Evolve Mala vs SoulKu
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Evolve Mala
Explore a curated selection of natural crystal jewelry, home decor, and essential oils. Find new styles, exclusive discounts, and enjoy a seamless shopping experience with fast checkout and free returns.
- Natural crystal jewelry
- Home decor items
- Essential oils
- App exclusive discounts
- Fast checkout
- Free returns and exchanges
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Shop natural crystal jewelry, home decor, and essential oils. • Discover the latest styles, sales, and fan favorites • Get app exclusive discounts and promotions • Fast and easy checkout • Free returns and exchanges on all orders Need assistance? We'd be happy to help. Send your thoughts or comments our way with an email to support@evolvemala.com
SoulKu
Discover and shop unique, handmade gemstone jewelry designed to inspire and empower. Each piece is crafted with genuine gemstones and eco-friendly packaging, with a portion of proceeds supporting nonprofits. Enjoy app-exclusive styles and sales.
- Shop gemstone necklaces, bracelets, and earrings
- Handcrafted and signed by artisans
- Durable for everyday wear
- Eco-friendly packaging
- Portion of proceeds donated to nonprofits
- App-exclusive styles and sales
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Welcome to the SoulKu app—your new favorite handmade gemstone jewelry to wear and gift! Shop our collections of genuine gemstone necklaces, bracelets, & earrings—each handcrafted and signed by moms in Asheville, NC. And our jewelry can be worn everyday—from the shower, to your workout, to a night out. Our mission is “to be in service,” so each of our pieces is intentionally designed to celebrate, inspire, connect, and empower! We value our environment, which is why all of our items are packed in eco-friendly packaging. We also believe in giving back, so we donate a portion of every purchase to nonprofits who empower women, children, and families. By downloading our app you’ll get some amazing benefits, such as app-exclusive styles and sales! Download the SoulKu app now! Gemstones are calling... Also find us on: URL: soulku.com Instagram: @soulku TikTok: /soulku Facebook: /soulku
Screenshots
Verdict
The clearest difference is monetization model: Evolve Mala at ad-supported against SoulKu's free with in-app purchases. On price, rating, review sentiment and ratings volume there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 4.9 for Evolve Mala against 4.9 for SoulKu. Both are backed by a comparable volume of ratings — 186 and 246 respectively. Written reviews are what separate them: 89% of Evolve Mala's written reviews are positive against 97% of SoulKu's.
Evolve Mala ships an update monthly, SoulKu every 3 weeks. The most recent releases landed on September 19, 2026 and August 31, 2026 respectively.
| Parameter | Evolve Mala | SoulKu |
|---|---|---|
| Price | Free | Free |
| Rating | 4.9 (186 ratings) | 4.9 (246 ratings) |
| Positive reviews | 88.9% of reviews | 96.9% of reviews — better |
| Number of ratings | 186 | 246 — better |
| Update frequency | Monthly | Every 3 weeks — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Ad-supported — better | Free with in-app purchases |
| Devices | iPhone | iPhone, iPad — better |
| Requires iOS | 16.4 | 16.4 |
| Further details — not scored | ||
| Size | 86 MB | 86 MB |
| Age rating | 4+ | 4+ |
| Developer | RAC Interactive LLC | SoulKu LLC |
Customer experience
Evolve Mala
SoulKu
Bugs and requests
Evolve Mala
Not enough reviews yet to summarise bugs or requests.
SoulKu
Reported bugs
3 issues- Discount not applied correctly
- Payment screen loading issues
- Payment method not processing
Requested features
2 requests- Allow custom chain omissions without extra charge
- Improve payment processing reliability
In-app purchases
Evolve Mala
No in-app purchases
SoulKu
No in-app purchases
