Comparison

Allegro vs Selmo

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Allegro

Shop millions of products with secure, one-click purchases. Track parcels, use image search, and manage loyalty cards. Enjoy a comfortable browsing experience with dark mode and user reviews.

Highlights
  • One-click access to millions of products
  • Secure purchases with multiple payment options
  • Parcel tracking and locker pickup
  • Image search and barcode scanning
  • Dark mode for comfortable browsing
  • User reviews and favorites list
  • Virtual wallet for loyalty cards
Features
Read full description

Download the Allegro app and gain one-click access to millions of products, attractive prices, and secure purchases. With the Allegro app on your phone, you can make convenient purchases, track your parcels and pick them up faster using the feature of remote opening of parcel lockers. Shopping in the palm of your hand: - Easy shopping, fast payments: Buy conveniently, pay with Apple Pay, BLIK, card, or a different method of your choice - Comfort at any time: Do you like browsing offers in the evening? Switch to dark mode and shop comfortably without straining your eyes - Tried-and-tested products, trusted sellers: See reviews from other buyers to make sure that you choose what is best. You can easily add your own review, too! - The list fo your Favorites: Add products to favorites to revisit them later, and share interesting offers with your friends - Delivery tracking: With widgets, you can quickly see the status of your shipment - Quick search: Do you search with images? Or perhaps you scan barcodes? With Image Search and Price Scanner, you will find products immediately - Virtual wallet: Store loyalty cards from your favorite places - Air quality: Check the air quality in your area thanks to sensors mounted on Allegro One Box machines - Millions of products, plenty of inspiration: Choose among millions of products from different categories Discover new functions in the Allegro app appreciated by millions of users that launched on the market more than 10 years ago. Allegro App is: - the greatest selection — over 250 million offers from various categories, like Kids (e.g., Toys, Educational Games, Clothing, Shoes, Strollers, School Supplies — Calculators, Notepads, Study Aids), Games, Home and Garden (e.g., Tools, Lighting, Smart Home, Garden Furniture), Electronics (e.g., Photography, Smartphones and Cell Phones, Smartwatches, Tablets, Computers, Audio, Video and Household Appliances, Consoles and Gaming Machines), Automotive (including Cars, Car Care Products, Tires and Rims, Garage Tools and Equipment), Health (including Blood Pressure Monitors and Accessories, Thermometers, Alternative Medicine, Medicine Cabinet Essentials, Humidifiers, Air Purifiers), Supermarket (e.g., Groceries, Healthy Foods), Fashion (including Clothing, Shoes, Accessories, Jewelry and Watches), Culture and Entertainment (e.g., Movies, Musical Instruments, Coupons and Top-Ups, Music, Games), Sports and Travel (e.g., Bicycles and Accessories, Running Clothes and "Running Shoes, Gym Accessories), and many more

About

Selmo

Experience a new way to shop with live streams from exclusive boutiques. Interact in real-time, make instant purchases, and track your orders from start to finish. Get personalized notifications for upcoming events and new products.

Highlights
  • Live shopping streams
  • Real-time product interaction
  • Instant purchases
  • Personalized notifications
  • Real-time order tracking
  • Phone number login
Features
Read full description

Discover a new era of shopping with Selmo – your access to exclusive boutiques and real-time shopping. Live Shopping Engage with your favorite boutiques through live streams. Watch, interact, and instantly purchase products during the streams, enjoying a dynamic shopping experience. Personalized Notifications Receive instant updates about upcoming live streams and new products from the boutiques you follow. Stay up-to-date with notifications tailored to your preferences. Real-Time Order Tracking Monitor your orders at every stage – from confirmation to delivery – ensuring transparency and peace of mind. Seamless Login with Phone Number Quickly and securely access your account by logging in with your phone number, simplifying your shopping process. Join the Selmo community today and transform your shopping experience. Download the app now to discover a world where shopping is interactive, instant, and tailored just for you.

Screenshots

Allegro4 screens
Selmo4 screens

Verdict

The call

The clearest difference is ratings volume: Allegro at 5.3K against Selmo's 223. Selmo's advantage is review sentiment (59% vs 49%). On price, rating, update cadence and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 4.8 for Allegro against 4.8 for Selmo. That said, the two scores are not equally well evidenced: Allegro has 5.3K ratings behind it against 223, so its average is the more settled of the two. Written reviews are what separate them: 49% of Allegro's written reviews are positive against 59% of Selmo's.

