SimpleMind Pro vs Assocy
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
SimpleMind Pro
Organize your thoughts, capture ideas, and generate new concepts with a beautiful and intuitive mind mapping tool. Seamlessly synchronize your maps across devices and platforms, and enhance them with media and documents.
- Free-form and auto layout options
- Cross-platform synchronization
- Add images, notes, and voice memos
- Share maps as PDF or Image
- Customizable styles and themes
- Collapse/expand branches for overview
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Mind mapping helps you organize your thoughts, remember information and generate new ideas. We've created a beautiful, intuitive app, so you can mind map wherever you are and whenever you want. SimpleMind Pro is designed to synchronize your Mind Maps across platforms. For example (as a separate purchase) for Mac - https://simplemind.eu/download/full-edition/ Highlights • Easy to use. • Continuously fine-tuned based on customer feedback. • Trustworthy and reliable: 15+ years of updates and improvements. • Used in a wide range of applications: business, education, legal and medical. • Unique free-form layout or various auto layouts. • Seamless synchronization using clouds. • Add media and documents. • Share Mind Maps. • Change and customize the style of the Mind Map. • Tools to help you maintain overview. Create ○ place topics anywhere you want in the free-form layout ○ or use auto layout - great for brainstorming ○ reorganize and restructure using drag, rotate, re-arrange or reconnect ○ use checkboxes, progress bars, auto-numbering ○ connect any two topics with a crosslink ○ label relations ○ virtually unlimited page size and number of elements ○ supports multiple Mind Maps on one page Add media and documents ○ images and photos ○ notes ○ icons (stock, emojis or custom) ○ link to a topic, mind map, contact, file or webpage ○ voice memos ○ videos Seamless synchronization using clouds ○ sync mind maps with your iPads and iPhones ○ sync mind maps across platforms. For example with Mac - as a separate purchase ○ sync using iCloud, Dropbox, OneDrive, 坚果云 - Nutstore and Nextcloud Share your Mind Map ○ for example as PDF or Image ○ outline, can be imported in word processors ○ create a slideshow to present your Mind Map (Tablet only) ○ print ○ export to Reminders or Calendar Style your mind map ○ change the appearance by selecting one of the 15+ style sheets ○ create your own style sheets ○ style every detail, exactly how you want it ○ change borders, lines, colors, background color, the checkbox color, and much more Maintain overview ○ collapse and expand branches ○ hide or show branches or topics ○ block out distractions with autofocus ○ highlight branches by displaying branch borders ○ visually group topics with group borders ○ organize your Mind Maps in folders ○ outline view ○ search
Assocy
Learn new topics and enhance creativity with speed-learning hacks. This app focuses on understanding and critical thinking, moving beyond rote memorization. It offers tools to structure thoughts, visualize information, and engage in active learning strategies.
