label asset verification, and reconciliation · Promotional and seasonal content casting · On-site device deployment, provisioning, and troubleshooting [Usage Notes] This app is an internal enterprise tool and must be used with the ETAG electronic shelf label system backend. On first use, log in with a store account; available features depend on your assigned role. To request an account or system integration, please contact your system administrator or ETAG technical support. Technical Support: ETAG-TECH