Barcelona Wine Week vs TAR System

The Barcelona Wine Week mobile app is the interactive guide and the exhibitors’ catalogue of the trade show, that will take place from 2 to 4 February 2026 at the Montjuïc Venue in Barcelona. EXHIBITORS AND PRODUCTS In the Barcelona Wine Week app you can consult the full catalogue of companies participating in the trade show, with information about their location, contact information and also a selection of the products that they offer at their stand. PROGRAMME OF ACTIVITIES Check the complete programme of activities of the Barcelona Wine Week. You can find the schedules and speakers of all the presentations, conferences, round tables... of the events and activities that take place in the trade show. ORGANISE YOUR VISIT Use the search engine of the exhibitors’ catalogue of Barcelona Wine Week to search for companies on the map of the venue or by category and sector. If you access it with your login information, you can save your favourite companies and make notes to organise your visit. In addition, you can also save your favourite sessions and speakers within the full programme of activities of Barcelona Wine Week. NETWORKING If you access the app with your login information, you can activate the networking tool and chat with exhibitors in real time. USEFUL INFORMATION AND SOCIAL MEDIA Get useful information for your visit to Barcelona Wine Week: dates, times, address ... You can also follow all the activity on Twitter and join the conversation on social media about #BarcelonaWineWeek

Although you may not know it, thousands of bottles of wine found in retail are counterfeited daily with high technology to avoid recognition by retailers and consumers. With this app you will be able to verify - through the NFC reader of your Smartphone - the originality of all the wines that have the TAR seal and the complete traceability from the origin to the point of sale, as well as find out what consumers are talking about the wine you are buying, recommendations from the winery about the best food pairings to accompany the wine purchased and unique promotions only for those users who scan the TAR label with the app. We use state-of-the-art technology to ensure originality and traceability, working together with the producer in the production process to build the complete traceability chain. Each bottle is unique, with a unique code that will allow you to contact the winery to give them feedback about a specifically identified bottle.