Do! vs Purelist
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Do!
This app helps you manage your daily tasks with a focus on simplicity and ease of use. Quickly add and complete tasks, set reminders, and automate recurring items. Securely store your data and personalize the experience with themes and fonts.
- Fast task addition and completion
- Recurring task automation
- Home screen widgets for task visibility
- Passcode and Face ID security
- Data backup and restore options
- Customizable themes and fonts
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Jot it down. Enjoy checking it off. Groceries on the way home. A deadline you don't want to miss. A habit you'd like to keep. Do! gives your everyday to-dos a simple home: add a task, then double-tap when it's done. ■ A thought, a note, a satisfying checkoff Catch a task while it's on your mind. Finished? Double-tap to mark it done. Even a small task deserves that little moment of satisfaction. ■ Make it a list you like coming back to Choose your themes and fonts, with sounds inspired by pen and paper. Like picking a favorite notebook, make your daily list feel like yours. ■ A place for every part of your day Keep work, study and shopping in their own groups. Add color to tell things apart, and pin the tasks you want to keep in sight. ■ Less to remember, every time around Set tasks to repeat daily, weekly, monthly or yearly. Add reminders for the things you don't want to miss. ■ A quick look from your home screen Keep your to-dos close with home screen widgets. Check your list during a busy morning without opening the app. ■ Put your keyboard to work Use an external keyboard to add tasks and give longer notes room to breathe. • Add a task: Command(⌘) + N • Insert a line break: Option(⌥/Alt) + Enter ■ Your list, on your other devices Use the same app and sign in with the same account to sync your tasks across devices. Pick up your familiar list when you switch devices. ■ App lock and backups Lock access to the app with a passcode or Face ID on supported devices. Back up your data through Dropbox or email and restore it when needed. It doesn't have to be a big plan. Start with one thing you'd like to do today. ■ About ads This app includes ads. An in-app purchase is available to remove them. Questions and suggestions: do@simplerion.com
Purelist
This app helps organize thoughts and manage tasks with a minimalist approach. It focuses on core functionality for productivity, offering features like sorting, widgets, and indentation. An optional Pro version unlocks advanced features like reminders and iCloud sync.
- Free item sorting
- Home screen widget
- Mark important items
- Indentation for outlines
- Search by item
- Swipe to complete/delete
- Add item descriptions
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Purelist is a thought organizer for those who are serious about their work or studies. Purelist prioritizes your focus on what's important, not adding extra features or decorations to get your attention. If you are looking for a motivational tool, Purelist may not be for you. However, if you need something simple to help you achieve your goals, it may be perfect for you. Purelist can be used for daily planning, task management, and note taking. It's helpful for habit checklists, lecture notes, and shopping lists. Its clean interface won't steal your time. There are no ads, and it doesn't collect your data. Purelist has no checkboxes in the list and is completed by swiping, so it can be used for both task management and idea capture. The star icon indicates the urgency of tasks or the importance of ideas. Purelist is designed to do more with less, so you don't get confused and lose the features you need. Use Purelist to increase your productivity! Key Features: • Sort tasks and items freely. • Show your list on your home screen at any time with the widget. • Mark important items to mark them more prominently. • Use indentation for easier writing and reading outlines. • No need to title your lists and tasks. • Easily search by item. • Smooth completion and deletion as you work with each item. • Add descriptions to items to manage items in detail. For Pro: • Sync lists between your iPhone, iPad, and Mac via iCloud. • Set reminders for tasks and items. • View and manage reminders by date. • Quickly set reminders using date presets. • Send system notifications at set times. • Can repeat reminders on a daily, weekly, monthly, or annually schedule. • The list can be divided into groups to organize the list in more detail. • Subgroups can be added to a group.
Screenshots
Verdict
The clearest difference is ads: Purelist at none against Do!'s shown. Do!'s advantage is ratings volume (26K vs 41) and iOS requirement (13.0 vs 16.0). On price, rating, review sentiment and update cadence there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Do! sells 2 one-off in-app purchases and Purelist sells 6 in-app purchases, starting at $0.49 per month. Whichever you choose, the download price is not the number that matters.
On the App Store both sit at effectively the same score — 4.7 for Do! against 4.6 for Purelist. That said, the two scores are not equally well evidenced: Do! has 26K ratings behind it against 41, so its average is the more settled of the two. Written reviews are what separate them: 80% of Do!'s written reviews are positive against 75% of Purelist's.
Both ship on a similar rhythm, roughly fortnightly. The most recent releases landed on October 1, 2026 and June 10, 2026 respectively.
| Parameter | Do! | Purelist |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (26K ratings) — better | 4.6 (41 ratings) |
| Positive reviews | 79.6% of reviews — better | 75.0% of reviews |
| Number of ratings | 26K — better | 41 |
| Update frequency | Fortnightly | Fortnightly |
| Ads | Yes | No — better |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Devices | iPhone, iPad, iPod, Apple Watch — better | iPhone, iPad, Mac |
| Requires iOS | 13.0 — better | 16.0 |
| Further details — not scored | ||
| Size | 150 MB | 28 MB |
| Age rating | 9+ | 4+ |
| Developer | SIMPLERION Co., Ltd | Shintaro Miyake |
Customer experience
Do!
Purelist
Bugs and requests
Do!
Reported bugs
3 issues- Login/sign-in issues across devices
- Reminders not working as expected
- Syncing problems between devices
Requested features
5 requests- Ability to share lists with others
- Calendar integration and scheduling options
- More recurring task options (weekly, monthly, etc.)
- Desktop/web version for faster editing
- Ability to add notes or descriptions to tasks
Purelist
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Do!
- Tip$0.99
- Remove AD (Unlock!)$20.00
Purelist
- Purelist Pro for Students14 Days trial$0.491 Month
- Purelist Pro14 Days trial$0.991 Month
- Purelist Pro for Students14 Days trial$4.991 Year
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- Purelist Pro14 Days trial$9.991 Year
- Purelist Pro for Students$24.99
- Purelist Pro$49.99









