TrueNorth Trucking Load Board vs Matrack device
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
TrueNorth Trucking Load Board
This app connects truckers with over 100,000 daily loads from hundreds of brokers. It offers a virtual dispatcher to find loads and automates back-office tasks like sending RateCons and invoices, streamlining business operations.
- Search 100,000+ loads daily
- 24/7 virtual dispatcher
- Automated back-office tools
- VIP load offers
- Post availability in real-time
- Access partner network for fuel, insurance
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With access to 100,000+ daily loads from hundreds of brokers, unlimited free searches, and full rate transparency, finding your next haul has never been easier. TrueNorth App Highlights: - Search 100,000+ Loads Daily: Access an extensive, nationwide network of trusted brokers and premium freight opportunities around the clock. 100% Free – No Upsells: Enjoy unlimited access to the entire load board with zero subscription fees, hidden costs, or credit card requirements. - Built for Owner-Operators: Designed specifically to serve independent drivers and small fleets looking to maximize their profitability on their own terms. - Full Rate & Load Details: Stop guessing. View transparent load rates, deadhead miles, and critical haul details upfront before you make the call. - Unlimited Searches 24/7: Search as much as you want, whenever you want. There are no daily caps or premium paywalls blocking your search results. - Mobile & Desktop Flexibility: Seamlessly switch between the mobile app on the road and the desktop version while planning at home. - FreightWaves FreightTech 100 Winner: Recognized as one of the most innovative companies in transportation for our powerful, driver-first loadboard technology. Download the TrueNorth app today! Not ready to start? Visit truenorthfleet.com to learn more.
Matrack device
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Matrack device app scans for Matrack device via BLE, connects to Matrack device using BLE and displays the values. It is used for troubleshooting the Matrack device. Matrack device is connected to trucks via J1939 cable or OBDii and reads the values in ECM including vin, ignition state, speed, odometer and engine hours. After BLE connection, app screen refreshes periodically to update values. Features: - BLE scan and connect to Matrack device. - Display ECU values including vin, odometer, ignition state, speed, engine hours - Periodically refresh the screen to display latest value. - Update Matrack device firmware. - Send troubleshooting data to Matrack server - Receive troubleshooting commands via push notification
Screenshots
Verdict
The clearest difference is update cadence: TrueNorth Trucking Load Board at every 2 weeks against Matrack device's every 14 months. Matrack device's advantage is iOS requirement (12.1 vs 16.4). On price and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
TrueNorth Trucking Load Board ships an update every 2 weeks, Matrack device every 14 months. Both last shipped on October 27, 2026.
| Parameter | TrueNorth Trucking Load Board | Matrack device |
|---|---|---|
| Price | Free | Free |
| Rating | 4.9 (602 ratings) — better | — |
| Positive reviews | 45.5% of reviews | — |
| Number of ratings | 602 — better | — |
| Update frequency | Every 2 weeks — better | Every 14 months |
| Ads | No | — |
| In-app purchases | No | No |
| Monetization | Free | — |
| Devices | iPhone — better | — |
| Requires iOS | 16.4 | 12.1 — better |
| Further details — not scored | ||
| Size | 72 MB | 21 MB |
| Age rating | 4+ | 4+ |
| Developer | TrueNorth Technologies Inc | Sieva Networks |
Bugs and requests
TrueNorth Trucking Load Board
Reported bugs
6 issues- 🐛 App deleted faster than installed
- 🐛 Error showing up when trying to create an account
- 🐛 Cannot switch keyboard to numbers for password
- 🐛 Have to touch Submit or Continue buttons more than once
- 🐛 Not able to select equipment type
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- 🐛 App freezes
Requested features
3 requests- Ask owner operators and dispatchers about app futures
- Ability to sort loads by deadhead origin, weight, rate etc.
- Show brokers credit score
Matrack device
Not enough reviews yet to summarise bugs or requests.
In-app purchases
TrueNorth Trucking Load Board
No in-app purchases
Matrack device
No in-app purchases
Questions
Is TrueNorth Trucking Load Board free?
Is Matrack device free?
Which is updated more often, TrueNorth Trucking Load Board or Matrack device?
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