- Speed-learning strategies
- Creative thinking tools
- Critical thinking development
- Categorization games
- Mind-map creation
- Infographic generation
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This app shows different strategies to think and learn new topics. The tools are essentially speed-learning hacks. You can learn anything with this app. We show you how to become more creative. Learn what is essential and be able to think critically. We believe that learning is about understanding and not learning things by heart like brain zombies. We want you to become brain users who consciously choose how they think and learn. Why Assocy? We chose the name to make a connection to associate thinking. This is your brain's preferred working mode. There is no isolated information. If I ask you to not think of a pink elephant. Please do not think of a pink elephant! Did you do it? Of course not. The moment the words ‘ pink elephant’ entered your mind, all related topics become active. The task I ask you for is impossible to accomplish. These associations are part of our thinking process. But instead of fighting your brain, you could choose to use associated thinking to your advantage. To learn more effectively and enjoy it. Part one of our toolkit The strategy we propose is very efficient. It seems too easy to work. But it has been successfully tested in German schools for 20 years. You can try it if you want. All you need is 20 minutes per day for 1 month. Chose a topic you want to improve on. Then write a list of all the things you know about that topic. The more lists you write the easier it gets to access this part of your knowledge. After a month the topic will be active in your mind. We keep track of your progress so you can see your success. We also included training for learning what is essential. Part two - the fun games can begin Writing lists is by itself useful, but you can play with them too. Since we keep them organized for you, you can easily reuse them. Categories games The goal: gain a deeper understanding, structure your thoughts, and get an overview. You might have the feeling new information our overwhelming and they are flying around in your mind like a stock of bees. This means your mind is trying to find a context for the new information. This is a bit like looking for a drawer, where the information belongs, and you can later find it again. We can help this understanding process by asking the right questions. You use your list and try to categorize them. Find the right categories that fit all the items on your list. You can repeat the game and see how your perspective of the topic can change. Mind-maps and infographics The goal: visualize a topic, structure, organize material If you are a visual learner or like to move when learning this one might be perfect for you. We provide a canvas on which you can draw with your finger or an Apple pencil. You can also scroll through your lists and drag and drop items on the canvas. You can move the items around and connect them by drawing on the canvas. Since you wrote the lists once, you can reuse the items as often as you want. Creative Thinking and Leonardo da Vinci The goal: think outside the box, and generate ideas. Leonardo da Vinci is known as a great thinker with an extraordinary ability to look at the world from an unusual perspective. This did not appear out of thin air. He developed strategies to think more creatively. If he had a subject or problem to study, he would try to make connections to seemingly unconnected things. He found that the human mind will always find a connection between two objects, no matter how remote they are from each other. These connections can be extremely interesting, give new insight or offer a creative solution. The method of LULL also helps to connect the unconnected. By combining lists from different topics, we have a lot of possible connections. Not every connection is good, but if you try enough you will eventually find great ones.
Screenshots
Verdict
The clearest difference is price: Assocy at Free against SimpleMind Pro's $10.99. SimpleMind Pro's advantage is rating (4.7 vs 3.8) and in-app purchases (none vs 3). On update cadence, ads, device support and iOS requirement there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Assocy is free to download; SimpleMind Pro costs $10.99 up front. Assocy sells 3 in-app purchases, starting at $1.99 per month. SimpleMind Pro asks for nothing beyond the download.
SimpleMind Pro holds the better App Store score, 4.7 against 3.8. That said, the two scores are not equally well evidenced: SimpleMind Pro has 451 ratings behind it against 4, so its average is the more settled of the two. Written reviews point the same way: 81% of SimpleMind Pro's written reviews are positive against 50% of Assocy's.
SimpleMind Pro ships an update every 2 months, Assocy every 5 weeks. The most recent releases landed on September 24, 2026 and June 1, 2026 respectively.
| Parameter | SimpleMind Pro | Assocy |
|---|---|---|
| Price | $10.99 | Free — better |
| Rating | 4.7 (451 ratings) — better | 3.8 (4 ratings) |
| Positive reviews | 80.9% of reviews — better | 50.0% of reviews |
| Number of ratings | 451 — better | 4 |
| Update frequency | Every 2 months | Every 5 weeks — better |
| Ads | No | No |
| In-app purchases | No — better | Yes |
| Monetization | Paid | Freemium — better |
| Best chart rank | #112 — better | — |
| Devices | iPhone, iPad, iPod | iPhone, iPad, Mac |
| Requires iOS | 15.0 — better | 16.0 |
| Further details — not scored | ||
| Size | 36 MB | 9 MB |
| Age rating | 4+ | 4+ |
| Developer | xpt Software & Consulting B.V. | PRATER SOFTWARE EOOD |
Customer experience
SimpleMind Pro
Assocy
In-app purchases
SimpleMind Pro
No in-app purchases
Assocy
- All Access7 Days trial$1.991 Month
- All Access1 Month trial$9.991 Year
- Lifetime Pro$24.99