UpkeepUpdate frequency

Allegro ships an update weekly, Selmo every 4 days. The most recent releases landed on September 25, 2026 and September 26, 2026 respectively.

Scorecard2 real differences · 8 level
Allegro versus Selmo: the parameters behind the verdict, then further details
ParameterAllegroSelmo
PriceFreeFree
Rating4.8 (5.3K ratings)4.8 (223 ratings)
Positive reviews48.5% of reviews58.8% of reviews — better
Number of ratings5.3K — better223
Update frequencyWeeklyEvery 4 days — better
AdsYesYes
In-app purchasesNoNo
MonetizationFree with in-app purchasesFree with in-app purchases
DevicesiPhone, iPad, Apple Watch — betteriPhone, iPad
Requires iOS17.016.6 — better
Further details — not scored
Size305 MB144 MB
Age rating12+4+
DeveloperAllegro Sp. z o.o.Selmo Sp. z o.o.

Customer experience

Allegro

All ratings5,292 ratings
Positive96.0%
Neutral1.8%
Negative2.2%
Written reviews705 reviews
Positive48.5%
Neutral9.1%
Negative42.4%

Selmo

All ratings223 ratings
Positive97.3%
Neutral1.8%
Negative0.9%
Written reviews51 reviews
Positive58.8%
Neutral7.8%
Negative33.3%

User reviews

Allegro

From 5.3K App Store ratings

What we love

  • 👍 Great store with huge selection and fast shipping
  • 🚀 Quick and efficient transactions
  • 💰 Good prices
  • 🛒 Convenient shopping experience

Room to improve

  • 🐛 Bugs and crashes in the app
  • 🌐 Lack of English language support
  • 🔍 Subpar search algorithm and filtering
  • 💳 Limited payment options
  • 🤖 Questionable customer service and handling of issues

Selmo

From 223 App Store ratings

What we love

  • 🚀 Fast and efficient checkout process
  • 👍 User-friendly interface and navigation
  • 💡 Innovative live shopping experience
  • 🛍️ Convenient centralized marketplace with multiple sellers
  • 📦 Real-time order tracking and status updates

Room to improve

  • 🐛 Frequent app crashes and freezing
  • ⚠️ Poor keyboard management and UI overlap
  • 🔴 Inability to remove items from cart
  • 🔴 Cannot modify or edit cart contents
  • 😤 Annoying pop-up notifications for ratings

Bugs and requests

Allegro

Reported bugs

4 issues
  • Inability to remove items from the basket
  • Recent app update causing issues on iOS devices
  • Inconsistent display of purchase history
  • Problems with the Allegro Lokalnie (local) feature

Requested features

4 requests
  • Add English language support
  • Improve search and filtering capabilities
  • Integrate more payment options like PayPal
  • Enhance customer support and issue resolution

Selmo

Reported bugs

12 issues
  • App crashes and freezing during use
  • Login failures despite password reset attempts
  • Keyboard covers bottom half of screen
  • Cannot exit live streams properly
  • Video and audio overlapping in broadcasts
Show 7 more
  • Items disappearing from cart unexpectedly
  • Payment confirmation not reflecting actual transactions
  • Orders not visible after payment
  • Reservation list not displaying
  • Review submission button not functioning
  • Messenger connection broken after updates
  • Inconsistent search results

Requested features

10 requests
  • Ability to edit and remove items from cart
  • Favorites/wishlist functionality
  • Product categories and filtering options
  • Ability to cancel orders after confirmation
  • Improved keyboard handling and UI layout
Show 5 more
  • Better search functionality with number-based queries
  • Manual control over comment display
  • Messenger integration restoration
  • Ability to modify order status independently
  • Reduce or eliminate pop-up notifications

In-app purchases

None

Allegro

No in-app purchases

None

Selmo

No in-app purchases

Questions

Is Allegro free?
Allegro is free to download, with no in-app purchases.
Is Selmo free?
Selmo is free to download, with no in-app purchases.
Which has better reviews, Allegro or Selmo?
Allegro and Selmo are both rated 4.8 out of 5 on the App Store, from 5.3K and 223 ratings respectively.
Do Allegro or Selmo have ads?
Both Allegro and Selmo show ads.
Which is updated more often, Allegro or Selmo?
Allegro ships an update weekly, and Selmo every 4 days. Most recently, Allegro was updated on September 25, 2026 and Selmo on September 26, 2026.

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