Comparison

Becon Pro vs Choice

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Becon Pro

This AI-powered beauty tool offers in-depth analysis of skin and scalp health, identifying issues like acne, wrinkles, and hair loss. It also provides personalized color analysis, hairstyle recommendations, and customer management features for beauty professionals.

Highlights
  • Skin analysis (acne, wrinkles, pigmentation)
  • Scalp analysis (moisture, odor, sensitivity)
  • Hair loss progression assessment
  • Personal color analysis
  • Hairstyle recommendations
  • Customer relationship management (CRM)
Features
Read full description

Chosen by 4,200 Beauty Professionals – The Ultimate AI Beauty Solution ■ Skin Analysis Analyze 11 key factors including acne, wrinkles, pigmentation, dark circles, and pore density to understand your skin in detail. ■ Scalp Analysis Using the AI scanner, analyze 11 scalp indicators such as moisture, odor, temperature, keratin, sensitivity, sebum, follicle density, hair count per follicle, and overall hair volume. ■ Hair Loss Analysis Compare healthy and problematic scalp conditions to accurately assess hair loss progression. ■ Personal Color Analysis With just one photo, discover your personal color and simulate different hair dye and makeup options. ■ Hairstyle Recommendation Analyze each customer’s face shape to recommend the most suitable hairstyle. ■ Customer Management (CRM) Manage individual customer photos and analysis results, and easily track improvement or worsening over time. You can also send automated KakaoTalk messages to encourage repeat visits and strengthen customer engagement.

About

Choice

Features
Read full description

Choice-Dx NAVI (Dx-Navi) is a professional skin and scalp analysis application designed for use with the dedicated Dx-Navi pen-type imaging device. Capture magnified images of the skin and scalp, review analysis results, and provide customers with clear, structured skin and scalp care consultations. Key Features * Capture skin and scalp images using the Dx-Navi pen-type device * Analyze captured images * Review analysis indicators and results * Support consultations with visual analysis results * Help customers better understand their skin and scalp condition Dx-Navi provides a consistent imaging and analysis workflow, helping professionals deliver efficient and easy-to-understand consultations. Medical Disclaimer Dx-Navi is not designed or intended for medical purposes. This application is not a medical device and is not intended to diagnose skin or scalp conditions, detect diseases, prescribe medication, or recommend medical treatments. All images, scores, indicators, analysis results, and recommendations provided by the app are for reference only in cosmetic product selection and aesthetic skin and scalp care consultations. They do not replace professional medical judgment, diagnosis, or treatment. If you have health-related concerns such as inflammation, pain, bleeding, severe itching, hair loss, or changes in skin color, consult a dermatologist or other qualified healthcare professional. Do not use information provided by this application alone to self-diagnose, begin, change, or discontinue medication, or make treatment decisions. Always seek independent medical advice when medical evaluation or treatment is required.

Screenshots

Becon Pro4 screens
Choice4 screens

Verdict

The call

The clearest difference is update cadence: Becon Pro at weekly against Choice's every 6 weeks. On price, ads, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

Becon Pro ships an update weekly, Choice every 6 weeks. The most recent releases landed on November 7, 2026 and October 30, 2026 respectively.

Scorecard1 real difference · 8 level
Becon Pro versus Choice: the parameters behind the verdict, then further details
ParameterBecon ProChoice
PriceFreeFree
Rating4.5 (2 ratings) — better—
Number of ratings2 — better—
Update frequencyWeekly — betterEvery 6 weeks
AdsNoNo
In-app purchasesNoNo
MonetizationFree—
DevicesiPhone, iPad, iPod — betteriPhone, iPad
Requires iOS15.0 — better16.0
Further details — not scored
Size139 MB438 MB
Age rating17+4+
DeveloperBecon Co.,LtdChoiceTech Korea Co., Ltd.

In-app purchases

None

Becon Pro

No in-app purchases

None

Choice

No in-app purchases

Questions

Is Becon Pro free?
Becon Pro is free to download, with no in-app purchases.
Is Choice free?
Choice is free to download, with no in-app purchases.
Do Becon Pro or Choice have ads?
Neither Becon Pro nor Choice shows ads.
Which is updated more often, Becon Pro or Choice?
Becon Pro ships an update weekly, and Choice every 6 weeks. Most recently, Becon Pro was updated on November 7, 2026 and Choice on October 30, 2026.

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