Comparison

It's Playing vs MovieFrame

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

It's Playing

Stream videos directly from cloud storage or local network devices without conversions. Enjoy high-performance playback, subtitle search, and advanced playback controls. Supports a wide range of audio and video formats for a seamless entertainment experience.

Highlights
  • Direct cloud and local network streaming
  • High-performance 1080p playback
  • Direct subtitle search and download
  • Support for MP4, MOV, MKV, AVI, WMV, VOB, RMVB
  • One-click access to Dropbox, OneDrive, Google Drive
  • Background playback and earbud controls
  • Frame by frame video navigation
Features
Read full description

Every video, no conversions, pure entertainment. Direct cloud and local network media streaming, anywhere you are. Featured in Wired, Gizmodo, Cult of Mac, TUAW with brand new features in each update. • Spotlight · High performance playback, up to 1080p; · Direct subtitle search and download; · TV-Out and Air Play; · Easy gestures, including pinch-to-zoom. • Formats · Video playback for MP4, MOV, MKV, AVI, WMV, VOB, RMVB; · Audio playback for MP3, M4A, WMA, OGG, FLAC; · Consult the detailed format list on our website. • Cloud · PUT.IO® enables background downloading and cloud hosting (Pro); · Dropbox® one click access to over-the-air movie playback; · OneDrive, Google Drive one click access to over-the-air movie playback (Pro); · Youtube® video playback (Pro); · HTTP media file playback (Pro); · and It's playing videos cloud channel. • Network · Access Macs, NAS (network disks), Windows, Ubuntu, Airport disks, etc; · Native support for SanDisk Connect™ Wireless Media Drive (Pro); · Native support for SanDisk Connect™ Wireless Flash Drive (Pro); · Native support for SanDisk iXpand™ Flash Drive (Pro); · Native support for Maxell Airstash® (Pro); · Native support for Seagate Satellite™ (Pro); · Native support for iUSBport Mini (Pro); · It's playing Desktop Helper is the easiest path to stream from your media library. • Playback · Background playback and earbud controls; · Auto-advance/playlist within folders; · Auto-repeat mode; · Audio gain; · Playback speed, from 1/8x to 8x adjustments; • Video forensics · Frame by Frame video image navigation; · Photographic pinch-to-zoom gestures; · Image contrast, brightness and saturation adjustments; • International features · multi language audio tracks; · multi channel audio support; · fetch subtitles for any movie with one tap; backed by OpenSubtitles.org. • Files management · user friendly, cut, copy, paste & rename controls; · you can also choose to store files in a secured private folder. (Pro) Only available in Pro In-app purchase. (*) It's playing aims at handling every video from anything around your iPhone/iPod/iPad. You'll always be able to find videos that surpass your devices processing capabilities or which are encoded in unsupported audio or video formats. (**) DTS playback is currently unavailable, check our website for updates or use the helper app. •• Check out http://itsplayingapp.com for demonstration videos and detailed information •• Contact us at support@itsplayingapp.com

About

MovieFrame

Features
Read full description

Unlock your creativity with our versatile video editing app! Whether you're a seasoned content creator or just starting out, our intuitive tools empower you to transform your videos into captivating masterpieces. Add text, overlay images, integrate soundtracks, and merge multiple clips effortlessly with our user-friendly interface. KEY FEATURES: - TEXT OVERLAY:  Personalize your videos with custom text overlays. Choose from a variety of colors, and styles to make your message pop. Customize and set: alpha, text color, background color, corner radius, border colors and width, shadows - IMAGE INTEGRATION:  Enhance your videos by overlaying images. From logos and watermarks to stickers and decorative elements, unleash your imagination and add visual flair. Customize and set: alpha, background color, corner radius, border colors and width, shadows - SOUNDTRACK SELECTION:  Elevate your videos with the perfect soundtrack. Import your own audio files to set the mood and enhance the viewing experience. Import from: Files or Music library - SEAMLESS VIDEO MERGE:  Combine multiple videos seamlessly into a single cohesive masterpiece. Whether you're stitching together clips for a vlog or creating a montage, our editing tools make the process smooth and hassle-free. - TRIM AND SPLIT:  Fine-tune your videos with precision. Trim unwanted sections or split clips to rearrange scenes effortlessly, ensuring your content flows seamlessly from start to finish. - ADJUSTMENT TOOLS:  Customize your videos with a range of adjustment tools. Set video filters - EXPORT IN HD:  Share your creations in stunning high definition. Export your edited videos in HD resolution, ensuring they look impeccable across all devices and platforms. Set export quality (setting video quality also changes the video editing format) - USER-FRIENDLY INTERFACE:  Designed with simplicity in mind, our intuitive interface makes video editing accessible to users of all skill levels. Dive in and start creating without any steep learning curves. Unlock your creative potential and bring your vision to life with our feature-rich video editor. Download now and start crafting captivating videos that stand out from the crowd!

Screenshots

It's Playing4 screens
MovieFrame3 screens

Verdict

The call

The clearest difference is in-app purchases: MovieFrame at none against It's Playing's 1. MovieFrame also leads on update cadence (weekly vs every 2 months). On price, ads, device support and iOS requirement there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. It's Playing sells 1 one-off in-app purchase. MovieFrame asks for nothing beyond the download.

UpkeepUpdate frequency

It's Playing ships an update every 2 months, MovieFrame weekly. The most recent releases landed on October 23, 2026 and October 13, 2026 respectively.

Scorecard2 real differences · 8 level
It's Playing versus MovieFrame: the parameters behind the verdict, then further details
ParameterIt's PlayingMovieFrame
PriceFreeFree
Rating4.0 (68 ratings) — better—
Positive reviews52.0% of reviews—
Number of ratings68 — better—
Update frequencyEvery 2 monthsWeekly — better
AdsNoNo
In-app purchasesYesNo — better
MonetizationFree with in-app purchases—
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS13.413.0 — better
Further details — not scored
Size33 MB10 MB
Age rating4+4+
DeveloperAddition, LdaMykhailo Dovhyi

Bugs and requests

It's Playing

Reported bugs

3 issues
  • Crashes when playing certain video files
  • Playback freezes or stutters on high-bitrate content
  • Issues with audio/video sync and codec compatibility

Requested features

4 requests
  • Add support for Chromecast and AirPlay
  • Implement a queue/playlist feature
  • Improve file management with better folder support
  • Provide better integration with cloud storage services

MovieFrame

Not enough reviews yet to summarise bugs or requests.

In-app purchases

1 purchases

It's Playing

One-time1
  • Pro$9.99
None

MovieFrame

No in-app purchases

Questions

Is It's Playing free?
It's Playing is free to download, with in-app purchases available.
Is MovieFrame free?
MovieFrame is free to download, with no in-app purchases.
Do It's Playing or MovieFrame have ads?
Neither It's Playing nor MovieFrame shows ads.
Which is updated more often, It's Playing or MovieFrame?
It's Playing ships an update every 2 months, and MovieFrame weekly. Most recently, It's Playing was updated on October 23, 2026 and MovieFrame on October 13, 2026.

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