Comparison

考古加 vs ROI大师

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head

店铺成本管家,广告投放ROI计算工具

About

考古加

This app provides real-time data analytics for Douyin (TikTok China) live streaming and short video e-commerce. It helps users discover trending products, analyze creator performance, and optimize content strategies to boost sales and traffic.

Highlights

Real-time live stream monitoring
Hot product discovery
Influencer analysis
Video creation inspiration
Keyword optimization for traffic
Sales performance metrics

Features

Read full description

抖音电商数据分析，就用考古加！直播带货数据、商品销量趋势、达人带货分析、热门视频素材、千川投流素材等一站俱全。支持实时追踪直播流量变化，发现爆款商品，拆解热门视频内容，筛选高带货能力的达人，帮助抖音商家&运营快速发现机会，优化选品和带货策略。【考古加】产品优势【热门直播实时监控】实时监控抖音直播间流量趋势、带货趋势，发现直播热销商品，优化直播选品策略【爆款商品精准发现】实时跟踪抖音全品类商品数据，监控趋势变化，研究商品起量路径，复制爆款商品打法【寻找达人简单高效】多维度发现优质达人，快速对标学习、全方位分析达人历史数据，带货能力一目了然【视频创意海量优质】海量爆款视频数据，优质流量尽在掌握。更细化的内容标签，更多维的用户画像【关键词优化把握流量】抖音SEO搜索优化，助力创作者挖掘内容创意、优化选品策略，开启第二个流量增长点【特色功能运营利器】分钟级爆品探测、流量大盘、品类洞察、视频标签预警、直播间流量结构，简直是运营人的利器~ 【带货指标行业先驱】 RPM分钟带货产出，穿透率、互动率、粉丝画像尽在考古加！官方网站：kaogujia.com 登录官网可查看更多抖音数据&素材立即注册考古加，海量特权免费试用中！

About

ROI大师

This tool helps e-commerce operators accurately calculate advertising return on investment (ROI) and optimize pricing strategies. It provides detailed data on ad spend, commissions, profit margins, and break-even points to drive data-informed decisions and reduce wasteful spending.

Highlights

Calculate advertising ROI
Optimize product pricing
Analyze ad spend and commissions
Estimate break-even ROI
Simulate costs (logistics, fees)
Analyze ad monetization LTV

Features

Read full description

电商广告投放ROI难评估？商品SKU定价策略总踩坑？电商ROI计算器专为电商运营者设计，精准计算广告投放回报率，一键输出投放消耗、佣金、加价比例、商品净利润等电商数据。提供保本ROI数据结果，助你告别盲目投放！智能数据计算：佣金金额、加价比例、商品净利润率、综合推广利润等数据；成本利润模拟：物流、佣金、运费险商品、服务费、退货率等成本综合计算；保本ROI预估：智能计算成本边界，盈亏平衡ROI，让每一分投入都有保障；多场景ROI计算器：支持电商带货投流、IAA游戏＆应用付费推广ROI分析功能；广告变现LTV分析：输入留存率、ARPU值、ECPM即可生成用户生命周期价值。电商ROI计算器，用数据驱动电商投放，告别“无效烧钱”！专业计算器，简单易用，你的ROI增长助手！自动续费协议 https://license.shuangzikeji.cn/agreement/1834099128270274562.html 会员服务协议 https://license.shuangzikeji.cn/agreement/1917420617278636033.html 隐私政策声明 https://license.shuangzikeji.cn/agreement/1892788916757938178.html

Screenshots

考古加4 screens

ROI大师4 screens

Verdict

The call

The clearest difference is review sentiment: 考古加 at 65% against ROI大师's 25%. ROI大师's advantage is update cadence (every 2 weeks vs every 5 weeks). On price, ads, in-app purchases and monetization model there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. 考古加 sells 23 one-off in-app purchases and ROI大师 sells 7 in-app purchases, starting at $0.99 per month. Whichever you choose, the download price is not the number that matters.

UpkeepUpdate frequency

考古加 ships an update every 5 weeks, ROI大师 every 2 weeks. The most recent releases landed on September 10, 2026 and August 13, 2026 respectively.

Scorecard2 real differences · 6 level

考古加 versus ROI大师: the parameters behind the verdict, then further details
Parameter	考古加	ROI大师
Price	Free	Free
Positive reviews	65.0% of reviews — better	25.0% of reviews
Update frequency	Every 5 weeks	Every 2 weeks — better
Ads	No	No
In-app purchases	Yes	Yes
Monetization	Free with in-app purchases	Freemium
Devices	iPhone, iPod	iPhone, iPod
Requires iOS	13.0	13.0
Further details — not scored
Size	103 MB	63 MB
Age rating	4+	4+
Developer	广州数说故事信息科技有限公司	丹宁冯