Comparison

Howl Creator App vs Masterplan

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Howl Creator App

This app provides tools for commerce creators to earn more and grow their community on social platforms. It simplifies the process of creating and sharing commerce links, enabling users to work with brands and unlock competitive rewards.

Highlights
  • Create and share commerce links
  • Work with brands and retailers
  • Earn rewards with no deductions
  • Grow community faster
  • Tools for all social platforms
Read full description

Howl is a marketplace for commerce creators. We build tools for creators on every social platform to earn more and grow their community faster. The Howl app makes it easy for creators to: - Work with your favorite brands and retailers - Easily create and share links to any social platform so you can earn more when shoppers buy - Unlock competitive rates and rewards with no deductions for returns Don't have a Howl account yet? Sign up to join at planethowl.com.

About

Masterplan

This AI-powered app helps you transform your skills into income by generating business ideas and providing a step-by-step roadmap for launching and growing. It offers daily tasks, AI tools for content creation and research, and progress tracking to keep you motivated.

Highlights
  • AI business idea generation
  • Step-by-step launch roadmap
  • Daily tasks and milestones
  • AI content creation and research tools
  • Progress tracking and motivation
Read full description

Masterplan – AI Business Builder & Side Hustle Planner Turn your skills into income with Masterplan – the AI app that helps you start a business, grow a side hustle, and make money online. In minutes, Masterplan finds the best business ideas for Masterplan Pro users, then builds a step-by-step roadmap to launch and grow fast. - Discover high-profit ideas based on your skills - Get clear daily tasks & milestones - Use AI tools to create content, research, and solve problems - Track progress and stay motivated Perfect for entrepreneurs, freelancers, and creators ready to make money doing what they love. Stop guessing. Start earning. Download Masterplan today and subscribe to launch your future. Terms of Use: https:/odysseyapp.framer.website/terms-of-service Privacy Policy: https:/odysseyapp.framer.website/privacy-policy

Screenshots

Howl Creator App4 screens
Masterplan4 screens

Verdict

The call

Howl Creator App and Masterplan both sit at 4.9 stars, but that hides the real split: 100% of Howl Creator App's written reviews are positive against 50% of Masterplan's. Howl Creator App also leads on in-app purchases (none vs 3) and iOS requirement (13.4 vs 18.1). Masterplan's advantage is update cadence (every 4 days vs every 2 months) and ratings volume (190 vs 28). On price, rating, ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Masterplan sells 3 in-app purchases, starting at $19.99 per month. Howl Creator App asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 4.9 for Howl Creator App against 4.8 for Masterplan. That said, the two scores are not equally well evidenced: Masterplan has 190 ratings behind it against 28, so its average is the more settled of the two. Written reviews are what separate them: 100% of Howl Creator App's written reviews are positive against 50% of Masterplan's.

UpkeepUpdate frequency

Howl Creator App ships an update every 2 months, Masterplan every 4 days. The most recent releases landed on October 5, 2026 and October 24, 2026 respectively.

Scorecard6 real differences · 4 level
Howl Creator App versus Masterplan: the parameters behind the verdict, then further details
ParameterHowl Creator AppMasterplan
PriceFreeFree
Rating4.9 (28 ratings) — better4.8 (190 ratings)
Positive reviews100.0% of reviews — better50.0% of reviews
Number of ratings28190 — better
Update frequencyEvery 2 monthsEvery 4 days — better
AdsNoNo
In-app purchasesNo — betterYes
MonetizationFree — betterFree with in-app purchases
DevicesiPhone, iPodiPhone, iPad
Requires iOS13.4 — better18.1
Further details — not scored
Size26 MB148 MB
Age rating4+4+
DeveloperHowl Technologies, Inc.Direction LLC

Customer experience

Howl Creator App

All ratings28 ratings
Positive96.4%
Neutral0.0%
Negative3.6%
Written reviews3 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

Masterplan

All ratings105 ratings
Positive98.1%
Neutral1.0%
Negative1.0%
Written reviews4 reviews
Positive50.0%
Neutral0.0%
Negative50.0%

In-app purchases

None

Howl Creator App

No in-app purchases

3 purchases

Masterplan

Subscriptions3
  • Origin$19.991 Month
  • Masterplan Pro - Discount3 Days trial$24.991 Year
  • Masterplan Pro - Yearly3 Days trial$49.991 Year

Questions

Is Howl Creator App free?
Howl Creator App is free to download, with no in-app purchases.
Is Masterplan free?
Masterplan is free to download, with in-app purchases available.
Which has better reviews, Howl Creator App or Masterplan?
Howl Creator App is rated higher. Howl Creator App averages 4.9 out of 5 from 28 ratings, while Masterplan averages 4.8 from 190 ratings.
Do Howl Creator App or Masterplan have ads?
Neither Howl Creator App nor Masterplan shows ads.
Which is updated more often, Howl Creator App or Masterplan?
Howl Creator App ships an update every 2 months, and Masterplan every 4 days. Most recently, Howl Creator App was updated on October 5, 2026 and Masterplan on October 24, 2026.

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