Comparison

Shortly vs 1Link™ Marketing Analytics

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Shortly

This utility allows you to create and manage short URLs using the Bitly service directly from your iPhone or iPad. Easily copy shortened links for use in other apps and track their click statistics with helpful charts. It also includes a tool to look up existing Bitlinks and their performance.

Highlights
  • Create short URLs (Bitlinks)
  • Copy links to clipboard
  • Track click statistics
  • View charts and metadata
  • Bitlink lookup tool
  • Auto Shorten feature
Features
Read full description

Shortly is an easy-to-use utility that lets you create short URLs (Bitlinks) with your iPhone or iPad using the Bitly service. You can copy these links to the clipboard for use in other iPhone applications. Once you've created your Bitlink and pressed the button to put it on the clipboard, you can launch another application, click anywhere you can enter text and select Paste — it's that simple! Additionally you can track the click statistics for Bitlinks you create in the app, or Bitlinks you've shortened on the Bitly website with helpful charts and metadata. There is also a Bitlink lookup tool, so you can enter in a Bitlink you've found and see who created it, including the number of global clicks it has received this week. The app requires a Bitly account to enable the URL shortening and tracking features. If you don't have an account, signing up is easy and free. Just click on the Account tab in the app and click the button to get a new account. Auto Shorten feature: If you go into the Settings screen and turn this on, the Shortly app will look on the clipboard when it launches, and if it finds a valid URL there, it will automatically shorten it and place the Bitlihnk on the clipboard at the same time.

About

1Link™ Marketing Analytics

This app provides comprehensive marketing analytics to track campaign performance, audience engagement, and ROI. It offers features like URL shortening, QR code generation, and A/B testing to help users make data-driven decisions and optimize their digital impact.

Highlights
  • Real-time click data dashboard
  • Audience intelligence reports
  • Performance analytics
  • A/B testing for links
  • Universal smart link creation
  • QR code generator
  • Custom branded links
Features
Read full description

Stop guessing. Start growing. In a crowded digital world, how do you know if your content is truly making an impact? 1Link is your all-in-one marketing analytics engine, built to decode your digital impact. We go far beyond simple URL shortening to give you the powerful insights needed to understand your audience and measure the true ROI of every campaign, link, and piece of content you share. Whether you're an influencer proving your value, a marketer optimizing ad spend, or a developer tracking user acquisition, 1Link provides the clarity you need to make smarter, data-driven decisions. TRACK EVERY CLICK, EVERYWHERE Our intuitive dashboard is your central command center. See all your campaigns at a glance—from Product-Influencer collaborations to QR Codes-Outdoor promotions—and instantly gauge performance with real-time click data. MEASURE WHAT MATTERS Dive deep into the analytics for any link or campaign to understand what's working and why. Audience Intelligence: See exactly who is clicking with detailed reports on their location, device, and the platform they came from. Performance Reports: Generate clear reports to visualize trends, track clicks per day, and identify your most effective content. A/B Testing: Compare different links within a campaign to see which messaging or platform delivers the best results. MORE THAN JUST A LINK 1Link is a complete toolkit for intelligent connections. Universal Smart Links: Create one smart link that automatically sends users to the right destination, whether it's the App Store, or your website. QR Code Generator: Instantly generate QR codes for any link. Bridge the gap between your physical and digital marketing and track engagement from flyers, packaging, or tradeshows. Custom Branded Links: Build trust and professionalism with clean, custom-branded links that reinforce your brand identity. WHO IS 1LINK FOR? INFLUENCERS & CREATORS: Finally, prove your influence! Show brand partners exactly how many clicks your content drives and negotiate better deals. MARKETERS: Measure the effectiveness of social media, email, and paid ad campaigns with pinpoint accuracy. Stop wasting money and double down on what works. DEVELOPERS & BUSINESSES: Track user acquisition for your app, measure engagement from events, and understand how users interact with your brand across all channels. Download 1Link today and transform your data into your biggest advantage. Measure what matters and watch your audience grow.

Screenshots

Shortly4 screens
1Link™ Marketing Analytics4 screens

Verdict

The call

The clearest difference is price: 1Link™ Marketing Analytics at Free against Shortly's $0.99. 1Link™ Marketing Analytics also leads on update cadence (every 5 weeks vs every 5 months) and iOS requirement (16.0 vs 18.6). Shortly's advantage is in-app purchases (none vs 13). On ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

1Link™ Marketing Analytics is free to download; Shortly costs $0.99 up front. 1Link™ Marketing Analytics sells 13 in-app purchases, starting at $1.99 per month. Shortly asks for nothing beyond the download.

UpkeepUpdate frequency

Shortly ships an update every 5 months, 1Link™ Marketing Analytics every 5 weeks. The most recent releases landed on October 16, 2026 and October 13, 2026 respectively.

Scorecard5 real differences · 5 level
Shortly versus 1Link™ Marketing Analytics: the parameters behind the verdict, then further details
ParameterShortly1Link™ Marketing Analytics
Price$0.99Free — better
Rating—1.0 (1 ratings) — better
Positive reviews10.8% of reviews—
Number of ratings—1 — better
Update frequencyEvery 5 monthsEvery 5 weeks — better
AdsNoNo
In-app purchasesNo — betterYes
MonetizationFree — betterFree with in-app purchases
DevicesiPhone, iPadiPhone, iPad
Requires iOS18.616.0 — better
Further details — not scored
Size9 MB96 MB
Age rating4+17+
DeveloperChris DresslerTAPQUAD, INC

Customer experience

Shortly

Written reviews37 reviews
Positive10.8%
Neutral13.5%
Negative75.7%

1Link™ Marketing Analytics

All ratings1 ratings
Positive0.0%
Neutral0.0%
Negative100.0%

In-app purchases

None

Shortly

No in-app purchases

13 purchases

1Link™ Marketing Analytics

Subscriptions12
  • 1 Universal Link$1.991 Month
  • 28 Active Links$2.991 Month
  • 3 Universal Links$5.491 Month
Show 9 more
  • 128 Active Links$7.991 Month
  • 5 Universal Links$8.991 Month
  • 10 Universal Links$19.991 Month
  • 528 Active Links$24.991 Month
  • 30 Universal Links$58.991 Month
  • 1028 Active Links$59.991 Month
  • 50 Universal Links$89.991 Month
  • 3028 Active Links$198.991 Month
  • 8188 Active Links$529.991 Month
One-time1
  • Custom link name$1.99

Questions

Is Shortly free?
Shortly costs $0.99, with no in-app purchases.
Is 1Link™ Marketing Analytics free?
1Link™ Marketing Analytics is free to download, with in-app purchases available.
Do Shortly or 1Link™ Marketing Analytics have ads?
Neither Shortly nor 1Link™ Marketing Analytics shows ads.
Which is updated more often, Shortly or 1Link™ Marketing Analytics?
Shortly ships an update every 5 months, and 1Link™ Marketing Analytics every 5 weeks. Most recently, Shortly was updated on October 16, 2026 and 1Link™ Marketing Analytics on October 13, 2026.

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