afx vs The Algorithm

afx-isi allows users to access Augmented Reality experiences designed by the digital art collective 2MVD. The experiences are spatial, architectural and interactive. They focus on bridging the gap between physical and virtual space. As trigger objects a diverse set of graphics are used, abandoning the conventional QR-code aesthetics. The app is designed to be used at physical venues, nevertheless you can go to afx.2vmd.at to experiment with the samples provided there.

The Algorithm is a curated platform for artist-led digital projects. Each project is a self-contained experience. Projects are not publicly discoverable. Access is intentionally shared from person to person through invites or unlocks, preserving context, pacing, and authorship. A project may include film, music, visual art, writing, or interactive elements. Each one defines its own structure and rhythm, guided by the artist who created it. The Algorithm is designed for presence, not feeds. There are no recommendations, no infinite scrolling, and no engagement mechanics competing with the work itself. This is art experienced deliberately — unlocked through human connection.