Comparison

Magic Hour Shop vs Soft60

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Magic Hour Shop

Discover organic ceremonial teas and unique accessories from a company dedicated to fostering connection through tea ceremony. Explore a curated selection of biodynamic botanicals and handmade spiritual jewelry.

Highlights
  • Organic ceremonial teas
  • Biodynamic botanicals
  • Handmade spiritual jewelry
  • Tea ceremony connection
  • Full Moon Tea Circles
  • Monthly Wisdom Teachings
Features
Read full description

Magic Hour is a Tea & Transformation company with a mission to connect our world through tea ceremony. Our organic ceremonial teas are made with love in mystical Ojai, California by Zhena Muzyka. Our Vision is to create connection through the simple act of sharing tea. Our Ojai Flagship tea studio hosts Full Moon Tea Circles, Monthly Wisdom Teachings from our subscription box & houses a curated array of Biodynamic botanicals, handmade spiritual jewelry, laughter, joy & inspiration.

About

Soft60

A 60-day daily practice designed for women seeking nervous system regulation, mindset shifts, and emotional well-being without harsh routines. It offers guided meditations, breathwork, journaling, and AI-powered support to foster a sense of safety, grounding, and abundance.

Highlights
  • Daily check-ins
  • Guided breathwork sessions
  • Audio meditations
  • Journaling prompts
  • AI-powered guidance
  • Abundance tracking
  • Exclusive digital resources
Read full description

What if the most powerful thing you could do was soften? You've tried pushing harder. You've tried becoming more disciplined. You've tried fixing yourself. What if the answer was never more force? Soft60 is a daily practice for women who want to create a calmer, more intentional life through small decisions that compound over time. This isn't another productivity app. It isn't another challenge. It's a different way of living. INSIDE SOFT60 • Daily video invitations from Shania • Morning and evening rituals • Guided breathwork and meditation • Daily journaling and reflection • Ask Shania, your AI guide • The Abundance Bank • The Frequency Vault • A private community of women practicing together BUILT ONE DAY AT A TIME Every day you'll complete six simple daily practices that help you slow down, become more intentional, and build habits you can actually keep. No perfection. No punishment. No starting over. Just one better decision today. FOR THE WOMAN WHO... • Feels overwhelmed by constantly doing more • Wants to create a calmer relationship with herself • Is looking for daily practices she'll actually return to • Believes small changes create extraordinary lives Soft60 isn't about becoming someone else. It's about creating a life that finally feels good to live. START YOUR 7-DAY FREE TRIAL Try Soft60 free for 7 days, then choose a monthly or annual subscription. Subscription automatically renews unless canceled at least 24 hours before the end of the current period. You can manage and cancel your subscription in your iPhone Settings. Individual results may vary. Privacy Policy: https://app.frequencyplanner.com/privacy Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

Screenshots

Magic Hour Shop4 screens
Soft604 screens

Verdict

The call

The clearest difference is in-app purchases: Magic Hour Shop at none against Soft60's 2. Magic Hour Shop also leads on ratings volume (480 vs 12) and update cadence (every 3 weeks vs every 2 months). Soft60's advantage is ads (none vs shown) and review sentiment (100% vs 87%). On price, rating, monetization model and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Soft60 sells 2 in-app purchases, starting at $19.99 per month. Magic Hour Shop asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 4.9 for Magic Hour Shop against 5.0 for Soft60. That said, the two scores are not equally well evidenced: Magic Hour Shop has 480 ratings behind it against 12, so its average is the more settled of the two. Written reviews are what separate them: 87% of Magic Hour Shop's written reviews are positive against 100% of Soft60's.

UpkeepUpdate frequency

Magic Hour Shop ships an update every 3 weeks, Soft60 every 2 months. Both last shipped on October 24, 2026.

Scorecard6 real differences · 4 level
Magic Hour Shop versus Soft60: the parameters behind the verdict, then further details
ParameterMagic Hour ShopSoft60
PriceFreeFree
Rating4.9 (480 ratings)5.0 (12 ratings) — better
Positive reviews87.1% of reviews100.0% of reviews — better
Number of ratings480 — better12
Update frequencyEvery 3 weeks — betterEvery 2 months
AdsYesNo — better
In-app purchasesNo — betterYes
MonetizationFree with in-app purchasesFree with in-app purchases
DevicesiPhone, iPodiPhone, iPod
Requires iOS15.113.0 — better
Further details — not scored
Size55 MB94 MB
Age rating4+4+
DeveloperINFINITE POSSIBILITEAS INCSHANIA KHAN

Customer experience

Magic Hour Shop

All ratings473 ratings
Positive98.5%
Neutral0.8%
Negative0.6%
Written reviews31 reviews
Positive87.1%
Neutral3.2%
Negative9.7%

Soft60

All ratings10 ratings
Positive100.0%
Neutral0.0%
Negative0.0%
Written reviews7 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

Bugs and requests

Magic Hour Shop

Reported bugs

7 issues
  • Favorites section not saving or displaying
  • Blank dropdown bar when adding to favorites
  • Website back button causes scrolling to freeze
  • Slow website performance requiring page reloads
  • Error messages when creating favorites in account section
Show 2 more
  • Missing wellness benefit information on app
  • Incomplete ingredient listings on app

Requested features

6 requests
  • Functional favorites/wishlist feature
  • Display wellness benefits on app
  • Complete ingredient lists across all platforms
  • Human customer service option
  • Improved website navigation and performance
Show 1 more
  • Better synchronization between app and website

Soft60

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

Magic Hour Shop

No in-app purchases

2 purchases

Soft60

Subscriptions2
  • Soft60 Monthly7 Days trial$19.991 Month
  • Soft 60 Annual7 Days trial$149.991 Year

Questions

Is Magic Hour Shop free?
Magic Hour Shop is free to download, with no in-app purchases.
Is Soft60 free?
Soft60 is free to download, with in-app purchases available.
Which has better reviews, Magic Hour Shop or Soft60?
Soft60 is rated higher. Magic Hour Shop averages 4.9 out of 5 from 480 ratings, while Soft60 averages 5.0 from 12 ratings.
Do Magic Hour Shop or Soft60 have ads?
Magic Hour Shop shows ads; Soft60 does not.
Which is updated more often, Magic Hour Shop or Soft60?
Magic Hour Shop ships an update every 3 weeks, and Soft60 every 2 months. Most recently, Magic Hour Shop was updated on October 24, 2026 and Soft60 on October 24, 2026.

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